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The Sinking Ship that is AOL

EyesWideOpen writes "This article at Salon discusses the ways in which AOL is trying to stay afloat, with the release of version 8.0 of it's software, in a time when AOL (which recently merged with Time Warner) has had a string of bad press -- falling stock prices, SEC investigation, etc. -- attached to it's name. One of my favorite quotes from the article says of AOL: ''It was never really an Internet company. AOL was based on the idea that people needed to live in a halfway house while they became accustomed to the Net.'...If folks can get a better, faster, cheaper online experience by ditching AOL, they'll do it in a heartbeat.'"

28 of 590 comments (clear)

  1. While we all hate AOL by mrmaster · · Score: 5, Interesting

    While we all hate AOL they still do offer the most access numbers out of any other ISP if you do a lot of traveling.

    1. Re:While we all hate AOL by sql*kitten · · Score: 3, Interesting

      While we all hate AOL they still do offer the most access numbers out of any other ISP if you do a lot of traveling.

      Actually, I don't hate AOL anymore. Most of the reason they were despised by the congoscenti was their members' idiotic presence on Usenet, but now Usenet has become all but unusable anyway, thanks to idiots from dozens of ISPs. All the worthwhile discussion forums are on private mailing lists and moderated web boards (like this one). I simply don't encounter AOL or its users, so they're really irrelevant to me. But I would be sorry to see AOL go out of business, they're a real bellwether of the industry, and if they're gone it won't be a good sign for the markets.

    2. Re:While we all hate AOL by dangerweasel · · Score: 3, Interesting

      I set AOL up on our account managers laptop so she could access email and such while travelling. It was awful. The software tries to take control of everything in the computer. She was having sooo many problems accessing her company email not in the AOL domain using Outlook Express. I finally ripped it out and went to Earthlink. They have more access numbers in our neck of the woods (OR,WA,ID), OE is their default mail handler, and I have had NO problems yet. Oh yeah, and AOL kept billing us for 3 months AFTER we cancelled the service. They are supposed to be a technology company...who can't get their computer shit together. Give me a break. I think they are trying to milk people for a few more dollars.

  2. can it really die? by carpe_noctem · · Score: 4, Interesting

    Is it really possible for AOL to go out of business? Sure, they suck, and they've been losing a great deal of their consumer base, but they are still the single largest commercial ISP in the US. Time-Warner, if anything, would sooner split up AOL into smaller regional ISP's than bankrupt it, I would believe.

    --
    "Quoting famous computer scientists out of context is the root of all evil (or at least most of it) in programming." - K
  3. Cheaper broadband will kill AOL by JayDiggity · · Score: 4, Interesting

    My family used to use AOL at the rate of $23.95 a month, plus any phone charges that we incurred. When signing my apartment up for Ameritech DSL, they had a special going on - for one year, the price would be $30/month! For $7 more a month, we'd get a free DSL modem, free install, etc. etc. What an amazing deal! I don't know why Ameritech didn't advertise it more, but any family who has a teenage son or daughter that can install DSL can easily be stolen away from AOL - AOL simply can't charge as much as it does for what little it gives.

    1. Re:Cheaper broadband will kill AOL by MyHair · · Score: 3, Interesting

      You're assuming everyone wants and would benefit from broadband.

      I'm a geek and I've considered getting rid of mine. Most of what I do on the internet is casual surfing and email reading. I currently don't have Flash installed and block popups; in the past I've disabled downloading graphics and don't miss much.

      Sometimes I do some work from home (via VNC or PuTTY), but I could do that with dialup, albeit painfully slowly.

      Basically I'm paying for broadand to have the convenince of fast downloads occasionally. (OS updates, GNU/Linux and other free downloads, the occasional silly video, etc.) And I used to do that before I had broadband--I'd just start downloading before I went to bed.

      If a non-geek is not a heavy Kazaa user I don't see that they would benefit much from broadband.

      Besides, some people are afraid of "on all the time" internet.

