Minnesota Bill Would Prevent Disclosure of Web Habits
jweb writes: "The Minneapolis Star Tribune is running an article about a bill in the Minnesota legislature that would make it illegal for an ISP to disclose personal information about websites that its customers visit. According to the article, this bill has passed both houses of the legislature, with one key difference: the House version requires customers to 'opt-out' of this information-sharing, but the Senate version would be 'opt-in', requiring the customer to specifically state that they would like their personal information made available. Not suprisingly, AOL and Yahoo are lobbying against it."
I'm interested in people's opinions. What is so terrible about directed marketing (NOT SPAM), but advertising targeted at a particular group of people? If no names are exchanged and there is no government conspiracy, is there really an issue? It would seem that targetted ads are more effective, thereby being less intruisive (they show you things that you actually care about), and reduce the need for more invasive methods of advertising which is like shooting in the dark. I agree, I don't want my porno preferences and sleeping arrangements sent to Big Biz, but is there actually harm in letting a little bit of information out? Just wondering....
I would like to see a system where one must opt in and the companies who sell your information must compensate you to some extent.
Maybe someone could put together a group to protect surfers (SIAA) and they could set up some kind of payment plan for companies who use personal information.
And that information could be in a propietary format that expires in a set amount of time.
I envision a grand future of riches for all surfers. (And SIAA lawyers)
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It's hard to believe that's how Micronians are made. Why don't we see it right now by having you both kiss one another?