The Company Therapist (dot.com)
When the employees of a fictional San Francisco tech company need psychiatric help -- a not-unheard-of phenomenon out there -- they turn to their fictional Company Therapist, Dr. Charles Balis. I've used the word "fictional" twice because after a few visits to the site, readers quickly forget that this isn't a real shrink working with the stressed-out employees of a real company.
Balis, who completed his psychiatric residency at Columbia Presbyterian in New York City, headed west to set up his own practice, we learn. A shrewd and conservative businessmen, he contracted with CalaCare, Inc., an HMO, and agreed to spend more than half his time providing mental health counseling for Silicon Impressions, Inc., a huge hardware and software firm.
On the site, the stories of Dr. Balis' work unfold through his files, written collaboratively by "patients" who visit the site and create identities. We see transcripts of therapy sessions, phone conversations, personnel records -- even doodles. Over time, the continuing stories of Dr. Balis' patients, their psychological problems and dramas, allow the kind of character development normally associated with well-crafted novels, but not with websites.
The stories are almost shockingly realistic and compelling. We get drawn into them, often forgetting that they aren't quite real. Or are they? Some of the created characters -- patients Helen Gregory, Decker Jenkins -- are so contemporary and recognizable that they surely must reflect, at least in part, the lives of their creators.
The site sees itself not only as entertainment but as an educational vehicle to help writers polish their work -- an idea with broad applicability for other professions, from medicine to the law to other arts.
According to Information Arts: Intersections of Art, Science and Technology, a book edited by Stephen Wilson where I first learned of the site, a company called Pipsqueak Productions devised this hyperfictional environment as the perfect vehicle for collaborative fictional storytelling in cyberspace. Very original move. A therapist's office is a font of narrative, a great device for collecting different stories, honing different voices, full of interesting characters with evolving problems and case histories, able to draw on telephone calls and office transcripts, a place to discuss theories of treatment. Balis's world -- the pressured, constantly changing world of hi-tech - emerges vividly. Updated daily, The Company Therapist provides nearly two years of well-organized, easily accessible stories, doctor's notes and other materials. Since it's written by its collective audience rather than a single author or the site's creators, the range of tales and voices is fascinating.
Every contributor retains a recognizable style, yet is still able to move the collective narrative forward. In fact, many stories are moving forward at once, relating both to "work" and the personal lives of the patients, each told in an idiosyncratic voice and representing the challenges of a different life, yet collectively, painting a vivid portrait of a culture. This site is unique on the Web, both for its originality and quality of design, strong testimony to the notion online, technology and art are fusing to create things that are as new as they are exciting.
Those people who don't "get it" will eventually, as long as their business is one that is clearly in need of Internet.
Here in Africa, Internet is very expensive, but HUGE amounts of development money are spent connecting people, because Education and Development can only be improved by having access to the wonderful resources made available on the net.
The Americans have already got it. These virtual company psychiatrists are all very well, but the point is that this is stage two or three of the process, not stage one.
I'm all for content like this, but frankly what I am really interested in is information for development, learning, self improvement. It's only the developed world that have gone on from the "obvious" that is net and are spending time with such frivolity.
Conversion Rate Optimisation French / English consultant
- The new medium becomes available.
- Artists create works in the new medium that mimic works in the old medium, learning in the process.
- Artists move on to new ideas in the new medium, launching a whole new class of art or fiction.
This can be illustrated by the examples of photography, film, television, etc, for all of history. It kind of disappoints me that people are using the web to imitate television, books, newspapers, etc, instead of doing more with the medium. Maybe we're still just getting there.
A good, if dated, book on the subject of creativity and possibilities on the net (especially concerning non-linear narrative) is Hamlet on the Holodeck by Janey Murray.
* (referring to artistic works, but I think it applies to other types as well. programming?)