  4. Not sure about the ditching by Sabalon · · Score: 5, Interesting
    I've talked to quite a few people who complain about AOL, but when asked why they don't get a cable modem, or a dialup ISP they start spouting all sorts of reasons such as
    • The cost of an ISP
    • don't want a second phone line
    • don't want to loose their e-mail address
    • don't know much about computers

      Not really sensical arguments, but when they start giving answers like that it's hard to get through.

      Also, where I work, one of our techs had AOL before starting here. Even after having our dial-ups (free) and our T1, he still kept his AOL for a year or two - would even connect to it over our T1 connection.

      Must be nicotine levels or something addictive.
  5. Keyword: CHEAPER by Faggot · · Score: 4, Interesting

    If folks can get a better, faster, cheaper online experience by ditching AOL, they'll do it in a heartbeat.

    Especially now that no one has any money to spare on AOL pleasantries like half-assed chatroom censorship and 50% of bandwidth going to ads, AOL is dying. Expect A0L to lose more ground over the coming months... considering their future next to cable and DSL access, for all intents and purposes AOL is dead.

    --

    But what do I know. I'm just looking for anonymous gay sex.

  6. Re:We cannot afford to lose AOL by Loki_1929 · · Score: 3, Interesting

    I'm more worried about Comcast owning the internet. They already own a major portion of the US cable market, and they're offering broadband to all those customers. In fact, they're pushing it rather heavily as a better solution than dial-up.

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."
  7. This is true... by dzym · · Score: 5, Interesting
    I recently moved to the boonies, where there was no cable internet and I was too far from the nearest CO for DSL.

    What was left to me was AOL, so I signed up for that 1025 hours, and then did some shopping around online for another internet provider... I eventually ended up with a wireless internet service provider that uses the Motorola Canopy system, which gives me sustained performance comparable to a decent cable or DSL service, plus even more nice things like static IP and RDNS allocation.

    Needlessly to say, then it was "Goodbye, AOL!" ... "The call" was pretty funny to me, since I had (ab)used their service to leap to a competitor. The rep on the other end tried in vain to convince me to keep my AOL account, and even tried to use the argument that "a dynamic ip is good because it's more secure." I got tired in the end and basically told him to cut the crap and just cancel my account.

  8. I am even supprised it last thing long by Billly+Gates · · Score: 3, Interesting
    I remember using AOL for DOS back when their was no ISP except netcom in my area. Netcom was truly terrible and worse then AOL. AOL wasn't as bad in the early days as it is now.

    Anyway the vast majority of AOL users were idiots and I was truly embarrased by having a @aol.com in my email address when posting to a unix usenet group for obvious reasons. Anyway I switched as soon as the internet boomed and I could finally pick a good ISP. I figured aol would slowly die as the internet became more popular.

    The only true benifit of AOL was that everything was centrally organized and you did not have to search to find specific information. However yahoo now has groups that relate to about ever interest known to man and the search engines have improved and can be catagorized.

    Anyway it seems the only true benifit of AOL is IM and chat.

    The internet is truly a superior platform now and the world runs on it. Its time aol became a portal like yahoo and an isp. THey can no longer have two different online platforms. Its expensive to maintain and the AOL network is the dying platform while the internet is the one thats growing and standard.

  9. sinking real fast now... by Jucius+Maximus · · Score: 5, Interesting
    One way that many people get AOL for free is that they install one of those thousand hour free CDs and then when the given number of free months has expired, they call up to cancel. Of course the agent tries to convince them to stay on by offering another free month. The user accepts this. The agent gets a monetary bonus for not losing a customer. The customer just lathers, rinses, repeats the next month.

    I suspet that the number of free hours given out by AOL accounts for millions of dollars each month in 'lost' revenue.

