"Intel Inside" campaign shackles OEMs
D-Fly writes "MSNBC is running an article, quoting a lot of anonymous PC manufacturing executives, about how Intel uses its "Intel Inside" branding campaign to gouge PC manufacturers.
Apparently everyone's favorite IC monopolist adds about 6 percent to the price it charges for chips, then gives the money back to companies for advertising purposes. If they screw up--ie the Intel logo is too small, they use a single non-Intel processor in the machine, Intel keeps the money
Saw it on Ars "
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