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DMA to Control Spam by DMA Members
SiliconLawyer writes: "The Direct Marketing Association, the major U.S. tradegroup for companies using direct marketing techniques, will reportedly issue guidelines for how its members may and may not use e-mail as a marketing tool. Hopefully, this will influence other marketers toward more responsible use of e-mail. Details are on CNET here."
The big names, such as Land's End and Eddie Bauer, as quoted in the article, already spam relatively nicely, lest they offend their customers. On the other hand, I'd love to kill those penis-enlargement ads, but there's hardly even a target to shoot at if I wanted to eliminate those. Hell, even with x10 spam, I can ban x10.com. But the ones I want to get rid of are not reputable, and they already avoid accountability. How will this change that?
Microsoft "promise" not to be anti-competative and monopolistic.
The Ambulance Chasing Attorneys of America promise not to pursue nussiance claims, and to only ever present the true facts.
The Defence Department promises all bombs will hit their intended targets.
Arthur Anderson promise they won't let the additional fees for consultancy cloud their auditing judgement.
And of course
The French Waiters Union promises not to treat all customers like plebs
or maybe
Slashdot promises to practice even handed journalism with a good grasp of reality.
:-)
An Eye for an Eye will make the whole world blind - Gandhi
If we need to have negative moderation on /., how bout a 'Doesn't get it' moderation to get rid of posts like the one above?
The next Slashdot story will be ready soon, but subscribers can beat the rush and slashdot the links early!
# hdparm -d1 /dev/null