David Bowie on Music, Copyrights, Distribution
EddydaSquige writes "In this New York Times article David Bowie talks about his new album, distribution deal with Sony, and how he's "fully confident that copyright, for instance, will no longer exist in 10 years, and authorship and intellectual property is in for such a bashing." Do you think the Bowie machine has the power to make the music industry see the light?"
Sure the artist should be credited for the creation of a song but why should a corporation I dont care about make 5 times the money the writer does. IP and copywrite needs a complete overhaul. Fair use people
It is about time the bigger well established artists started acting like this. They make far more money personing than via RIAA cds
Was ahead of his time by packaging and selling the rights to his current/future music back in the early 90s. If I remeber correctly, he picked up along the line of US$ 53 million from his stock sale. He has little to fear from copyright violations from a personal standpoint.
Here's the text
David Bowie, 21st-Century Entrepreneur
By JON PARELES
IN a Manhattan rehearsal studio, Gerry Leonard seemed to be noodling on his guitar as the rest of David Bowie's band waited. He played some sustained notes and a bit of minor-key arpeggio; he worked his effects pedals, adding echoes. A digital stutter entered the pattern, and suddenly the music gelled into "Sunday," the song that opens Mr. Bowie's new album, "Heathen," which will be released on Tuesday.
Chords from a phantom chorus wafted from a keyboard, and Mr. Bowie intoned: "It's the beginning of an end, and nothing has changed. Everything has changed."
Mr. Bowie sang somberly about searching for signs of life, about fear and hope. At the end of the song, he shivered like someone coming out of a trance. "Ahhh," he said and grinned. "Good morning!" It was just after 11 a.m. and Mr. Bowie, 55, had already worked out at the gym and given an extended interview before starting the day's rehearsal for his summer tour.
Lean and affable, he was wearing a skintight gray T-shirt and stylishly understated gray pants. His gaze, with different-colored eyes because of a childhood accident that paralyzed his left pupil, has grown less disconcerting; he laughs easily. When asked what he considered the central point of his work, he said, "I write about misery" and chuckled.
Visions of cataclysm and professional aplomb: that's Mr. Bowie's life in his fourth decade as a rock star. One of rock's most astute conceptualists since the 1960's, he has toyed with the possibilities of his star persona, turned concerts into theater and fashion spectacles, and periodically recharged his songs with punk, electronics and dance rhythms. Now he has emerged as one of rock's smartest entrepreneurs.
"Heathen" is the first album from Mr. Bowie's own recording company, Iso, which has major-label distribution through Sony. In 1997, he sold $55 million of Bowie Bonds backed by his song royalties; the next year, he founded the technology company Ultrastar and his own Internet service provider-cum-fan club, Bowienet (davidbowie.com). In a nod to his art-school background, his bowieart.com sells promising students' work without the high commissions of terrestrial galleries.
His deal with Sony is a short-term one while he gets his label started and watches the Internet's effect on careers. "I don't even know why I would want to be on a label in a few years, because I don't think it's going to work by labels and by distribution systems in the same way," he said. "The absolute transformation of everything that we ever thought about music will take place within 10 years, and nothing is going to be able to stop it. I see absolutely no point in pretending that it's not going to happen. I'm fully confident that copyright, for instance, will no longer exist in 10 years, and authorship and intellectual property is in for such a bashing."
"Music itself is going to become like running water or electricity," he added. "So it's like, just take advantage of these last few years because none of this is ever going to happen again. You'd better be prepared for doing a lot of touring because that's really the only unique situation that's going to be left. It's terribly exciting. But on the other hand it doesn't matter if you think it's exciting or not; it's what's going to happen."
With his wife, Iman, he has a 22-month-old daughter, Alexandria, for whom he's keeping to a minimum his time away from home in Manhattan. When Mr. Bowie signed on as a headliner for Moby's Area:Two tour this summer, he made sure the schedule allowed him to return home between each of the six East Coast dates. He is also organizing, and performing at, Meltdown, a contemporary music, film and visual arts festival in London. (One songwriter he booked is Norman Carl Odam, known as the Legendary Stardust Cowboy, from whom he took Ziggy Stardust's last name in the 1970's; on "Heathen," he sings the Cowboy's "Gemini Spacecraft," about an astronaut obsessed with a girl he left behind.)
