Slashdot Mirror

FLOSSisnot4Teeth writes "You probably are familiar with Nagios and Webmin as two of the most widely deployed open source systems management applications. However, this month's SourceForge.net Project of the Month is probably a newcomer to open source systems and network administrators. Zenoss Core is a systems monitoring platform, released under GPL and over the last year it's become one of the most popular SF.net projects. Unlike most of these new "commercially backed" open source projects, Zenoss Core is the only version, their corporate sponsor doesn't offer a "pro version". Also their developers have been committing code back to other projects like RRDTool and Twisted. I have been playing around with Zenoss for about six months and have been totally impressed. Would be curious to see what other Slashdot readers think." SourceForge.net and Slashdot are both owned by OSTG.

teumima writes "I found this article very nice and simple on how to configure mutt for g-mail." Indeed; nice piece. I've been experimenting with using Gmail as my default mail drop, but don't really want to be dependent on being online or just POP; I just wish they would let me pay for IMAP service. Linux.com is also owned by OSTG.

An anonymous reader writes "The US cell phone network has no network neutrality. This story on NewsForge takes a look at the obstacles to getting a third-party application running on cell phone networks, and explains why the same obstacles could ruin a non-neutral Internet." (NewsForge and Slashdot are both part of OSTG.)

Joe Barr writes "Is the entire anti-virus / malware industry as rotten as it appears? I started digging into it as a result of the recent lame, unsubstantiated assertions of viral threats to Linux by Kaspersky Lab, but the practice doesn't seem to start or end with them. Who knows, maybe it's pandemic in that entire segment of the IT industry."

Microsoft Windows still dominates the desktop. But in many other areas, including Web servers and supercomputing, Microsoft is just one player among many, and often a weak player at that. On the gaming side, despite the latest xBox getting all kinds of media buzz as "the" console to buy, Sony's Playstation outsells the xBox at least two to one, and many analysts expect Sony to widen that gap even more when Playstation 3 comes out in the Spring of 2006. On the Internet, MSN and MSN Search are so far behind AOL and Google that it isn't funny. And even on the desktop, Linux keeps getting stronger, while Mac OS X is commonly accepted as more reliable, secure, and user-oriented than Windows. So why do we keep saying Microsoft is a monopoly? Microsoft (Slowly) Moves Away from Monopolistic Behavior

If a major IT user tells a Microsoft salesperson that he or she is thinking about switching to Linux, Microsoft will usually come back with a cut-price offer, something the company never used to do. Microsoft also now sells something called Windows Starter Edition in some parts of the world -- supposedly for as low as $37 or $38 (US) in Thailand, including a basic version of Microsoft Office. In other words, Microsoft is starting to compete on price, which is not monopoly-style behavior.

This does not mean Microsoft has suddenly adopted a "let's all love one another" attitude.I believe Microsoft is getting more concerned about interoperability not out of goodness, but because of market pressure. But in the long run, as long as Microsoft stops treating every other operating system and file format as some sort of devilspawn, life is a little easier for those of us who would rather not use their products, and that's what really matters.

Microsoft Explorer No Longer Rules the Online World

A majority of desktop computer users may still run Microsoft's Internet Explorer browser, but it no longer has 95% market share. In a 2002 book, and again last year in an online article, I warned Web designers not to make IE-only sites, just as in the (distant) past I'd warned them not to make Netscape-only sites. Some listened. Some didn't.

Firefox adoption may have slowed in 2005, but it certainly hasn't stopped. Opera has become enough of a force that we hear rumors about first Google, then Microsoft, buying it. In any case, whether MSIE is currently running on 90% of all desktops or on only 70% (as a few surveys indicate), it is becoming less popular every month. Now Microsoft has decided that Explorer is no longer fit for Mac users, so its market share will drop even more. Sure, there's a new version of Explorer coming out, but it isn't going to help the millions of "legacy" Windows users who don't want to buy XP. If they want modern browser functionality, they must switch to Firefox, Opera or another non-Microsoft browser.

'The Network is the Computer'

I don't think this is quite true today, if by "the network" we're talking about applications delivered over the Internet instead of over well-maintained LANs. Back in October I explained why I don't think Internet-delivered applications are quite "there" yet. More recently, Salesforce.com had an outage that angered many of its (claimed) 350,000 subscribers. Worse, ZDNet blogger Phil Wainewright pointed out that Salesforce.com compounded the problem, and possibly made users leery of all Internet-delivered applications' claims of "99.9% reliability," by poor communication with its users.

