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Competing (Commercial) Visions For The Internet Future

Posted by ryuzaki0 on from the there's-not-even-a-free-snack dept.

Stirland writes: "This article in today's NYTimes says that AOL's new plan focussed on creating content for broadband could have cable companies over a barrel. It tries to compare programming on cable to 'programming' on the Internet. It's an important article to read because it gives us an idea of what cable companies' potential plans are for the broadband Internet. Given that they're not regulated like DSL, and they're the fastest growing providers of broadband Internet access, this has profound implications for the next generation of the Internet. This article omits the fact that Excite@Home tried this 'programming' approach on broadband. It failed. Another reason this article is important: Contrast AOL's approach described here with Amazon.com and Microsoft's .Net strategy. These are two polar opposite visions of the way the Internet will develop. The media vision vs. computing vision. The interesting story here is that it isn't that one is 'open' and the other 'closed.' They're just open and closed in different places -- places, obviously, that suit the companies' strategies. Why should you care, and what's in it for you? These competing visions are currently duking it out at the FCC under open-access proceedings. So the future of the Internet is hanging in the balance."

2 of 195 comments (clear)

  1. AOL needs good marketing. by papasui · · Score: 5, Insightful

    AOL retains it's customer base by convincing the customer that it IS the internet. The average AOL user hears internet and thinks AOL. They are a content provider and in order to keep their customers they need to keep convincing those customers that they need AOL for a reason. I see lots of people who are completly shocked that they can get the same content via any other internet service without AOL. I think they have a hard battle ahead of themselves. MSN Explorer is really cutting into AOL hard by offering a easy to use interface while not requiring the fees involved.

  2. Re:end to end communications by jmilne · · Score: 5, Informative

    The internet is not meant to be a broadcast medium, nor is it very good as one. Ask online radio stations that not only must now pay high license fees, but also must buy lost of servers and bandwidth to stream audio to a few listeners, nothing like traditional broacast mediums (radio, tv, even broadcast cable and satelite) which scale much better.

    That's absolutely true, if you look at unicast streaming methods. But there's definately technologies out there to get around that. Multicast is an excellent way to get over that nasty bottleneck that expensive bandwidth creates. The main problem with multicast? Not everyone has it. Its one requirement is that every device in the path be multicast enabled.

    Check out this FAQ for a starter on multicast. Read up on PIM-SM, the dominant multicast protocol, and the future of multicast which is SSM. These are protocols that are designed specifically for one-to-many applications, which is ideal for things like audio and video streaming. Unfortunately, the only major OS with built-in SSM support is Windows XP. There's patches out there for specific Linux and FreeBSD kernels to add the necessary IGMP v3 support, but you won't see it in the main builds. Why? I wish I knew.

    If your cable modem is DOCSIS 1.1 compliant, then it's capable of multicast. But most ISPs don't want to enable multicast. A lot of the time, they've never even heard of it, even though it's been around since the mid-80s. It's a requirement for IPv6, but Juniper and Cisco routers don't support it yet. I definately haven't seen any IPv6 multicast enabled applications.

    Multicast is out there, and it's exactly the type of communication model that we need in order to scale audio and video streaming applications on the Internet. On 9/11, an audience of 2000 was watching CNN Headline News over a multicast feed from the University of Chicago. It was a single 300 kbps video stream that never ran into the issue of a bandwidth bottleneck that CNN's own website had. And quite frankly, that audience could have grown to over a million, and the University of Chicago's server never would have known it. It still would have been sending out a single 300 kbps stream, and still reached all those people.