Mr. Bowie no longer expects to compete with performers in their 20's. "I'm well past the age where I'm acceptable," he said. "You get to a certain age and you are forbidden access. You're not going to get the kind of coverage that you would like in music magazines, you're not going to get played on radio and you're not going to get played on television. I have to survive on word of mouth."
HIS fans among musicians, including Moby and Nine Inch Nails, have toured with Mr. Bowie, introducing him to a younger generation.
Back in 1990, Mr. Bowie tried to jettison his past. He billed an arena tour as the last time he would play his old hits. "I really did think I meant that," he said. "I got quite a way into the 90's before I started thinking, `Well, if you want an audience, David, you may want to consider putting some songs into your sets that they've actually heard.' Yes, I know, I went back on my word completely and absolutely."
He's now more comfortable riffling through his huge body of work. This week, the Museum of Television and Radio, in New York and Los Angeles, opened "Sound + Vision," a retrospective of Mr. Bowie on video that continues through Sept. 15. A restored version of "Ziggy Stardust and the Spiders From Mars," the D. A. Pennebaker documentary of the 1972 tour that defined glam-rock, will be released on July 10.
"Heathen" was produced by Tony Visconti, who last collaborated with Mr. Bowie on his 1980 album, "Scary Monsters." He worked on most of Mr. Bowie's 1970's albums, including the celebrated Berlin trilogy of "Low," " `
On "Heathen," Mr. Bowie knowingly hints at his past. He echoes the song " `Heroes' " in "Slow Burn," which wonders, "Who are we in times such as these?" He revives analog keyboard sounds like that of the Stylophone, a miniature electric organ played with a stylus that was heard on "Space Oddity" in 1969 and reappears in the new "Slip Away." When Mr. Bowie starts his tour with a show for fan-club members at Roseland on Tuesday, he plans to play all 12 songs on "Heathen," followed by all of "Low." Hearing the music 25 years later "makes the hairs on my arm stand up," he said.
To make "Low," Mr. Bowie recalled: "I had brought the idea of having fundamentally an R & B rhythm section working against this new zeitgeist of electronic ambience that was happening in Germany. It was terribly exciting to know that one had stumbled across something which was truly innovative.
"At that time, I was vacillating badly between euphoria and incredible depression. Berlin was at that time not the most beautiful city of the world, and my mental condition certainly matched it. I was abusing myself so badly. My subtext to the whole thing is that I'm so desperately unhappy, but I've got to pull through because I can't keep living like this. There's actually a real optimism about the music. In its poignancy there is, shining through under there somewhere, the feeling that it will be all right."
Drug problems are long behind him, Mr. Bowie said. He now hesitates to take even an Advil because. "I have such an addictive personality," he said.
Making "Heathen," he and Mr. Visconti were leery of nostalgia. "One thing we haven't tried to be is cutting edge," Mr. Bowie said. "The other thing we've tried not to do is to delve too far into the past and rely on our known strengths, our known previous work. We do know, between us, how to landscape a song and give it a real place, an identity and a character. I guess that's the vestiges of the more theatrical things."
The album starts with "Sunday" and ends with its title song, both hushed and haunted by mortality. In "Heathen," Mr. Bowie sings, "Still on the skyline, sky made of glass/ Made for a real world, all things must pass." The album was written before Sept. 11, however, and the songs join a long line of Mr. Bowie's apocalyptic scenarios.
"I hope that a writer does have these antennae that pick up on low-level anxiety and all those Don DeLillo resonances within our culture," he said. "But I don't want to say that it was in any way trying to suggest that it was going to happen. It's not like it's something new to me. These are all personal crises, I'm sure, that I manifest in a song format and project into physical situations. You make little stories up about how you feel. It's as simple as that."