Most of the Web 2.0 (and even Web 3.0) stuff that's getting so much hype these days is not OS-dependent. You can run things like Google Maps on Linux, Mac OS, Unix, and even Windows, using any standards-compliant browser you choose.

Even Microsoft is trying to get into the Web 2.0 game. I got a press release from their PR people that included this sentence:"And if you enjoy taking a drive to check out your neighborhood’s Christmas lights visit this great Windows Live Local developer application at http://msnsearch101.com/searchmap."

I found this online utility's behavior strange and primitive, not nearly up to the standards of Google Maps and some of the mashups based on it. "Ah," I thought, "that's probably because I'm trying to use it with Linux and Mozilla." So I turned to my one Windows (XP) computer and checked the site with both Firefox and Explorer. For some reason the map background didn't load at all in Firefox, on Windows, and its behavior in Explorer, on Windows, was just as clunky as it was in Mozilla, on Linux.

If this is supposed to be a sample of what Windows Live Local can do, I don't think Microsoft is headed for any kind of monopoly -- or even much market share -- in the online map business. Not only that, it makes me wonder how good their promised Microsoft® Office Live is going to be. If even a quarter of the rumors we've heard about Google and Sun joining up to produce a Webified version of OpenOffice.org are true, I suspect Microsoft is going to be a distant also-ran in the (inevitable) Internet-delivered office software business, too.

Hundreds of Thousands of Competitors

It's fun to play the "Google is cooler than Microsoft" game and talk about how Google, not Microsoft, has become the hot place for top-end programmers to work if they want to make their mark on the world, but even Google can only hire a tiny fraction of the world's software development talent. There are over 100,000 Open Source projects on SourceForge.net (which is owned by the same company that owns Slashdot), and SourceForge.net is but one of many Open Source and Free Software hosting services out there. There are literally millions of programmers working on Free and Open Source Software, plus countless others working on personal proprietary projects.

We've all heard -- probably too many times -- the old saw, "If you have enough monkeys banging randomly on typewriters, they will eventually type the works of William Shakespeare." This may or may not be true. But it is certain that if you put millions of programmers in front of millions of computers and let them do whatever they want, some of them will turn out brilliant, world-changing work. Even if 999 out of 1000 of our putative programmers work on established projects or never finish what they start, that still gives us thousands of potential world-changing software projects, most of which won't be developed by Google (or Microsoft) employees.

I've been to India, and the smartest programmers I met there weren't working for outsourcing mills but worked for themselves. I'm sure there are plenty of self-employed programmers in China, Brazil, Kenya, and almost everywhere else on this planet, too, and there are certainly plenty of them here in the United States. And, all over the world, millions of programmers have day jobs doing routine work for corporate employers to put food on the table, and do their "real work" at home, at night.

Neither you nor I nor Google's management nor Microsoft's management know what might be going on right now in the mind of a brilliant Saudi woman with a computer science degree who can't work outside her home because her country's laws keep her from mixing with men who aren't related to her. There may be a poorly-dressed young man coding furiously in a Beijing Internet cafe, while you read this article, whose new operating system will make all current ones obsolete -- and you may not learn about his work until it shows up in a Chinese-made $100 laptop computer.

When Bill Gates and his friends started Microsoft, it was one of very few companies that sold nothing but personal computer software, and the others were so small that Microsoft managed to buy most of its competitors -- or at least license their best work or hire away their best programmers. Back then, programmers were scarce and expensive, as were the computers they programmed on. Now there are both programmers and computers all over the world, linked together by the Internet. The Internet not only helps programmers collaborate with each other across geographic boundaries, but allows them to distribute their work without shipping physical products.

The only reason to have a software company's employees work in an office these days is control, both of employees' schedules and of what they work on. Self-motivated geniuses have no need of offices and may even resent being asked to show up at one on a regular schedule, which means that many of the world's best programmers will never work for Google, Microsoft or any other company. Instead, they'll start their own software companies or, in many cases, Open Source-based consultancies.

So Microsoft doesn't face a few dozen competitors, as it did in the 1980s, but hundreds of thousands. And these competitors are spread all over the world. This kind of competition is a lot harder to co-opt, buy out or fend off than competition from a single company, a la Netscape, or even from a group of companies as substantial as IBM, Sun, Oracle, and their computing industry peers.

