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1394 Trade Association Adopts FireWire Brand

MaxVlast writes in that the The 1394 Trade Association has adopted the FireWire trademark, logo and symbol as a brand identity for the IEEE 1394 connection standard in a "no-fee license agreement" between 1394ta and Apple. Apple has also granted 1394ta the right to sub-license the FireWire Trademark for use on products, packaging and promotion of the standard.

7 of 263 comments (clear)

  1. WOW! by Anonymous Coward · · Score: -1, Troll

    What a shame that Apple and FireWire are for homos.

    1. Re:WOW! by Anonymous Coward · · Score: -1, Troll

      What a coincidence, since they use The One True Homosexual Operating System, *BSD.

    2. Re:WOW! by Anonymous Coward · · Score: -1, Troll

      people who make homo posts are just trying to hide that they like taking it up the ass from the local preist... and they wish they could swallow Billy G's load

  2. You wanna know why? by Anonymous Coward · · Score: -1, Troll

    Cause Rob Malda is planning to destroy the other tech news sites. That's why he made a Mac section. He is using his monopolistic powers to destroy little old MacSlash, while at the same time posting stories about Microsoft's monopoly in order to divert people's attention away.

    Your job is to save MacSlash by visiting it instead of Slashdot. Thank you, and God Speed.

  3. Marketing by Shuh · · Score: 0, Troll

    Apple has never been one to do it. They make a computer with the most advanced GUI of 1984 and well beyond... and call it a "Macintosh." Is that a raincoat? a kind of Apple? some Irish guy? Just the most usable P.C. on the planet... but the marketing wasn't there to show the public what it was... and even the name didn't help. Similarly, IEEE 1394... what the Hell is that? People who needed cutting-edge DV connections knew, but the name gives no indication that it's a fast new connection technology. They should have allowed the "Firewire" name to be used if not from the beginning, at least a year earlier than now.

  4. A Major thing to consider: Support in Windows? by Anonymous Coward · · Score: -1, Troll

    The MAJOR thing to consider is if Windows will ever have support for FireWire, and the answer is NO. Why would MS support Apple by adding FireWire support? MS Windows will never support FireWire. USB2 on the other hand is expected to be in Windows XP SP1, whenever that ships. Since 99% of all computer users use Windows, USB2 will catch on incredibly fast leaving FireWire in the dust. Sometimes you Slashdot folk have to remember that just because you think the technology is better, doesn't mean it will catch on. Hmm, how long has the Gameboy had a black and white screen until they used color?

    So, has Apple made an attempt to turn people away from USB? No, not unless that means turning them away from Windows XP, and I do not see that happening, not even with OS X which you can tell is aimed at Windows XP with it's XPish interface.

  5. Re: Firewire not a competitor to USB2 by cookd · · Score: 0, Troll

    Careful with the speeds, there.

    USB 2.0 = 480Mbps

    IEEE-1394 = 400Mbps

    Where did you get 800Mbps from? : )

    --
    Time flies like an arrow. Fruit flies like a banana.