Between his own ruminations, he borrows "Gemini Spacecraft," the Pixies' "Cactus" and Neil Young's "I've Been Waiting for You"; in songs like "Afraid" and "I Would Be Your Slave," he sings about love, insecurity and transience.
"I tried to make a checklist of what exactly the album is about and abandonment was in there, isolation," he said. "And I thought, well, nothing's changed much. At 55, I don't really think it's going to change very much. As you get older, the questions come down to about two or three. How long? And what do I do with the time I've got left?
"When it's taken that nakedly, these are my subjects. And it's like, well, how many times can you do this? And I tell myself, actually, over and over again. The problem would be if I was too self-confident and actually came up with resolutions for these questions. But I think they're such huge unanswerable questions that it's just me posing them, again and again."
http://www.majcher.com/nytview.html might come in handy for some
I'd love to hear more of what he has to say about media decentralization and the gargantuan shift from megastars to niche artists. Can we try and do one of those "ask Bowie 20 questions" thingies?
I still think there's room for artists to sell music in a physical medium, with disks, nice cover art, books, perhaps a box set. I've downloaded just about everything by Tommy Guerrero but I'm collecting the CDs anyways... better sound quality, more permanent, nice cover art, and the pleasure of owning them and knowing I've contributed something to the artist. (TG does amazing grooving downtempo Cali-Latin style funky jazzy ambient blues, kinda like Booker T meets Tortoise with a bottle of wine on Carlos Santana's back porch.).
G
I recommend DeLillo's book "White Noise" for insights into Bowie's mindset. It's very much in keeping with the comments in the NYT piece about Bowie's emotional space. And an easy read for a postmodern novel.
In 1997, David Bowie issued bonds to pay interest from his old song royalties. Prudential Insurance Co. of America bought them all. Read about it, and David Pullman, the guy who helped him do it. The offering "allowed Bowie to collect $55 million up front, using some of the money to buy out a former manager and keep control of his music."
The problem is that our current distribution model for intellectual property, especially music, does not work given the nominal distribution costs of internet-based music distribution. No digital form of distribution provides an equivalent level of moderation provided by the music industry, it is almost impossible to find the best quality content out of the giant databases like IUMA or MP3.com. We still need some way to sort the good stuff from the banal. It probably makes sense to use Gnutella to download pop music today, but from a long term perspective, we need to create an entirely new paradigm for music proliferation.
"...What is good for General Motors is good for America." -Charles Wilson, Secretary of Defense and fmr President of GM
Does anyone out there buy a record because it's on Island vs. Maverick vs. Sony? (Okay, Maverick is owned by Madonna, which may make me think twice...). Through the selling of bonds, his ISP, and now these comments, it's obvious he's making himself a brand that people know and trust, and therefore are willing to pay for. When music is a commodity in the post-copyright world (which is coming, whether the RIAA likes it on not), the people who have a distinctive style that engenders brand loyalty will have the following willing to pay for music instead of getting it for free. An example of this from the last two decades was The Grateful Dead.
"Only two things are infinite, the universe and human stupidity, and I'm not sure about the former."
Copyright is necessary as incentive for the creation of new works. I and others are happy creating GPL'ed software, but we are a very small minority of people producing creative works. So, I don't see copyright going away anytime soon.
What will have to change, however, is our perception of copyright. At this point, copyright is considered (however incorrectly) an inalienable right that often trumps even the first amendment. This situation is untenable. What I already see happening is the start of a movement to put the teeth back in the public side of the copyright bargain.
In the best case, I see copyright terms decreasing significantly and fair use rights being enforced by law. The first increases the incentive to produce by shortening the term of the artificial monopoly we the People grant to authors and artists.
The second means that the People's right to use works protected under copyright in any reasonable way they choose will be formally encoded, perhaps even to the point of outlawing fair use prevention technologies (what is usually called "copy protection") on works protected by copyright: this would restore the same balance that used to exist for patents before the DMCA.