Competition has Forced Microsoft to Improve its Products

Microsoft may no longer be able to hire all the top programmers it wants, but there is already plenty of talent among its 60,000-plus employees, and they have done some excellent work in recent years. Windows XP is immeasurably better and more stable than Windows ME or Windows 98. The next generation of Explorer will have many of the modern browser features that those of us who use Firefox or Opera have gotten accustomed to. Microsoft Office may not have some of the features OpenOffice.org users take for granted, like a built-in graphics utility, the ability to act as a front end for industrial-strength free databases like MySQL, and the ability to save your work in 30+ different Open and proprietary formats, including PDF. But Microsoft Office today is a lot better than it was 10 years ago, and the next version may even use a sort-of free XML file format that may not be as open and standardized as the OASIS Open Document Format used by OpenOffice.org, but is less closed and less proprietary than previous Microsoft file formats.

A true monopoly would not need to make these improvements in its products. It would give you whatever it wanted, at whatever price it wanted to charge. It would not be selling cut-down versions of its products at cut-rate prices in developing countries -- many of which, you may note, are rapidly turning into "software developing" countries.

Without Linux, combined with Apple's move to BSD-based Mac OS X, I doubt that Microsoft would have put much development effort into Windows. They sure didn't do much with Explorer between the time they crushed Netscape and the time when Firefox started making a big splash, did they?

The U.S. antitrust case against Microsoft wasn't about the company being a monopoly (which courts agreed that it was at the time), but about illegal misuse of that monopoly. That case was settled in a way that left Microsoft essentially unharmed, but with a judge overseeing its actions for five years, a time period that is going to end before long.

The Age of the Software Monopoly is Over

IBM tried to create a monopoly in the business desktop computer business, but failed to hold onto its market-leading position as dozens, then hundreds, and later thousands of competitors made better/faster/cheaper PCs. Even today, while Dell is the world's largest personal computer vendor, if you add up all the market share reports from major computer vendors in this C|Net article, you'll see that they account for around 60% -- not 100% -- of total sales, with smaller companies getting the rest. (And some of those companies are *really* small, like the one-man Bradenton, Florida, shop where my sailing buddy Gene just bought his latest home computer.)

The personal computer hardware business has become totally demonopolized, decentralized, democratized, and internationalized. If you have enough mechanical ability to assemble components neatly (and enough sales ability to get people to buy what you make), you can get into it yourself with a very small investment, just as Michael Dell started out reselling computer components and assembling systems in his college dorm room.

Starting a software business takes even less investment. If you're a competent programmer -- or you have a friend who is a competent programmer and you are a whiz-bang marketing person -- you have everything you need to get going. You can either produce and sell proprietary software or customize (and probably install and maintain) Free or Open Source Software for corporate clients. If the Internet is your primary sales and distribution channel, you don't need to live and work in expensive IT business hotbeds like Silicon Valley or Boston, either: JBoss, for example, is based in Atlanta, Georgia; and Digium, the company behind Asterisk, is in Huntsville, Alabama.

There are software businesses springing up all over the place. Most of them are tiny, and few of them will ever get big enough that analyst firms like Gartner or IDC will track their market share (or even notice them). But there are so many of them being started that, in aggregate, they are becoming a more significant market force than any single big software company, even Microsoft.

This doesn't mean Microsoft will be replaced next year by 100,000 startups. The company will still be around, it will still get lots of press, and -- assuming it embraces (but does not keep trying to extend and extinguish) Open Standards -- it will still be a powerful force in the software world.

But no matter what Microsoft does, it will never have a software monopoly again. Nor will any other company. The barriers to entry in the software business have become too low for that to happen, and too many skilled software developers are learning that they can earn at least as much working for themselves as they would by working for big software companies.

Small is Beautiful was a fine book title in 1973. Today, it's a fine description of the software industry's future.

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Have something important to say to the Slashdot community? Email roblimo at slashdot period org the complete article (or an article proposal).

I've spent seven years working as a writer and editor for Slashdot's parent company. During this time I've been to at least a dozen mainstream journalists' and editors' conferences where the most-asked question was, "How do we adapt to the Internet?" You'd think, with all the smart people working for newspapers, that by now most of them would have figured out how to use the Internet effectively enough that it would produce a significant percentage of their profits. But they haven't. In this essay I will tell you why they've failed to adapt, and what they must do if they want to survive in a world where the Internet dominates the news business. I'm going to use the Bradenton Herald as an example, not because it's a bad newspaper but because I live in the middle of its circulation area. The Herald is a typical Knight Ridder small-city newspaper in every way except one: it serves Manatee County, an area with a fast-growing population where most new residents are old enough that they grew up reading newspapers every day. Despite these favorable factors, the Herald's circulation has declined by 3.5% in the last year. Of course, newspaper circulation declines are now normal rather than exceptional. Other newspapers have done far worse, with the San Francisco Chronicle recording a 16.4% drop in the last six months alone.