    I agree with your original comments about how AOL has the touchy feely stuff down pat. They have huge customer service departments to answer questions when the like "how do I send a picture through e-mail" and so on. I have worked in small home-based businesses selling custom computers and internet access and frankly, support is the most troublesome part of it because most users just don't get it. Although I eschew AOL internet and pre built PCs (dell, gateway, etc) for myself, I must unfortunately recommend such solutions for clueless users because it's the only way they're going to get support for answering stupid questions because the people who run small businesses that ship better products don't have the time or money of all of that.

  10. Re:I hate to say it... by back_pages · · Score: 5, Interesting
    I've never found a site that doesn't work with Mozilla.

    Alternatively, I have found thousands of sites that bombard IE with popup ads, and Ad-aware reports that much more nefarious activity is happening as well.

    In this comparison, it is blatantly obvious that IE is the inferior product which fails almost completely in its attempts to meet my expectations. If AOL can provide a web browser that does not include 1,001 ways to violate my security, require third party software to repair the damage, and inundate me with advertisements, then that is a marvelous advantage for them and for their users.

    If, however, you are more concerned with preserving advertisers revenues and consider the end users' rights and privacy to be an inconvenience, then your comment is right on.

    Long live microsoft trolls, eh?

  11. AOL _is_ an Internet Company by Josuah · · Score: 3, Interesting

    It was never really an Internet company. AOL was based on the idea that people needed to live in a halfway house while they became accustomed to the Net.'...If folks can get a better, faster, cheaper online experience by ditching AOL, they'll do it in a heartbeat.'

    I don't think this analogy is fair. AOL is definitely an Internet company, it's just that their "online presence" is so huge that they can justifiably call themselves their own little Internet (so to speak) even though none of their content is really available to the general Internet community. Hundreds of other Internet companies have tried to do with web sites what AOL has done with their business, namely the ultimate portal. Even the most successful of these attempts (e.g. Yahoo!, MSN, Netscape) has no where near the content, usability, and breadth that AOL has achieved through their proprietary software and business partnerships. No one advertises Yahoo! keyword "The WB".

    I ditched AOL years ago but AOL does honestly have an interface to and navigation context with an enormous amount of general content which cannot be rivaled by anyone else.

  12. Time Warner gripes about AOL merger by sssmashy · · Score: 5, Interesting

    email sent by Robert Hughes, disgruntled Time art critic, to AOLTimeWarner macher Gerry Levin, quoted by Tina Brown:

    How can I convey to you the disgust which your name awakens in me begins Hughes to LevinThe merger with Warner was a catastrophe. But the hitherto unimagined stupidity, the blind arrogance of your deal with Case simply beggars description. How can you face yourself knowing how much history, value and savings you have thrown away on your mad, ignorant attempt to merge with a wretched dial-up ISP? . . . I dot know what advice you have to offer, but I have some for you. Buy some rope, go out the back, find a tree and hang yourself. If you had any honour you would.

    Seems like some of the Time Warner employees are feeling some strong emotions about their management's attempt to hitch themselves to a sinking ISP...

  13. It's a conspiracy! by Anonvmous+Coward · · Score: 4, Interesting

    Heh. I just read a few of the posts here. Lotsa accusations of AOL tricking people into giving them money etc. Going back over the last few days, lots of people have really interesting (and false) ideas about how large companies get big.

    Let me give you all a piece of economical trivia: Q.) How does a company get big? A.) A lot of customers pay for a service or product it provides.

    It's true for AOL, it's true for Microsoft, it's true for Starbuck's, it's true for Walmart, it's true for Disney, it's true for the RIAA, etc etc etc.

    Have these companies done less than ethical stuff to get that way? Sure. Whatever. At some point, people still had to voluntarily give them money. At that same point, most had to be pleased with the service or product.

    In other words: You cannot build a business solely on thievery and deceit. You cannot just build a monopoly one day. You cannot just build a coffeeshop next to an existing one and turn on a magic mind beam to make customers zomby-walk into your store. There's something enticicing for them.

