Facebook Signs Agreement With Washington State To End Discriminatory Ad Targeting (reuters.com)

Last month, Washington filed a lawsuit against Facebook (and Google) for failing to disclose political ad spending, as required by state law. Washington law requires that "political campaign and lobbying contributions and expenditures be fully disclosed to the public and that secrecy is to be avoided." Today, as reported by Reuters, Facebook has signed an agreement with the state to stop third-party advertisers in the U.S. from excluding protected groups from seeing their ads. From the report: Facebook confirmed the agreement with the state, and said the announcement is part of a long process to ensure that tools used to target ads on the social network are safe, civil, and fair. "We've removed thousands of categories related to potentially sensitive personal attributes -- like race, ethnicity, sexual orientation and religion -- from our exclusion targeting tools," the company said, pointing to its efforts from over a year-and-a-half. The legally binding agreement with Washington state requires Facebook to make the changes to its ad platform within 90 days, Washington Attorney General Bob Ferguson said.

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Facebook Patent Covers Race-Based Content Access

[theodp]

From U.S. Patent 9,692,838, assigned to Facebook, Inc. for Generating business insights using beacons on online social networks:
 
"In particular embodiments, authorization to access or view content deposited at one or more beacons 310 (e.g., by a user, social-networking system 160, or third-party system 170) may be based on conditions set by the creator or depositor of the content or by another entity. A restrictive condition on access to certain content at one or more beacons 310 may include membership in a specified group. For example, authorized group members may include, by example and not by way of limitation: members of a certain social club; users who have purchased access rights to the particular content; direct connections of a particular user node or concept node in social graph 200; users having phone numbers with a certain area code or prefix; registered users of a downloaded mobile device application, other suitable conditions, or any combination thereof. Restrictions to access may additionally be based on user-specific information, including but not limited to: demographic attributes of the user (e.g., age, gender, nationality, race, ethnicity, and/or locality);"