One simple way to foil this would be to only pay for each unique IP that the advert was served to- I'm pretty sure they implement something simple like this.
I'm sure NBC/CBS cares that you don't know which channel you're watching. Us TV Stations spend a lot of time and effort giving themselves a sort of brand image with "Fall Lineups", "Tuesday Action Nights" or whatever. They also spend a lot of time and effort scheduling their lineup so that when they catch viewers they can keep them.
Of course they probably care even more about the fact that viewers won't be watching adverts, for obvious reasons.
I think the 'one channel reporting the news' concept is a little dangerous- you think a single news channel would really be more consise, clear, and unbiased? Imagine if you could only go to CNN for all forms of news; no slashdot, BBC, etc.
One simple way to foil this would be to only pay for each unique IP that the advert was served to- I'm pretty sure they implement something simple like this.
I'm sure NBC/CBS cares that you don't know which channel you're watching. Us TV Stations spend a lot of time and effort giving themselves a sort of brand image with "Fall Lineups", "Tuesday Action Nights" or whatever. They also spend a lot of time and effort scheduling their lineup so that when they catch viewers they can keep them.
Of course they probably care even more about the fact that viewers won't be watching adverts, for obvious reasons.
I think the 'one channel reporting the news' concept is a little dangerous- you think a single news channel would really be more consise, clear, and unbiased? Imagine if you could only go to CNN for all forms of news; no slashdot, BBC, etc.