Readership vs. Circulation

Much of the Chron's circulation decrease was because it stopped giving away free papers. The Boston Globe also stopped a giveaway program and suffered a circulation decline as a result, although only about half as big a loss as the Chron's, but the Globe's marketing people have said that only half of the loss came from stopping the giveaways, and blamed the rest of it on the usual suspects, notably TV and the Internet.

These figures only measure paper newspaper circulation. They don't include Web readership, which generally seems to be trending (slowly) upwards on newspaper Web sites. Circulation figures can also be misleading because they only measure the total number of newspapers distributed, not the kind of people who read them. And readership quality can often be more important, in a business sense, than quantity. This is especially true for those newspapers (namely, just about all of them) that rely on advertising for the bulk of their income.

By definition, anyone who reads a newspaper online at home can afford a computer and an Internet connection, which means they aren't at the very bottom of the economic pile. Online readers are also likely to be more open to new experiences, products, and services than those who don't feel they need to use the Internet -- which by some estimates may be as many as half of all households within the Herald's circulation area, which has a higher percentage of retirees than all but a few other U.S. counties.

Journalism professor Douglas Fisher and media executive Alan Mutter have both talked about intentional circulation losses on their blogs. In his post, Fisher says, "The industry evolves to the point of small, expensive print publications and most of the 'mass' news on the Web somehow. Then, as we evolve toward paid content online will come issues such as whether a certain amount of 'base' information should be free for every person -- sort of like a public utility of information (perhaps presented as a social utility necessary in a functioning democratic society)."

Meanwhile, when newspapers talk about readership vs. circulation, they're typically trying to estimate how many people read each copy of their print product (pdf download) rather than come up with a total picture of their publication's readership, including its online presence. This is a mistake. Instead of treating their Web sites like unwelcome stepchildren, newspapers should turn them into their primary method of news delivery -- and teach their reporters, editors, and ad sales people how to work effectively with this new -- to them -- medium.

Slashdot Lessons

1. No matter how much I or any other reporter or editor may know about a subject, some of the readers know more. What's more, if you give those readers an easy way to contribute their knowledge to a story, they will.

Imagine a newspaper with a space for comments below each story on its Web site. This Slashdot story has comments directly attached to it, not tucked away from public view the way the Bradenton Herald's site hides reader comments on Bulletin Boards that aren't directly connected to any of the paper's articles or editorials. To make matters worse, the Herald's Bulletin Boards require a separate login to post. Even if you're a logged-in reader you must put in your username and password again to use them.

As a result of these posting barriers, you hardly see any reader comments on the Herald's site, and what few there are seem to come from a small group that posts over and over. Even the Herald's single (hard to find) blog, maintained by token hip-dude entertainment reporter Wade Tatangelo, draws so few daily comments that you could count them on the fingers of one hand -- and usually have four or five fingers left over.

By contrast, the Washington Post's Web site has two blogs, Achenblog and The Debate, prominently displayed on the Opinions page that almost always draw 100+ comments per post.

A truly Web-hip newspaper would not only allow but encourage reader comments on all of its stories, not just on a blog or two. With thousands of readers as fact-checkers, mistakes would rarely go uncorrected for long, and if there was any perceived bias in a controversial article, reader comments would make sure the other side got heard. Even better, a reader who witnessed an event the paper covered would be able to add his or her account of it to the reporter's, which would give other readers a richer and deeper view of it.

2. Not all readers know what they're talking about.

While some readers know more about any given topic than a professional journalist writing about it, most don't. Some, indeed, post anything about anything, including misleading or false information. This is why Slashdot has a moderation system, and why all newspaper Web sites need to have moderation systems in place before they allow reader posts attached directly to stories. Slashdot's, which is built into the code that runs the whole site, is probably too complicated for most newspapers, but everyone (including newspaper publishers) is free to download, use, and modify it. For those who don't want to use the code behind Slashdot, there are many other free (and proprietary) content management programs available that have similar -- and often simpler and less geeky -- moderation features built into them.

3. No matter what you do, some readers will post malicious and/or obscene comments

Slashdot removes posts only in response to Cease and Desist orders or legitimate copyright infringement complaints. We find that malicious or obscene posts are usually moderated into oblivion almost immediately, because our readers -- hundreds of whom have moderation power at any given moment -- have a sharp eye for stupid stuff.

A mainstream newspaper might choose to remove blatantly disgusting posts, which would take some staff time. There would also -- inevitably -- be second-guessing and complaints, including whines from readers who believed their posts were removed because they didn't follow the [fill in political party here] line, not because they used offensive language.

