Slashdot Mirror


TiVo Watches the Super Bowl

Boone^ writes: "While millions of people were seeing a tremendous football game, TiVo was busy collecting statistics about the Super Bowl viewing habits of its subscribers. Based on a random sampling of 10,000 of the 280,000 subscribers, they found out that Pepsi/Britney was the subject of the most replayed Ad(s), and not surprisingly the play that got the most attention was Vinatieri's game-winning FG."

1 of 372 comments (clear)

  1. Re:The data mining level is pretty astonishing by CerebusUS · · Score: 2, Troll

    oh wake up.

    Have you read anything at all about TiVo besides the paranoid ramblings of various slashdotters?

    IMHO the whole point of a Tivo is data collection hence right from the start the units have been designed as profiling devices capturing all available statistical data

    Duh. TiVo said they would use this data for marketing and revenue purposes RIGHT FROM THE START. This isn't a big secret. They also allow you to opt out of the service!

    the sooner people complain and see these companies for what they really are the better

    uh-huh. how insulated is your private information? health records? drivers license info? credit history? and you are worried that someone is going to know you like to watch boobies bounce on tv?

    I think Slashdot has finally reached the critical mass of morons