Wired on Amazon.com Boycott
TGmentor wrote to let us know that Wired has an article about Richard Stallman's boycott of Amazon.com for its patent policies. The patent question is the recent victory that Amazon won over B&N for its 'one-click' shopping patent. Good work on the part of RMS [?] - we need to show companies that just because they can patent something, they don't need to.
Once again, I have to bring up the concept of fiduciary duty. Not only does Amazon have a legal, enforceable duty to its shareholders to protect its corporate assets from misappropriation, they also have that same duty to maximize their value. Like it or not, in today's business and legal climate, Amazon had to not only patent a patentable invention, but also enforce its patent legally, or else their shareholders could have held the company and its directors personally liable for not doing so.
--
Disinfect the GNU General Public Virus!
Some of the old stuff is still to Amazon, because it's difficult to change 300+ reviews. But we're going to be working with fatbrain.com. B&N is just as bad, in their own special way.
Yeah, I'm that guy.
The second problem is that amazon is a high publicity "can-do-no-wrong" media darling. A boycott will be taken in a negative light... and while it will generate lots of publicity, it will hurt the credibility of the GNU project if/when the boycott fails. Strike two.
The last problem is simply one of practicality - geeks are not a political bunch. Infact, many pride themselves on avoiding politics. And to quote another well-known member of the community, trying to get this to work would be like "trying to herd cats". What's worse - many geeks already believe (perhaps rightly so) that the USPO is a complete joke and that simply ignoring patents like these would be easier. Eventually somebody else will correct this broken system now, right? Strike three.
I believe that if you have a patent you're required to enforce it and protect it against violations and other infringements. Otherwise, you may be deemed to have surrendered or otherwise nullified it. That doesn't mean that they couldn't have licensed it to Barnes and Noble for a token sum, of course, but I fail to see why they'd want to.
A point made by John Walker (founder of Autodesk) in his Autodesk File (North American mirror) is that software companies are regrettably low on patents when compared to industrial or hardware companies of similar size. These patents are used defensively, in a cross-licensing scheme, if a violation is made.
Consider this example: company A uses technology possibly patented by company B. Company B sues. The lawyers will work out a deal where company B is licensed technologies of equal value from company A's patent portfolio - it may go all the way to a full exchange of licenses for all marketable technologies from both companies. Intel and Digital did this relatively recently.
The problem is that if company A doesn't have a strong or viable patent portfolio, it cannot protect itself against patent infringement suits. It may be required to actually shell out cash to settle a suit, which is against the interest of the shareholders (and may lead to the sacking of the management, besides).
While Bezos may be the largest single shareholder, he isn't the only one, and his share will decrease over time. Not to mention that he probably has no desire to lose his shirt in the short term, either.
--
--
There is no premature anti-fascism. -Ernest Hemingway
--J. Random Plantation Owner, 1855
"Whatever happened to fair use?"
-- Duff-Man