Moderation never makes everyone happy. Someone will always feel the rules are too loose, while someone else will believe they're too tight. And moderates -- I mean moderators -- will always get flak from ____-wingers who think they're biased. But these problems shouldn't stop grown-up newspaper people from soliciting and publishing readers' posts. They should already be accustomed to bias accusations.

4. What if readers post comments that advertisers don't like?

This is a problem, and one to which some newspapers are extremely sensitive --not just over readers' comments but sometimes over their own reporters' stories. A 1999 Washington Monthly article had some examples of how newspapers sometimes cater to advertisers instead of their readers. Allowing readers to comment on stories, and allowing them to post anything they want (other than obscenities, blatant hate speech, and personal attacks) increases readers' faith in the newspaper, which makes it a more effective advertising medium in the long run because some of that trust will rub off on advertisers that support it.

The Business Side of a Newspaper Web Site

Slashdot, like almost all other Web, broadcast, and print media outlets, depends on ad revenue for most of its income. For the first few years of its existence as a commercial entity, major advertisers were afraid to buy ads on Slashdot or other free-wheeling, community-driven sites. They worried that every time they touted a product, all the customers they'd ever irritated would post bad things about them. It's impossible to run a company of any scale without having at least a few dissatisfied customers, no matter how good your products and services are, so this was not an unjustified fear.

Luckily for Slashdot (and our parent company), many companies have learned that they are going to get criticized online whether they like it or not, so at the very worst, running ads on pages where they get slammed gives them a chance to tell their side of the story.

Keyword-based ad placement helps them do this. Imagine making software that's often knocked for its security vulnerabilities, while competing software is available that costs little or nothing and doesn't share your product's problems. You'd want to run a Get the FUD (Fear, Uncertainty, and Doubt) campaign on every Web page where the competing product was being discussed so that you could tell people who are (obviously) interested in the competing product how awful it is, and why they should buy yours instead.

On a local newspaper Web site, a developer intent on replacing pristine wilderness along a scenic river with ugly condominium towers in the face of opposition from local citizens' groups could run a keyword-targeted campaign explaining why their buildings would be better than a swampy, mosquito-ridden riverfront. They could stress the fact that they would reduce the population of turtles, spiders, alligators, shore birds, frogs, and other annoying wildlife, and that runoff from their chemically-fertilized landscaping would help keep local fish populations down by contributing to red tide, thereby reducing the number of smelly fishermen infesting the area.

Other, more sensible, businesses would use the same tactic -- keyword ad placement -- to sponsor discussions in a positive way. An obvious example here in Florida would be resort property owners linking ads to tourism-related stories and the discussions attached to them. With geotargeting becoming common on the Web, ads aimed at visitors could be visible to all of a Florida newspaper's online readers, while ads for a local business would only be shown to local residents -- unless the local advertiser was canny enough to realize that Florida has many thousands of seasonal residents, and that reaching these snowbirds through the local newspaper's Web site before they come South is a great way to get a leg up on competitors.

Some other ways to exploit the Web that newspapers don't seem to do well:

• Print-them-yourself coupons. This is lots cheaper than putting coupons in a print newspaper. Many newspapers boast that today's paper contains $___ worth of coupon savings. Why don't more papers make this boast about their online editions? TV stations could do this on their sites, too. This would be an entirely new source of revenue for them, since there is no way to put a coupon in a TV spot.
• Online ad circulars, similar to the paper ones that pack print newspapers on Sundays and holidays. The print ones are expensive to produce and deliver, especially in color. Online circulars would be far less costly.
• Selling sponsorships for community calendars and other "public interest" sections that should be on every newspaper's Web site -- but often aren't or are produced in too scattered a manner to be useful for readers. C'mon, newspaper (and local TV) people! A well-organized, database-driven events calendar is easy to produce. If you don't have one (and sponsors for it), you should.
• Sponsored, "free to individuals and small businesses," local classifieds. craigslist and eBay are busily taking the classified ad market away from newspapers, with Google getting ready to help them with this effort. The Poynter Institute's Steve Outing suggests that the best way to beat back this threat is to "Turn newspaper classifieds into an active and interactive community, instead of just static, dull listings. A cold-hearted newspaper classifieds database could well be smothered by Google classifieds. A local-focused interactive community may be less vulnerable."

The Local-Focused Interactive Community

I believe the future of not only classified ads but of local news gathering and distribution is the "local-focused interactive community." According to this article, craigslist founder Craig Newmark agrees with me. So do plenty of other Web entrepreneurs and venture capitalists who are busily building and financing "community" sites.

Local newspapers should have dominated all of this interactivity from the beginning. They had the name recognition and -- through their print editions -- the promotional muscle to make their Web sites into unassailable community hubs. But they didn't, and now they're reduced to playing catch-up.

