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In Spain we have an ISP whose ad goes like this:
(Hot lady): Hey I just got "ISP name"!(Guy): Is it fast?(Hot lady): Yeah, look let's download a movie...(Quickly cuts to a scene of Transformers)
There is no way a customer is going to think "Hey I can purchase movies legally through the Internet" by watching that.
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In Spain we have an ISP whose ad goes like this:
(Hot lady): Hey I just got "ISP name"!
(Guy): Is it fast?
(Hot lady): Yeah, look let's download a movie...
(Quickly cuts to a scene of Transformers)
There is no way a customer is going to think "Hey I can purchase movies legally through the Internet" by watching that.