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Apple Launches iOS 11.3 With Raft of Privacy Features (theguardian.com)
Apple is launching a major privacy push, with software updates across all its devices to introduce new data privacy information immediately, with an updated website offering new privacy management tools to follow in May. From a report: Thursday's updates (macOS 10.13.4, iOS11.3 and tvOS 11.3) are prompted by the enormous new European data protection regulation GDPR, and have been in the works since at least January. But they come at a good time for the company, whose head Tim Cook has been merrily capitalising on the Facebook/Cambridge Analytica scandal, publicly rebuking Mark Zuckerberg over the social network's business model. For users of the company's devices, the biggest change will be the introduction of a unified data privacy iconography, which now shows up alongside detailed information about how Apple uses personal data for its various first-party services. "Apple believes privacy is a fundamental human right," the company will tell every user the first time they turn on their devices after the update, "so every Apple product is designed to minimise the collection and use of your data, use on-device processing whenever possible, and provide transparency and control over your information."
You pay a little more for their devices, but that's because the cost isn't subsidized by whoring your privacy out to the highest bidder.
By the time most people are aware of the tradeoff, it's too late.
Apple also takes money from Google (billions per year to make Safari the default search engine) and likely Facebook (for deep IOS integration). So Apple doesn't take your data - they let others do it for them, and they receive a rich reward to let them do it.
Apple kicked Facebook and Twitter Integration OUT of iOS 11.
Do try to keep up.