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You May Not Link This Web Site

Ganon34 sent us a funny story about a company requiring permission to link their website. The company in question is KPMG, a financial and legal advisory company, and the article itself is an entertaining read about the aftermath of them sending demands that someone remove a link to their public web site. It's a pretty funny piece -- especially the part about KPMG's theme song. Also references the old ticketmaster vs ticet.com case that held up deep linking. It's all funny 'cuz its true. Their page could also use some testing since it doesn't render in my browser.

3 of 648 comments (clear)

  1. Re:Hehe. Marketing people get more inventive..... by jheinen · · Score: 5, Informative
    While the average Joe on the street may not know who they are, I can assure you that every corporate executive worth anything knows who they are (as a matter of fact, many high-ranking corporate executives worked for one of these firms at one time or another). KPMG is a powerhouse consulting firm, up there with McKinsey, Cap Gemini, Accenture, PriceWaterhouseCoopers, Arthur Andersen, etc. They make billions in revenue and have thousands of employees.

    Most people haven't heard of firms like this because it does them no good to market to the average consumer since their services are of no interest to them. Large corporations pay them millions however, and you can pretty much bet that just about every Fortune 500 firm is one of their clients. A mid-level consultant in one of these firms bills out at about $300-$400 per hour. They make huge sums of money and wield tremendous power in corporate America.

    --
    -Vercingetorix
    "Necessitas non habet legem." -St. Augustine
  2. KPMG/KPMG Consulting craziness by ZahrGnosis · · Score: 5, Informative

    I work at KPMG Consulting; there really is a bizarre lifestyle here. I do LOVE the theme song. It was available on one of our international intranet sites; one of the more hip netherlandic teams had it commissioned as part of their morale-building exercises.

    It worked, actually; everyone in the company has laughed about that for the past year. I guess it was only a matter of time before we got publicly ridiculed because of it. I wonder if it was leaked for publicity? Hmmmmm...

  3. Re:I wonder... by Dominic_Mazzoni · · Score: 5, Informative

    Google is doing what they're supposed to. Note that Google doesn't actually contain any quotes from their website, nor do they have a cached page.

    However, Google still has kpmg.com in their database, probably because of other sites that link to it.