    AOL's not everybody's favorite ISP. So what? It does it's job. A.) They make it easy for one to get on the net, B.) They offer a price that seems (emphasize SEEMS) reasonable. C.) They don't make the user feel like it's a huge technical challenge to get up and running. There are better deals out that, but that doesn't negate what AOL provides. They didn't get big by playing games with people's credit cards or manipulating minutes or whatever the other overly-creative people have come up with.

    Just chill. A corp can't get big by being 100% bastard, 30% is about as high as you can get away with.

  14. Re:Ironic... by guacamolefoo · · Score: 5, Interesting

    > Over the weekend, I heard analyst say that if
    > AOL had not purchased Time/Warner, the
    > Time/Warner stock would be around $40 and AOL
    > would be around $4. Right now, AOL is at $11.89.

    I have always thought that AOL was never in the business of selling internet access. It was in the business of selling AOL stock.

    Because I own parts of a couple of various businesses, I get a pile of free magazines, including "Inc." "Inc." is for "growing businesses" and "entrepreneurs". Lovely people, those. Unfortunately, the writers at "Inc." are horribly out of synch with real live american small businesses. One example of this was the Inc article where it was discussed how one whould "market" a company for sale. Lo and behold, the company's products and business weren't the interesting thing anymore, the company itself was being marketed. AOL should have been listed in this article as the ultimate example of this. It made the owners of AOL billions.

    AOL shareholders had no way to justify the valuation of their ISP/online service based on revenues or expected future profits (the traditional model of valuation). The ISP business is hard: it is low margin, price-sensitive, the barriers to entry are low, it is basically unregulated, and you're at the mercy of the ILECs. AOL has all these problems -- it's not just other ISPs.

    "Ordinary" dial-up ISPs might sell privately today for $100-$150 a subscriber, and maybe $250-$350 during the bubble. AOL was valued at about $2,500. AOL didn't run from that -- it brayed repeatedly about how its size and scale were so valuable and about how controlling the onramps to the internet was so valuable. But they feared that the game would be up before that value could be locked in.

    So...faced with the prospect of having all their paper wealth evaporate, Case et al ginned up the idea of using a stock purchase deal to buy some legitimate assets. This made perfect sense, and I argued with some friends that more tech bubble babies should have done this.

    AOL could have bought GM or Chrysler or any number of major banks. Instead, they had to buy something with a tenuous connection to an ISP: a media company with a bunch of cable assets. Bingo. Content and a means to deliver (at some as-yet-undetermined date) high speed access and new services.

    As with most ill-conceived mergers of large companies, the big thing was "synergy." If you are unfamiliar with it, "synergy" is the modern financial philosopher's stone that auto-magically turns horseshit into honey. (Look for HP/Compaq to have either horseshit or honey coming out of its ears sometime in the next couple of years -- I suspect you know where my bet is).

    AOL essentially pimped itself so well that it fooled the stodgy old dorks at Time Warner (who feared and still fear that technology will impoverish them) that not only would AOL save them, it would make everyone filthy rich. It didn't. In essence, AOL gave some (not so) magic beans in exchange for the Time Warner cash cows. Time Warner was fleeced. They probably lost more in the stock market bubble than anyone else in the world.

    I wonder if former Time/Warner stock holders feel like idiots for approving the merger.

    What do you think?

    Note: I have no problems with how any of this went down -- everyone involved had smart advisors and lawyers and accountants. Time Warner people aren't sympathetic victims -- they just made a horrible decision about a business that they just really didn't understand, IMHO. I do not consider this to be an indictment of AOL or Time Warner. It's just an interesting story to me.

    guac-foo

  15. Just check your web server logs... by Zeekamotay · · Score: 5, Interesting

    I run about 1000 websites. Analyzing the logs for all sites combined over the past few years, the drop in AOL activity is pretty staggering. AOL alone used to account for 25% of all our traffic. As of today, it's down to about 8%.

