ROB The Robot was an ingenious marketing strategy. The gaming crash caused by Atari made people reluctant to have anything to do with video games. ROB allowed Nintendo to advertise it as a toy, not a video game. When the system became a success Nintendo dropped it.
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ROB The Robot was an ingenious marketing strategy. The gaming crash caused by Atari made people reluctant to have anything to do with video games. ROB allowed Nintendo to advertise it as a toy, not a video game. When the system became a success Nintendo dropped it.