I'll leave the worst case to others. =)
[ home ]
Not in 10 years. This is going to take a legislative policy change... there could be some changes in the courts, but as we all know, court decisions will probably come down on the side of those with the most money (large corps/very rich individuals with a lot of IP to lose). Most of the public is simply not aware enough of IP issues, and most legislators probably beleive in a conservative view of IP.
I think it'll have to get worse before it gets better in order for the public to start examining it. But I also think in about 20 years, we'll start to get a crop of legislators that are not quite so corporate. I think it's partly a demographic thing.
Of course, it will help if the average slashdot guy becomes a little more activist. Should you run for congress?
Libertarianism is rich wolves and poor sheep playing gambler's ruin for dinner.
Was ahead of his time by packaging and selling the rights to his current/future music back in the early 90s.
Unfortunately, BowieBanc didn't fare as well ("Bowie bank leaves the stage") -
On the other hand, it seems the Thin White Duke had a way with words back almost two years, with respect to digital piracy -
Visionary, or just outspoken?
It's kinda ironic that you violated the NY Time's copyright to cut and paste and article about copyright issues isn't it?
/. with the DCMA in it's fist.
I don't like the required registration BS either, but you know what I do about it? I haven't registered and therefore don't read the Times (or their advertisers)... voting with my eyeballs.
I would be wise if people stop doing stupid stuff like this. I would be interesting (in a bad way) to have the Time's come after
Entrepreneur : (noun), French for "unemployed"
Copyright is necessary as incentive for the creation of new works
Tell that to Bach, Shakespeare or any one else before probably 1900.
It may in a few instances encourage people to produce new works, but I bet in more cases it discourages people from using established works as the basis for new works. I bet it's a wash whether copyright helps or hinders in the grand picture.
All it really does is enable a few to get filthy rich while not helping the other 99.99% at all. Especially considering the few plagiarism cases that come to trial, where some rich artist (or corporation) is sued by some nobody for stealing his idea. The big guys can afford to steal and violate copyright because they have the lawyers to beat down the poor guys.
Infuriate left and right
All off his new CD's will be autographed on the outer rim with a sharpie :)
and he's very much a good businessman and artist. he was ahead of the herd with musical styles and fashions and he's very likely right on this one as well. of course, he's in a position to not care that much, since he's got control of his back catalogue, a huge fanbase, other businesses (bowienet, etc) and lots of unreleased stuff in the can just waiting for a boxset release.
FreeBSD for the impatient.
In a world without copyright, I still think that RMS and FSF would be happy.
Still, totally abolishing copyright is not a stated goal of the FSF. They just want more rights for the users of published software.
PVRs and computerized audio recording are going to eliminate any need for "Prime Time", or for any sort of scheduled broadcast entertainment.
Time shifting will give control of life-scheduling back to the public.
If the machines skip commercials, then broadcast entertainment may be doomed, unless something like the British television-licensing model comes into play. Cable rates would have to jump by a hundred dollars per month to keep the same revenues going into the system.
P2P won't make so great a dent as to obviate copyright. Mass-market bandwidth is too low, and it's too easy to recognize the traffic signature of illegal file traders. The Xerox machine didn't kill publishing, and Napster didn't kill the RIAA.
--Blair
An artist, a rather good one at that, has stepped forward and made a move for the greater good.
Now the question is, will the Slashdot community - a group always bitching about these issues - use its large, unified presence to mirror that good act? I was just discussing with my girlfriend that we ought to go out and purchase the CD as soon as it becomes available.
If there's a huge show of support for Bowie's move here, it will reflect that his ideals are good ones. Others will follow his lead (lots of other artists have - but after seeing his success). So go out and actually buy a disc with confidence that most of the money is going to the artist, instead of some rich old wind-bag's pocket.
Why bother.
If the Bowie model of doing bonds makes more money than the current revenue model, then the record companies might start to listen, but Bowie's catalog is reasonably consistent. Ziggy, Aladdin Sane, Pinups, and The Man Who Sold the World are (presumably) all steady sellers. We're not talking Pink Floyd or The Beatles here, commercially, but still...