    Jan 1 2000: 24.97%
    Jan 1 2001: 17.08%
    Jan 2002: 12.32%
    Feb 2002: 11.89%
    Mar 2002: 11.41%
    Apr 2002: 11.42%
    May 2002: 11.26%
    Jun 2002: 10.36%
    Jul 2002: 8.22%
    Aug 2002: 10.16%
    Sep 2002: 9.97%
    Oct 14 2002: 8.12%

    AOL is still holding the #1 slot, but not by much. In January of this year, it had a 6% advantage over the #2 spot, now held by attbi.com. Now, that margin is down to about 2.5%.

    1. Re:Just check your web server logs... by AndroidCat · · Score: 4, Interesting

      Interesting. Is it possible that with AOL's partnerships with ISPs that provide dial-up ports, the accesses don't don't show up as AOL IPs even though it's an AOL user?

      --
      One line blog. I hear that they're called Twitters now.
  16. Re:It never was an internet company... by cyberformer · · Score: 3, Interesting
    You mean it made a profit?


    A lot of people will stay with AOL, either because of inertia or because, once you turn off the popups and spam, it's actually an okay ISP. (Not the best, but not terrible.)


    The company is still ****ed, because it's trying to grow at the same rate it was early in its life. It probably won't go bankrupt, but it's bascially the leader in a low-margin business without much room for growth.


    Interestingly, AOL realized this three years ago, and cashed in its own inflated stock for TW. For some insane reason, TW stock-holders took the deal.

  17. Re:It never was an internet company... by JordanH · · Score: 5, Interesting
    • ...and smothers local coffee houses with sheer marketing pressure.

    Uhhh, actually, this is wrong.

    There was an article in the WSJ a few weeks back about how Starbuck's, while growing wildly, is actually losing market share to local coffee houses.

    A lot of locals complain about the competition, but their sales are way up for the most part.

    A few coffee houses go under when a Starbuck's springs up, but it may not be related. It turns out that there's always been a large turnover rate in coffee houses, a lot of them close down every year for decades. Coffee house closings are actually down.

    It appears that the introduction of Starbuck's just increases the market for good coffee.

    ObSlashdotObservation: Wouldn't it be nice if MS could view their competition the same way, not as enemies that have to be eliminated at any cost, but rather as part of a healthy market that allows everyone to prosper?

  18. AOL's Savior? HBO by CerebusUS · · Score: 3, Interesting

    Time Warner could save AOL in a heartbeat if they started really thinking about the products they could bring together.

    The merger was touted as the beginning of that great "convergence" thing VC's were all abuzz about in the mid 90's

    You want convergence? Offer AOL broadband subscribers the ability to stream Sopranos episodes on demand. Sex and the City episodes. Mind of the Married Man.

    think about it, they own the client and the transmission technology... it'd be (almost) hack-proof digital distribution.

  19. A relevant story about two bagel shops by Anonymous Coward · · Score: 4, Interesting

    Here's a little interesting (and off-topic) tidbit -- and one that reflects people's insistence on using products from companies like AOL/Microsoft/whatever that aren't necessarily the best, but are perceived as the "safest":

    I lived on Southport avenue in Chicago for a while, and every morning went to a small bagel shop for breakfast. It wasn't a brand-name shop, but it was inexpensive, clean, and the food was really good. It didn't do super business, but got by just fine for years.

    As the neighborhood gentrified, a corporate-chain bagel shop leased a space 1/2 block over and announced their imminent opening. The small bagel shop began preparations to close, assuming they wouldn't be able to do business against the chain. Right up until the day the corporate shop opened, I thought they were being pessimistic.

    Well, the morning that the corporate shop opened, they had a line outside the store full of people who had picked up a "buy one bagel get one free" grand opening coupon.

    Just down the block, the small shop had set up a table with bags of bagels and a sign: "take one bagel for free, get two more for free" -- offering passers-by three free bagels with no line.

    I sat on my front steps, and watched people WALK BY the free bagel table to go stand in line at the corporate shop...then, after waiting in line and using their coupon, WALK BY the free bagel table AGAIN to get onto the train.

