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Gaming Companies Remove Analytics App After Massive User Outcry (bleepingcomputer.com)
An anonymous reader writes: "Several gaming companies have announced plans to remove support for an analytics app they have bundled with their games," reports Bleeping Computer. "The decision to remove the app came after several Reddit and Steam users noticed that many game publishers have recently embedded a controversial analytics SDK (software development kit) part of recent updates to their games. The program bundled with all these games, and at the heart of all the recent controversy, is RedShell, an analytics package provided by Innervate, Inc., to game publishers."
The app is intended to collect information about the source of new game installs, and details about the gamer. Following a massive user outcry in the past two weeks, several game makers have given in to pressure and are removing this SDK. Game makers and games who announced they were removing RedShell include Bethesda (Elder Scrolls), All Total War games, Warhammer games, Magic the Gathering Arena, and more. [This Google Docs spreadsheet and Reddit thread have a list of games containing RedShell.]
The app is intended to collect information about the source of new game installs, and details about the gamer. Following a massive user outcry in the past two weeks, several game makers have given in to pressure and are removing this SDK. Game makers and games who announced they were removing RedShell include Bethesda (Elder Scrolls), All Total War games, Warhammer games, Magic the Gathering Arena, and more. [This Google Docs spreadsheet and Reddit thread have a list of games containing RedShell.]
As a game developer myself, gameplay-related analytics are incredibly valuable. That is, metrics that tell game designers about how the player progressed through the game in various ways. I'm currently writing my own system that measures this data in pre-release versions of the game. Done correctly, this only identifies the users as an opaque and anonymous GUID, and doesn't store any personally identifiable information. That is, it has nothing to do with marketable information, but is just used to help improve the game during development.
But seriously, to hell with all these companies that think they have a right to slurp up all your personal information, just because. I think a lot of them seem to believe it doesn't hurt the user, so why not try to earn a few extra bucks via some hidden API. But every time something like this happens, it erodes the trust of users. It's just not worth it.
Irony: Agile development has too much intertia to be abandoned now.