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iPhoneXsMax, Now That's a Tongue Twister (om.co)

Veteran journalist Om Malik writes: iPhoneXsMax -- When I heard the name and saw it up on the stage, I shuddered. Apple's name for its newest, biggest iPhone made one [Microsoft employee] quip on Twitter: "And I thought we sucked at naming. #AppleEvent iPhone Xs Max September Refresh CTP1"

Microsoft and other technology companies were mocked by Apple veterans for their naming conventions. But now Apple is doing the same -- fighting hard to come up with names that are fighting Samsung, Huawei, and many others when it comes to being tongue twisters. It is pretty sad to see that a company that took pride in its ability to communicate clearly and succinctly about its products, the company that was able to name them with such elan and made them memorable, has come. iPhoneX(s)Max.

5 of 167 comments (clear)

  1. Re:Stick a fork in Apple by Anonymous Coward · · Score: 2, Funny

    You forgot to mention the lack of a 1/8" (3.5mm) headphone jack.

    Cut them some slack, this ain't about what the iPhone Xs Max lacks, Jack.

  2. Re:Indeed by Sloppy · · Score: 5, Funny

    Shit, for that much money, I think I'm even entitled to some umlauts.

    --
    As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
  3. Re:Indeed by ausekilis · · Score: 2, Funny

    Yes, but "Galaxy Note 9" doesn't have the same ring as "iPhone excess Max". The cherry on top would be the "i'm rich" app with the little gem in the task bar.

    Gluttony and Envy are strong in the ranks of technology.

  4. Re: Indeed by Anonymous Coward · · Score: 1, Funny

    Ah, a measurable yard stick! Shittyness. Why didn't they measure their name?

  5. Re:Indeed by michelcolman · · Score: 2, Funny

    What is it with gay people and stringing lots of consonants together anyway?

    Not that I have anything against them, I just don't get that particular fetish.