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Interesting Commercials
So, I'm sitting here half-watching the Super Bowl and admiring some of the new commericials. So far, I think that the E*trade Monkey with Horse ad has been really good, as has the Kasparov vs. The Machines - the accenture and cingular ads have been, IMHO, as bland as Wonder bread. That, and the Cingular icon looks like a bold color version of the X icon, or something. The E*Trade Matrix rip-off ad was good as well - but with one quarter left, I'm not as impressed as in past years. What do you folks think?Update: 01/29 06:29 PM by H :Check out AdCritic's Superbowl site.
the pets.com puppet had a killer cameo, it's good to see he is still getting work.
The Bud commercials have been pretty good, esp the one with "What are you doing?," "Just watching the market, drinkin' an import" and "Hey Jimmy, pick up the cordless." Just shows that you have a sense of humor when you can make fun of yourself. BTW--anyone else notice that it is no longer the Budwieser blimp, it's the Budwieser.com blimp. I think they missed that bandwagon by a year.
the pets.com puppet had a killer cameo
Yeah, he looked great on Brittney Spears' arm during the halftime show.
The ivory tower has never had to reach so h
This is exactly like how the News Agencies called the result of the election before it was truly over. We require, in a proper democracy, that our influential media hold its tongue and refuse to offer influential opinion before the contest is done.
I can only hope that commercials yet to declare will not be disheartened, and will show up to stake their claim despite this knee jerk reaction.
Shame on you Hemos.
You know exactly what to do-
Your kiss, your fingers on my thigh-
You know exactly what to do-
Your kiss, your fingers on my thigh-
I think of little else but you.
It's not ASCII, it's an accent. Musical notation uses a ">" character to indicate that a note should be accented (3/4 value and one dynamic level louder, give or take). An interesting use of symbols, but a poor choice if people don't get it.
"Make it ten--I am only a poor corrupt official."
--Captain Louis Renault (Claude Rains), Casablanca
If only superbowl.adcritic.com weren't superbowled... oh wait, posting this isn't going to help, is it?
The shareholder is always right.
I think I speak for everyone here when I say the Super Bowl super sucked. Unless youre a retard, in that case, you speak for yourself.
Pick your favorite mocking quote:
"This disturbing commercial was brought to you by...Pepsi!"
"Oh look! Its Sting, and his little portable Pakistani friend!"
"Welcome to Super Bowl 35! Here's Sting Singing A Song About A Prostitute!"
"Our fans might not like that we're on stage with a band like N'Sync...But..its like, we do that all the time."
"Ok, everybody! Lets Punt!"
"Let's kick! And kick some more!! We like kicking!"
"And now, for the useless 3D instant replay."
"New York - We Suck Balls."
"Accenture -- Even We Don't Know What We Make."
"I read PROPAGANDA
Reading in the local paper, the big draw of this super bowl were, as the paper put it, Matrix like replays. After having watching 3 quarters, I must say that it is a big let down. I guess a brief look at the technology is waranted:
They have setup thirty-some cameras around the stadium that allow a continuous feed of imagery to computer located in the bowels of the programming center. This is all done via fiber, and is supposed to create that cool camera panning effect where the camera stops, swings around, and you are behind the play.
That is a simple overview, but it gets the idea across. My take is that it is a little early to be seeing this. First off, only a select few plays even need this type of replay feature, and I believe the viewer only saw it two times before the half-time show. When it was used, it was jerky, and very, VERY pixelated. I don't see why they didn't just switch camera angles. This is specially true after hearing how much they spent to do something they hardly do. Maybe in a few years, computers can do interpolation, make it smoother, all that stuff, but for right now, leave it out of the game.
As for best commercial, I would have to vote for the new "Wassup" with the Wall Street guys. Too much fun!
Bryan R.
Bryan R.
The price of freedom is eternal vigilance, or $12.50 as seen on eBay.....
Lame. I'm sorry old guy in the bed with a destroyed trachea, but Phillip Morris wont change their product until idiots like you decide to stop putting a roll of burning tobacco between your lips. Quit bitching and accept responsibility for what you have done to yourself.
As for your foundation and that damn Truth campaign, take your frikking money and shove it somewhere where the sun _does_ shine. I'd rather see those billions of dollars go to finding cures for muscular distrophy or cancers that AREN'T self inflicted.
They had a bunch of cameras at the top of the stadium and they could switch from one camera's viewpoint to the next.
The problem was it that looking down from that angle with that sort of zoom you couldn't see very much of the field. So they'd turn the view until it was directly behind the quarter back and then they'd say, "You can tell that he doesn't have anyone open from this view." But you couldn't. You could tell that he didn't have anyone open within 3 feet but you couldn't see anything that was happenning further on down the field.
Man, it was like the ad agencies conspired this year.
Ad: Computer Associates "Roosters on wall street"
Premise: A bunch of roosters mob a big city and then create a shockwave at sunrise
Subtext: You are such an idiot you don't even know you need us until a farm animal tells you.
Ad: Pepsi "prisoners steal our machine"
Premise: A coke and pepsi machine sit next to each other for months/years. Eventually the inmates from a nearby prison tunnel under and steal the pepsi machine.
Subtext: Convicted felons prefer Pepsi.
Ad: Budweiser "white men can't wassup"
Premise: a bunch of dorky white guys drinking heinkein look like idiots doing more or less the same thing as all the idiots in normal budweiser "wassup" commercials.
Subtext: White people are dorky and our customers look down on them. Oops, our customers are 85% white. Our customers are stupid and can't be as cool as our commercials.
Ad: Levi "corpse donor" 569 jeans
Premise: A "cowboy" kills himself on a coin-op pony and his jeans are delivered to a loser who can't afford his own.
Subtext: Idoiot cowboys buy our stuff, kill themselves stupidly, and if you're a loser you'll want their used jeans
Ad: CBS Becker "Airtime Abuse"
Premise: Two characters from a CBS show sit around commiserating about how outrageous it is that the network uses the superbowl to "flog" its poorer shows.
Subtext: Our show sucks, CBS is abusing its viewers, and isn't it funny that we come right out and say it?
Ad: Levi "corpse donor" 569 jeans
Premise: A "cowboy" kills himself on a coin-op pony and his jeans are delivered to a loser who can't afford his own.
Subtext: Idoiot cowboys buy our stuff, kill themselves stupidly, and if you're a loser you'll want their used jeans
I could go on and on. I sat there stupefied that almost every single commercial had a subtext talking about how stupid the company's target audience is. I mean, sure, you'd have to be stupid to drink Bud, but isn't it adding insult to injury to *tell* people that at the same time you sell them product?
The movie ads were ok. Too bad none of the movies themselves looked any good. But at least the ads didn't play the "morons will go see this movie" angle too strongly. Better than you can say for most of the ads.
Cheers
-b
If I wanted a sig I would have filled in that stupid box.
[Note: Details have been changed in order to protect the easily bored. Take nothing for granted, check all facts yourself, yada yada yada.]
-E
Send mail here if you want to reach me.
when I saw a (bah!) M$ commercial. New one, about how _reliable_ thier servers are. It showed an empty office with servers in it and spoke of how everyone was home enjoying milk and cookies with no worries because Redmond was running the show.
I first saw it on Comedy Central, so I just figured it was part of the program.
If you open yourself to the foo, You and foo become one.