Search Engines Take Their Time Disclosing Paid Links
An anonymous reader says "This CNN.com article talks about how most search engines have not disclosed the difference between a paid ad and an 'objective' result. The one exception of course is every geek's favorite search engine, Google. Once again, hooray for Google!"
We mentioned the FTCs Mandate
that search engines be clear about who's paying for what. Apparently
all the non-google engines are on vacation ;)
For I has decided that I would never use any other search engine than Google. I dont know what I would do if they go out of business (touch wood).
But seriously, I have never found any of the other search engines out there who could hold a candle to google.
Have you searched for anything on Ask Jeeves recently ?? All it does is split up your question and show you links based on each word. Terrific!
Its hightime they all decided to splurge some cash on them pigeons.
Rapid Nirvana
This is the old question of doing business with Integrity. It looks like for many companies it is more efficient to spend marketing dollars on building a good image while maintaining business practices which would shame a used car salesman.
... and is currently the number one in the world of web search engines.
On the other hand, Google builds their entire model on integrity...
- Indicated paid links
- Ad words shown are based on user's interest
- The main service, fast and accurate web search, remains #1 priority and revenue model is built as a helpful supplement to rather than an obstacle to meaningful results.
Meanwhile statistics show that users close pop up windows before they load, and almost never click on ad banners.
For once, statistics are correct.