If the Sarasota Herald-Tribune had followed through on its plans to incorporate reader-written blogs into its site, Suncoastblog.com probably wouldn't exist. This group blog is an admittedly lame effort, barely begun, put together by several people in this area (including me) who thought it would be nice to have a local site that might eventually cover events and places that don't make their way into the local papers. We know the Herald-Tribune, whose circulation area overlaps the Bradenton Herald's, had thought about hosting reader blogs at one point, because they asked readers to submit blog ideas several months ago. I submitted one and never heard back.

I also submitted a local computer business column concept to the Herald. I came up with it because the Herald has a Sunday business page it calls "Digital Manatee," on which I have never seen anything other than out-of-town wire service material even though there is more than enough local computer and Internet business activity to fill a weekly column, and enough local computer and computer service vendors to surround that column with profitable advertising.

The Herald's editor didn't respond to my proposal. I've written three computer-oriented books, and thousands of articles that have run online and in print all over the world, but I am apparently not worth even a polite turndown from my local paper's editor. No problem. A week later I was having lunch with a couple of local entrepreneur buddies. I told them what had happened. They suggested an online computer business magazine instead of a Herald column, and offered to finance it on the spot, out of their pockets.

I don't have time to start a new publication. But I am in a position to help someone else start one, and to write a story or two for it now and then. Financing's in place. So is a domain name. So at some point the Herald and Herald-Tribune may have (yet) another niche publication competing with them. It won't be a big competitor, but its ad revenue will come from lucrative business-to-business accounts you'd think a local newspaper would be eager to lock up with a weekly (or more frequent) column for local computer-using business people.

This doesn't mean the Herald has a bad editor or that another small paper would have reacted differently. I use this anecdote only to point out that it is now easier to start an online publication than for even a highly-qualified outsider to get his or her work into a local paper. Is it any wonder that local blogs and other online niche publications are springing up like mad? And as a corollary, is it any wonder that newspaper circulation and influence continues to decline?

Newspapers need to open up more to the communities around them. They need to stop confining their interaction with readers to advisory board meetings and questionnaires, and allow readers' stories, opinions, and thoughts to become an integral part of the newspaper itself. They should not allow readers to alter the newspaper's own words, as the Los Angeles Times did back in June with their laughable wikitorial experiment. Moderated comments are a much better way to give readers a voice. So are journals that allow (logged-in) readers the same level of freedom they'd have with their own blogs, but also give them the cachet of being published on a "major brand" Web site.

'Local' is the Key Word

The Herald, Herald-Tribune, and many other (if not most) local newspapers seem to think that they are still their readers' primary source of national and international news, just as they were 20 years ago. So that's what fills their front pages most of the time, with local and regional news stuck in a "B" or "C" section.

Welcome to the Internet age, local newspaper (and TV) people. I can and do get my national and international news from the New York Times, The Washington Post, BBC, Al Jazeera, Fox News, CNN, and other online media that cover faraway events better and faster than you ever will. I turn to you for local news. You tell me more about last week's home invasion robbery on 11th Street East than they ever will.

It's time for local newspapers to become truly local; to feature local news on the front pages of both their Web sites and print editions, with only a few out-of-the-area stories up front, augmented by an above-the-fold story list that tells readers where to find national and international news on their inside pages.

Add readers' stories and comments to the mix and you suddenly have a local online community, not just a newspaper. This will not take work away from professional reporters, photographers, and editors, who will still be the foundation of local news-gathering. In fact, increased interaction with local community members will probably give them more work than ever, because they will find themselves inundated with news tips and story suggestions they never would have found on their own. Some of these story ideas will be dreck and some will be invaluable. It will be up to the newspaper's editors to find the (rare) nuggets in the huge pile of dross they will need to sort through every day, and up to the newspaper's reporters to follow up on them.

One important thing a community-oriented, Web-based newspaper must do is credit readers for their story leads unless they specifically request anonymity. Another good idea is to pay readers who submit news stories that are written well enough that they can run with only routine editing and fact-checking. Those readers are, in effect, doing a reporter's work, and they should get some sort of compensation for it. Some may even turn into stringers capable of covering government meetings and other events when staff reporters aren't available, and a few of those stringers eventually ought to become staff members. After all, if a newspaper is going to be about, by, and for its local community, shouldn't that community be its primary recruiting ground?

Newspapers Will Not Die

Some newspapers (and newspaper chains) will probably not survive the shift from news-as-monologue to news-as-dialog. Most will, although those that wait too long to adjust will have much of their audience, influence, and ad revenue taken away by more agile competitors.