Point being, you can't apply this model to an artist that doesn't have that kind of track record. Try floating "Britney Bonds" or "'Nsync Notes" and see how far those fly. They won't, because they don't have any chance of producing the kind of steady cashflow that Bowie's sales produce over time.
Even looking at more relevant bands of this era (choose your own), they are ALL likely to fade within 10 years, and won't provide the sheer volume of Bowie's output. I happen to love the Pixies, but I have trouble thinking that anybody's chasing down "Bossanova" in their local Tower Records.
Neato model, points to Bowie's finance team for developing it, but applicable in a miniscule number of cases. If Bowie, in fact, owns his own IP, it might even be unique.
ceci n'est pas un sig.
He sold BONDS which were to be paid back from the royalties earned by his music.
I f he really believes copyright will be dead in the near future, then he will probably be on the receiving end of a pretty darn hefty fraud investigaion.
It would be like oh Donald Trump selling Bonds to finance a new casino in Atlantic City, with the casino revenues to repay the bonds all the while expecting the state of New Jersey to outlaw all casino gambling 5 years after the casino opens.
You either believe in rational thought or you don't
Don't get upset at the copyrights, get upset at the contracts these corporations impose on the artists, and the monopolies they have with major distribution chains.
Try to find your local indie band at any national record chain, and chances are unless they're on MTV or Clear Channel, they'll not be found. This is because the national chains go through publishers or huge distributors, where only the top publishing houses can sell through.
You'd have to go to a local chain or a mom and pop store to find indie artists most of the time, or just to the artists themselves.
What we need is an overhaul of the music distribution chain. Sites like eMusic and MP3.com were set to do that until they were bought out by big publishers. They weren't bought out because they were failing, they were bought because they imposed a threat on the distribution network.
Hell, if you want to be rich, it's not making a religion, it's not winning the lottery, is threatening legally the bottom line of a multi-national conglomerate. Find a better, legal way to do what the publishers do, and they'll find a way to offer you money to go away.
Human nature is the same everywhere; the modes only are different. -- Earl of Chesterfield
According to Bowie, rock musicians better get used to a lot of touring. Well, that's the ONLY way most rock musicians make money. Even if you get signed by a major label, they are under no obligation to promote your band. YOU have to promote YOUR OWN music BY TOURING. And you had better get on it, because you have to pay back that big advance the record company floated you to buy new equipment, which you needed for all the TOURING you're going to be doing! Also, I've been in three rock bands, and made lots of IMHO excellent original music, and never turned a significant profit. So I guess people will make music for reasons other than insatiable greed.
But why isn't the artist hiring the record company? Does anyone else see the strangeness of a record company hiring the artist? Isn't that sort of like TDK hiring EA to produce a game so that TDK can sell CDs?
T Money
World Domination with a plastic spoon since 1984
Do you think the Bowie machine has the power to make the music industry see the light?"
Do not doubt the power of David Bowie's Area
I'm serious: Take for example the only people you see speaking out in public against the idiotic "War on Terror"--they are old! Even academics who find it just as stupid as I do keep their mouths shut, even if they have tenure.
The same goes for this "Intellectual Property" debate. I would be shocked if there weren't many young artists who agree with every word that Bowie says about the subject. Still, they keep a low profile and don't rock the boat, because we live in a climate where that gets you severely punished. I wasn't there, but I suspect in the 60's and 70's people faced the same dilemmas, but they said "fuck it, I'll say what I think and see what happens." But then again, maybe the government and the corporations have us under a tighter clamp now than any other time in Western history since constitutions started being written.
Sure, we all have a right to free speech, but the system has made it so that speaking freely is severely against our interest. This means that even though we won't go to jail, we will get fired, spied upon, harassed, and vilified as friends of terrorists. (How long will it take before somebody argues that abolishing IP laws would be "caving in to terrorism"? Surely they will find some stupid, tenuous connection.)
