Walmart Launches Online Store For Ebooks, Audiobooks (variety.com)

Amazon just got yet another competitor in the ebook and audiobook space: Walmart launched its very own digital book store Wednesday, selling ebooks as well as audiobooks through its website and dedicated apps. From a report: The retail giant's digital book service is being powered by Kobo, the ebook company owned by Japan's Rakuten. Through the partnership, Walmart customers are now able to buy from a catalog of more than six million books, which can be read through dedicated mobile apps as well as Kobo's line of ebook readers. Walmart is also launching a Kobo-powered audiobook subscription service for $9.99 per month. For that price, consumers get one book credit per month. Audiobooks will be accessible even after a subscription is cancelled. As part of the partnership, Walmart will also start to sell so-called digital book cards that can be redeemed online for ebooks in 3500 stores.