The smartest newspapers will follow my survival recipe or come up with their own way to become an integral part of their community instead of a building full of people who have been sprinkled with Secret Journalism Powder that makes them better and smarter than their readers. These newspapers will not only survive, but prosper. They may even become the prime outlets for bloggers in their communities, which will increase their readership and ad revenue. Extreme ____-wing bloggers won't want their words associated with the hated Mainstream Media, but most others will be happy to have a widely-read, influential outlet for their work.

Eventually, I expect print newspapers to become "snapshots" of their Web editions taken at 1 a.m. or another arbitrary time, poured into page templates and massaged a little by layout people, then sent to the printing presses, a pattern that has potential for significant production cost reductions if handled adroitly. From that point on, their paper editions will be distributed the same way newspapers are now.

Senior citizens and others who can't afford (or don't want) computers are and will continue to be a viable market. So will commuters who use public transportation. Then there are those -- a substantial part of the population -- who simply prefer reading words and looking at pictures on paper to seeing them on a screen. They will still want physical newspapers, even if they are not as up-to-date or as complete as what they'd get on the Web.

However it is delivered, text will not go away anytime soon. For a fast reader, it is the most efficient way to take in large quantities of information. Most people speak at a rate of between 130 and 200 words per minute. Most college students, according to a Virginia Tech student guide, can read non-technical material at 250 to 300 words per minute, and can increase that reading speed significantly with a little thought and practice. Listening to a city council meeting at 150 words per minute takes much longer than reading a meeting transcript at two, three, four or ten times that speed. Now have a skilled reporter -- whether a staff member, paid contributor or volunteer -- write an intelligent summary of that meeting, and even an average reader can learn what happened there in a few minutes instead of slogging through a two hour audio or video recording.

The Web version of that summary can be posted without waiting for the printing presses and delivery trucks to roll, and can have audio or video snippets embedded in it, but there is no reason not to make the text portion of it available on paper for those who prefer it in that form, unless the paper's editors decide so few people are interested in a city council meeting that it doesn't deserve a spot in the print version -- and tracking page readership on the Web version of the paper before the paper edition goes to press should give those editors a good idea of what they should and shouldn't put on paper.

Printed newspapers will have a significant following for many years to come. They may or may not become "expensive," as Professor Fisher predicts, but they will likely become smaller than they are now, and subscription sales efforts will probably be targeted more closely at groups unlikely to have Internet connections, especially senior citizens.

On the Web side, it's likely that newspapers will end up keeping most of their content free, with specialty sections (and posting privileges) reserved for logged-in users. Whether they'll be able to charge for some or all of their Web content is questionable. I paid $50 for a year's subscription to the NYT's Times Select program, and I don't think it's a good enough value that I'll renew my subscription when it runs out. I would be more likely to pay if I lived in New York and that subscription, in addition to what it gives me now, offered access to additional features like complete transcripts of government meetings. Indeed, I would happily pay at least $30 per year to the Bradenton Herald for a well-organized Web edition that gave me what I now get in the paper edition, plus government meeting transcripts and other useful subscriber-only features.

But if I paid for an online subscription to the Herald, I'd probably drop my subscription to the paper edition. I'd still be the same person, with the same interests, earning power and spending habits. The only thing that would change about me, from the newspaper's perspective, would be my news delivery preference.

The challenge for local newspapers that beef up their Web editions at the expense of their paper versions won't be to keep (or add) readers, but to teach advertisers that the Web, not paper, is the best way to reach their most lucrative potential customers.

This may not be easy, but it will be a lot easier than explaining to advertisers why they should keep spending money in a newspaper that has fewer readers, and less influence, every year.

ValourX writes "NewsForge (part of OSTG, like Slashdot) has a review of a mouse that is powered by RFID (and yes, it works with Linux). It's cordless and uses no batteries -- you just have to keep the mouse within 2 inches of the mousepad for it to work. What else could be powered by RFID?"

A reader writes: "There's been a lot of bits written recently about the growth of Open Source databases; as well as IBM's patent gift, as their release of the Java database Cloudscape. There's a contest running on SourceForge.net around Cloudscape; download and run with it." SF.net is part of OSTG, like Slashdot.

Masa writes "SuperSite for Windows has a nice interview called "Windows XP Service Pack 2: The Inside Story". The interview gives a good insight, what kind of a project the Service Pack 2 was, how it got started and how huge effort it actually was." The ITMJ Product Guide is part of OSTG, as is Slashdot.

