Wow, interesting. I work in advertising and our account advertises pretty heavily on Google approximately $180K US over the last 18 months or so. Our agency's accounts combined are probably spending over $1 million US by now.
I just asked our interactive media buyers, and we've never been reimbursed. Though I am more familiar with banner advertising, based on the invoices I've seen, I believe we get credit when we aren't achieving the desired CPM.
Advertisers aren't getting reimbursed and publishers are getting screwed. Maybe someone should consider a class-action? Or at least fake it so they stop screwing people.
Slashdot Mirror
..are made by google. But we don't know if this is just their servers over-delivers based on our daily budget or click fraud. _AS
Wow, interesting. I work in advertising and our account advertises pretty heavily on Google approximately $180K US over the last 18 months or so. Our agency's accounts combined are probably spending over $1 million US by now.
I just asked our interactive media buyers, and we've never been reimbursed. Though I am more familiar with banner advertising, based on the invoices I've seen, I believe we get credit when we aren't achieving the desired CPM.
Advertisers aren't getting reimbursed and publishers are getting screwed. Maybe someone should consider a class-action? Or at least fake it so they stop screwing people.