Vermont Goes Opt-In, Corps Unhappy
jeffy124 writes: "Beginning Feb 15, a new Vermont consumer protection law takes effect requiring companies doing business with people in VT to require opt-in before they can sell/share that customer's personal information. Naturally, companies aren't happy, and trade groups are suing the state, claiming the law will raise costs of doing business and hurt consumers."
We have this in Europe for some time now.
As a consumer I like it : no more (supposedly) unsolicited mail.
All european websites have to have the little box that says : please click here IF YOU WANT us to send you mail.
Usually a seperate box also for 'May we sell your address to other parties too'
This is covered in the UK for years with the DP act.
Also we can 'opt out' of junk mail (the physical stuff) and junk phone calls (buy your windows from us etc) by signing up with a couple of lists.
Its great I never get any junk mail, well Ok very rarely, and I never get cold called on the phone to buy stuff.
Saves me time, saves the postman's back
all in all about time you guys in the 'state got it.
Here's a link which provides quick info regarding Canada's law:
http://www.privcom.gc.ca/faq/faq_01_e.asp#006
After reading it, it seems Private Companies will have to comply in 2004 (not 2002 as I guessed earlier).