ValourX writes "This morning the developers of the free software content management system PostNuke posted a security announcement saying that a vulnerability in the paFileDB download management software allowed an attacker to put up a hacked version of PostNuke for download. That version was live on the PostNuke download site between Sunday at 23:50 GMT and Tuesday at 8:30 GMT. Proprietary software zealots are always saying that open source programs are likely to contain backdoors, but is this situation truly what they mean when they say that? NewsForge (part of OSTG) has the story."

Random BedHead Ed writes "An article on ZDNet Monday features an interview with Bart Decrem, the Mozilla organization spokesman, who says that by the end of next year they expect to have 10% of the browser share. "We have the momentum," he says. He attributes some of the success to faster browsing and a lack of software bloat, and suggests that other open source projects might see similar success if they trim features. The article also quotes some very interesting figures from ZDNet's own web servers. About 9% of ZDnet visitors were using a Mozilla browser in February; now in it's at 19%." The average for OSTG overall is about 30%.

Khoo writes "German telecommunications gear maker Siemens is backing a new kind of broadband wireless technology that will compete with Wi-Fi and 3G cellular services." As we covered recently, speed tests have been up to 360 Mbps and one of the latest rumours is that they will use it in conjunction with VoIP servers. That's unconfirmed, but particularly for new phone deployments, laying no wire would be nice. And Yes, Virginia - ITMJ is part of OSTG, like Slashdot.

ValourX writes "By now most of you have heard of the copyright infringement and code theft claims involving the Mambo content management system and businessman Brian Connolly. Legal questions have been raised, guesses have been made, commentary has flowed forth, and everyone involved in the dispute has had their fifteen minutes to relay their sad tale of injustice. Now it is time for the facts, and NewsForge can definitively say, based on material and quotes from Larry Rosen, Dan Ravicher, and Eben Moglen, that Connolly's legal threats against innocent Mambo users are baseless. Part of the new information in this article reveals that the SCO Group helped Brian Connolly by giving him some media contacts. NewsForge is part of OSTG, like Slashdot."

raffe writes "Solaris Kernel Developer Eric Schrock is bloging more about the Solaris vs. Linux issue and linux kernel moneky Greg is answering on his blog. Eric's first part is is also still up and Greg's answer " Another reader also submitted reviews of the Linux desktop vs. Solaris 9. User reviews are welcome; please note that ITMJ is part of OSTG like Slashdot.

A reader writes " According to Symantec via the BBC online, Zombie PC nets are growing very fast. Of course, it should also note that Symantec may want those numbers to be as scary as possible. " ITMJ is part of OSTG, like Slashdot. There's also a NY Times story on the article as well.

editingwhiz writes "Jem Matzan has a cogent analysis of the new Gentoo Linux 2004.2 on Linux.com: "Gentoo Linux is the BSD of GNU/Linux distributions; it's elegant and customizable and you know exactly what you're getting when you install it. No mystery programs, no packages that you have to deinstall because you'll never use, no clutter, and everything is customized to your needs. If you do it right, Gentoo is also faster than your average GNU/Linux distro because everything can be compiled with higher compiler optimizations." (Linux.com is part of the OSTG network.)" Jem also has some criticism of the current version of Gentoo's AMD64 version.

ValourX writes "Microsoft's Sender ID has already been rejected by both the Debian Project and the Apache Software Foundation, but Joe Barr of NewsForge today interviewed Larry Rosen of the Open Source Initiative and discovered that there are negotiations between the two entities with regard to Sender ID's licensing. Could Microsoft be considering an Open Source license for Sender ID? Slashdot has covered other aspects of this story in the past. NewsForge is part of OSTG, like Slashdot."

Joe Barr writes "NewsForge [ed. note: part of OSTG along with Slashdot] is running its concluding piece on the week-long Blackhat/DEFCON hackerfest in Las Vegas. Want to know how little our police/intelligence agencies seem to have learned from their failures prior to 9/11? Or how a very large goon known only as Priest prevented outright political violence at a DEFCON presentation on Civil Disobedience? Or which of the two conferences is right for you? It's all here in the Blackhat/Defcon: Final report." Reader M. Curphey writes "The Web Application Security Consortium (WASC) announced at Blackhat the release of a 'Threat Classifications' document. This document attempts to clarify web security terminology such as Cross Site Scripting, Session Fixation, Cookie poisoning, and HTTP response splitting (to name a few)."

An anonymous reader writes "Reporter Jay Lyman attended the O'Reilly OSCON developers' get-together and wrote daily briefs plus a wrap-up that are all posted on NewsForge now. If you didn't make it to this excellent conference, reading Jay's reports is the next best thing." Yes, NewsForge is also part of OSTG.