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Cinema Tools for Final Cut Pro

Posted by pudge on from the now-i-can-finish-my-documentary-on-hacker-mating-rituals dept.

batobin writes "Looks like Apple is expanding their grasp on the film editing industry with their new release of Cinema Tools for Final Cut Pro. It enables FCP 3 to better manage film and 24 fps high density video. The product is expected to ship in May."

4 of 142 comments (clear)

  1. Re:apple by Anonymous Coward · · Score: 1, Interesting

    It's the PC/Mac thing. Apple figured out long ago that there was no way it could ever just compete in price with a PC. So now it's going after places where it can be the "PC" (like going after Avid). They're going after a lot of markets like this now. As they corner those markets, those markets are going to start buying/standardizing on Macs. As that happens, schools that teach these subjects standardize on Macs. More Macs, more Mac software. More Mac software, more users. More Mac users, lower computer prices. Lower computer prices, more Mac users. The Second Coming of Apple is beginning to take shape. A lot of complaints are being resolved (which seem to be mainly pricing issues) but will just take time as this whole strategy is assembled.

  2. Re:OT: Are there any decent open source video tool by LennyDotCom · · Score: 2, Interesting

    Be careful what you ask for. In the mid 90's I asked "where can i find a shareware or free c compiler?" on the news groups. Someone suggested Linux that icame with one. Well I sstill haven't learne dhow to program but I sure learned alot about linux ;-)

    --
    http://Lenny.com
  3. Re:apple by stripes · · Score: 4, Interesting
    Has any else noticed that the primary buyers of Apple's nowadays are film/photo people? They certianly have a solid market there, but I think it odd that they push themselves so much to compete with PCs when they operate on a seperate level

    Well one can be pushed out of a niche. For example it is a big pain to try to use Canon's EOS-D30 or D60 RAW conversion software on a Mac...unless you run OS9. For Windows Canon has decided to support NT2000, WinME and XP, but still no OSX support. That is for a $2000 camera (or if you were lucky $1499 referb for the D30). I doubt that would happen if Canon thought Apple had the same kind of market share (photogs, not "normal people") as Wintel does.

    Or look at desktop publishing, in the mid-80s the Mac was it. PCs were good for accountants, but if you wanted page layouts, it was Mac all the way. Now windows does it well enough that nobody cares.

    Pushing into niche markets is a good idea for Apple, but that alone isn't enough because they are too hard to defend.

  4. Re:$4000 CHEAP! (think again) by Anonymous Coward · · Score: 2, Interesting

    Uh, I have to think you're out of your mind. If you're doing a 24fps film project you're going to need to be 100% you have a system that can track and play frames accurately. Editing film on a computer for eventual conforming back on film is a complicated process that involves 3:2 pulldown, maintaining audio sync, tracking keycode #s, duplicate frame usage, legal optical effects, etc. If any of these things are off, even by a little bit, you can be totally screwed as you will be physically slicing your film's negative to match what's edited on the computer. One mess-up means you're fucked.

    I'd like to know what free software does that. I've looked, believe me. The closest I can find is Broadcast 2000, but it's still nowhere close for a film project.

    If you're interestested in some of the issues involved w/picture & sound editing, see this site and especially this article