Big Banker is watching you
Herger wrote
in with a story about how
banks are developing databases to track 'profitable' customers
and serve 'losers' less well to discourage them from using their services
(not having debt qualifies you as a loser).
The databases use demographics about all aspects in our lives
for evaluation by creditors. Indeed Oracle's Larry Ellison went
as far as to suggest banks warehouse "psychographic" data:
hobbies, political opinions, magazine subscriptions and
"actions," including clubs joined, recent purchases,
restaurants and designer boutiques frequented which would
allow banks that own unrelated businesses like casinos or
hotels to market them. Is this OK with you, or do we need to
start a Slashdot Cooperative Bank ? ;-)
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