Nvidia Unveils Powerful New RTX 2070 and 2080 Graphics Cards (polygon.com)
During a pre-Gamescom 2018 livestream from Cologne, Germany, Nvidia on Monday unveiled new GeForce RTX 2070, RTX 2080 and RTX 2080 Ti high-end graphics cards. These new 20-series cards will succeed Nvidia's current top-of-the-line GPUs, the GeForce GTX 1070, GTX 1080 and GTX 1080 Ti. While the company usually waits to launch the more powerful Ti version of a GPU, this time around, it's releasing the RTX 2080 and RTX 2080 Ti at once. Polygon adds: They won't come cheap. The Nvidia-manufactured Founders Edition versions will cost $599 for the RTX 2070, $799 for the RTX 2080 and $1,199 for the RTX 2080 Ti. The latter two cards are expected to ship "on or around" Sept. 20, while there is no estimated release date for the RTX 2070. Pre-orders are currently available for the RTX 2080 and 2080 Ti. Nvidia CEO Jensen Huang announced different "starting at" prices during the keynote presentation. Huang's presentation said the RTX 2070 will start at $499, the RTX 2080 at $699 and the RTX 2080 Ti at $999. Asked for clarification, an Nvidia representative told Polygon that these amounts reflect retail prices for third-party manufacturers' cards.
The RTX 2070, 2080 and 2080 Ti will be the first consumer-level graphics cards based on Nvidia's next-generation Turing architecture, which the company announced earlier this month at the SIGGRAPH computing conference. At that time, Nvidia also revealed its first Turing-based products: three GPUs in the company's Quadro line, which is geared toward professional applications. All three of the new RTX cards will feature built-in support for real-time ray tracing, a rendering and lighting technique for photorealistic graphics that gaming companies are starting to introduce this year
The RTX 2070, 2080 and 2080 Ti will be the first consumer-level graphics cards based on Nvidia's next-generation Turing architecture, which the company announced earlier this month at the SIGGRAPH computing conference. At that time, Nvidia also revealed its first Turing-based products: three GPUs in the company's Quadro line, which is geared toward professional applications. All three of the new RTX cards will feature built-in support for real-time ray tracing, a rendering and lighting technique for photorealistic graphics that gaming companies are starting to introduce this year
The RTX 2080Ti has 19% more FLOPS than the 1080Ti... and costs 54% more money.
NVIDIA emphasized the new raytracing performance, presumably to deflect that fact.
Corruption is convincing someone that the selfless ideal is the same as their selfish ideal.
AMD currently doesn't have cards that match nVidia on the high end. No competition there, nVidia is free to overprice.
The only thing nVidia has to do in order to compete with AMD is to drop the price of their 1070s. Something they probably won't do because they don't want to compete with themselves just to piss off AMD.
It is not an new situation: nVidia occupying the high end with high priced, high performance cards and AMD occupying the midrange with good value cards is typical.
Right now, I am not a fan of AMD's discrete GPUs. Their APUs are great though.