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2.7 Million Americans Still Get Netflix DVDs in the Mail (cnn.com)
Remember when Netflix used to be a DVD-by-mail company? Well, for 2.7 million subscribers in the US, it still is. From a report: The familiar red envelopes have been arriving in customers' mailboxes since 1998 and helped earn the company a healthy $212 million profit last year. Why are so many people still using this old-school service in the age of streaming? There are a number of reasons. Streaming Netflix video requires a lot of bandwidth -- so much so that Netflix consumes 15% of all US internet bandwidth, according to a 2018 industry report. But many rural areas of the country remain without broadband access. The Federal Communications Commission estimates 24 million Americans fall on the wrong side of this digital divide. The US Postal Service, however, can reach every ZIP code with those red envelopes. One such customer is Dana Palmateer, who lives in the Black Hills of South Dakota.
"Streaming movies was a no-go, so I just went with the disc service that Netflix offers," she says. "As all of us are doing it in these parts." But Netflix also has plenty of DVD customers in urban areas who prefer the service for its convenience and selection of movies, spokeswoman Annie Jung says. "People assume that our customers must either be super seniors or folks that live in the boonies with no internet access," she says. "Actually, our biggest hot spots are the coasts, like the Bay Area and New York." In 2017, the number of people who subscribed to Netflix's DVD subscription was about 4 million.
"Streaming movies was a no-go, so I just went with the disc service that Netflix offers," she says. "As all of us are doing it in these parts." But Netflix also has plenty of DVD customers in urban areas who prefer the service for its convenience and selection of movies, spokeswoman Annie Jung says. "People assume that our customers must either be super seniors or folks that live in the boonies with no internet access," she says. "Actually, our biggest hot spots are the coasts, like the Bay Area and New York." In 2017, the number of people who subscribed to Netflix's DVD subscription was about 4 million.
Me too. Not even obscure stuff. Other production are so stingy with letting Netflix carry their content, and want me to subscribe to their own streaming services. I'd just as soon wait for it to hit Bluray and get it from Netflix. Their disc library is much bigger than their streaming library.
Came here to say the same thing. The DVD catalog is way bigger than the streaming catalog.
I still stream a bunch of recent stuff, but for classic shows and movies DVD is still king.
The non-streaming catalog is (was) greater and does not disappear due to arbitrary license expirations.
Still is, and first sale doctrine means studios can't yank their titles from the mail version.