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Netflix Permanently Pulls iTunes Billing For New and Returning Users (venturebeat.com)
An anonymous reader shares a report: Netflix is further distancing itself from Apple's 15% iTunes tax bracket. Earlier this year, the streaming giant enabled iOS users in more than two dozen markets to bypass the iTunes payment method as part of an experiment. The company now tells VentureBeat that it has concluded the experiment and has incorporated the change globally. "We no longer support iTunes as a method of payment for new members," a Netflix spokesperson told VentureBeat. Existing members, however, can continue to use iTunes as a method of payment, the spokesperson added. Additionally, the support rep added that customers who are rejoining Netflix using an iOS device, after having canceled payment for at least one month, also won't be able to use iTunes billing. The move, which will allow Netflix to keep all proceeds from its new paying iPhone and iPad customers, underscores the tension between developers and the marquee distributors of mobile apps -- Apple and Google.
15% already makes it seem as though they were getting a discount. Unless Apple changed, I recall the old cut used to be around 30% which was considered pretty standard across platforms like Apple's store.
A while ago Apple changed their policy - it’s 30% during your app’s first year, then 15% afterward.
Shortly after Apple made that change, Google matched them.
#DeleteChrome
Cash has to be counted - employee time is not free.
Cash is a theft magnet (both from employees and robberies) - safes, cameras & other security measures are not free.
You have to have enough cash on hand to make change. You are constantly getting small denominations and depositing large denominations. Employee time to go to the bank is not free. Armored car delivery (if you are not in an area where it is safe to send employees to the bank) is not free.
Credit cards can reconcile automatically. They deposit in your account directly. There is no risk of theft of credit card receipts. For many businesses, that 2% is a bargain.