Anyway, this era makes me sick. You people suck. I might as well burn my books now to save you the trouble, because when these old-school rebels die, nobody will raise their voice in protest.
And so now he's supporting the destruction of the whole system by which he used to get that income, since he doesn't believe it has a future. Hee! I love it. Kinda sucks to be Prudential though :D
The music industry has seen the light with great clarity for quite a while. That's why we got the DMCA and why we're getting the too-long-to-pronounce law. Don't phrase this as a matter of clueless old farts who should "see the light" and join the internet age. It's a matter of an entrenched, wealthy, intelligent elite which will fight to the death to preserve and enhance its privileges and income.
The implication of this "see the light" comment is that the music industry should adapt to changing conditions. But an excellent quote which I can't find right now says, in effect: "Individual organisms do not adapt to changing conditions - the species adapts via the death of ill-adapted organisms".
Gee, 99% of the 60s radicals wanted an excuse to do drugs and have sex. They railled against society and used it as an excuse for permiscuity. They were all then extremely comfortable moving out to the suburbs to live in an all-white community without minorities. From these comfortable homes, they shielded their children from society, voted for tough-on-crime measures, and support the war-on-drugs. They are extremely concerned that their children will be exposed to sex and drugs. In a word, the 60s as a culture has been invented by an entire GENERATION of spoiled brats. The "greatest generation" spoiled their children, and to this day they need to assert their superiority over everyone else. Notice that the same "hippies" that spit on our servicemen returning from Vietnam and protested Vietnam are all flying the USA Flag on their SUVs in suburbia?
I watched the past 6 years, it was amazing. We saw young technologists unleash disruptive technology that turned out understanding of retail and markets upside down. Sure the dumb money caused a boom-and-bust, but such is capitalism. There are numerous people publishing on the web, providing information. Sure most of the "clicks" are with a few major companies, but so what. Most of the time I don't need unusual information, major news sites handle my needs, but the wealth of information available when I am looking is astounding.
Look buddy, I have nothing against 17-22 years old that idolize the 60s and rail against the establishment. Good for you, have fun. Just try to realize when you're sitting in a coffee shop talking about the establishment being pathetic that you are full of shit. I love my lefty friends, but I also know to laugh at them when they talk about the evils of corporate America while sending the credit card bill home to daddy and spending his money.
The thing that makes America work is our willingness to get shit done. The French sit and whine, wanting a 35-hour work week, never to see battle, and a seat at the UN Security Council. Americans understand that when it comes time to do the heavy-lifting, its going to fall on us. While lefties (American and European) seem to have unlimited amounts of energy to bitch and moan about people benefiting from this heavy-lifting, most Americans realize that if the rock is going to move, we're going to move it.
The American people aren't pathetic, you are. Waxing philosophical about the irony of another Cold War ally taking our training and using it against us doesn't help. Facts not in dispute: Hussein (who, along with his sons, is a truly evil individual; which has nothing to do with our hegemonic reasons for fighting Iraq, but his family DOES consist of truly evil people) was dealt with 10 years ago, and may need to be dealt with again. Bin Ladin took our training and build an army for holy war, which is especially ironic given that our friends the Saudis fund it (and they ARE our friends, we back the House of Saud, they keep the oil flowing).
So, we created our nightmares? What's the point? We did what we had to do to win the Cold War, and we did win the Cold War. There are some costs that we are paying now. Most Americans realized that we were going to have to pick ourselves up, dust ourselves off, and head off to stop Al Qaeda. Sure most Americans don't understand Islam, have a trivial understanding of why they hate us, but have a terrific understanding of something that you are lacking "They hate us AND our way of life," at least when our way of life involves stationing troops in Arabia to keep the corrupt House of Saud in power (which we explain as keeping Iraq out of Saudi Arabia).
These "old radicals" were absurd in their day, and absurd now. The difference is that they were revered by the suburbanite middle class when they were "hippies" so they get to go on camera and be silly.
Geeze buddy, grow up.
Alex