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Google Maps Is Getting AR Directions, Recommendation Features (theverge.com)

Google Maps is getting a new augmented reality Street View mode to help you follow directions in real time, along with personalized recommendations to help you discover places in your neighborhood. The Verge reports: The new AR features combine Google's existing Street View and Maps data with a live feed from your phone's camera to overlay walking directions on top of the real world and help you figure out which way you need to go. In addition to directions, the new AR mode can help identify nearby places, too, and Google is even testing adding a helpful augmented reality animal guide to lead you along the way.

Maps is also getting a new tab called "For You" that will feature recommendations specifically tailored to you. Google is using a new "match number" system, which will generate a personal score on how much it thinks you'll like the recommendation based on your past likes and reviews, as well as your saved food preferences. Google is also adding more social features to Maps, making it possible to share multiple places to friends with a single action, and vote on them together in real time to decide where to go without having to leave the app.
The AR directions feature has no release date, but the new social and recommendations features will be coming to both Android and iOS later this summer.

1 of 38 comments (clear)

  1. Even more advertising... by bradley13 · · Score: 4, Insightful

    "Maps is also getting a new tab called “For You” that will feature recommendations specifically tailored to you. Google is using a new “match number” system, which will generate a personal score on how much it thinks you’ll like the recommendation based on your past likes and reviews"

    Great, so instead of just helping you get to your destinition, you will be plastered with ads on the businesses you walk by.

    Also, with the current interface, like you would a paper map. With the AR interface, the temptation will be to hold the phone in front of your face, so that it replaces your view of the street. Anyone who thought phone-zombies were already bad - Google says "hold my beer".

    --
    Enjoy life! This is not a dress rehearsal.