    Eventually, I went over and got three free bagels. Nobody had taken the bagels since I had started watching, and the girl next to the table said nobody had taken them since they'd opened. After hearing this, I paid for all three bagels, and admitted to myself that I had been wrong about their pessimism -- they were right all along.

    They closed for the last time that afternoon, and the corporate bagel shop was soon joined by a corporate coffee shop. Of course, there was already a corporate coffee shop nearby, but that's OK -- both are thriving.

    Oh, and once I bought a sandwich at the corporate bagel shop. It (honestly) wasn't very good, and I never went back.

  20. AOL advocating behavior outlawed by DMCA?!? by CPT+Carl · · Score: 4, Interesting

    If I follow this quote from the article correctly,

    "I'm not sending you a file that you listen to later," Kimball says, describing the service. "I'm getting you right now, while we talk. I know you like the Stones, and you're in my life, and as we listen to the song I say, 'Remember the time we went to the concert three years ago?'"

    Is this not a violation of copyright law? Even if the sender own a *legit* copy of the CD and ripped the Stones song, isn't sharing it in digital form illegal since the listener could also save the song?

    Or does this come under the realm of illegal broadcasting? Does the sender need to pay CARP fees? Is this addressed in the article on Webcasting from earlier today?

    OK, so who wants to bring AOL up on charges...

    --
    THIS SPACE FOR RENT Call 1-800-555-CARL
  21. Re:aol staying afloat by King_TJ · · Score: 3, Interesting

    Yeah, I think you're absolutely right - but the numbers of these folks keeps decreasing. The point is, in the *long run*, the AOL business model will probably become non-viable.

    EG. At my last employer, we had several users who had AOL accounts. When we started allowing remote access to our systems through a VPN, the VPN tunneling software had compatibility issues with AOL's software. Of course, AOL made no effort to correct the issues. (It was pretty much "over the heads" of those doing their phone tech. support anyway.) We enacted a policy that "AOL is unsupported", if people wanted to use our corporate systems remotely.

    A couple die-hards still refused to switch. One guy even got a seperate Inet dial-up account just for connecting to us at work, but still used AOL for everything else. The biggest roadblock in the way of ditching AOL? Usually, the kids/family. The employee wanting to switch wasn't willing to make his kids and/or wife suffer through getting a brand new email address, learning everything all over again, etc.

    So yeah, right now, some people feel pretty "locked-in" to using AOL -- but the pressure is on them to move away from it. Every time AOL software causes conflicts with other software packages people need, it shrinks their customer base. Every time Microsoft makes it easier to get online without the need of additional software on top, AOL's customer-base shrinks. Every time someone is lured in by the benefits of broadband via their local phone company (who also serves as the ISP), AOL's customer-base shrinks.

  22. AOL will be fine by supabeast! · · Score: 4, Interesting

    "If folks can get a better, faster, cheaper online experience by ditching AOL, they'll do it in a heartbeat.'"

    AOL doesn't really seem to be having this problem, given that their user base is up to nearly 40 million people and growing every day. As for broadband competition, most AOL users who go broadband just switch to the "roll-your-own" service that only costs $9.95 a month, and has way less overhead for AOL.

    AOL's real problem at the moment is the loss of advertising dollars that came after the dot-com busts, when companies realized that consumers tend to ignore online advertising, which doesn't really matter in the long run, because all the TW money will offest things in the long run.

    Give AOL a few years for AOL to be absorbed into TW, and for all the idiots who bought AOL at stupid prices to get over their losses, and the company will look just as good as it always did.

    AOL

  23. Re:Lot of good from AOL by reallocate · · Score: 3, Interesting

    Well-prepared tech support scripts are a Good Thing. Tech support staffers need more people skills that they need tech skills. If you assume that the folks working the phones don't have the skills and experience to be elsewhere actually fixing problems, the script acts as a simple dialogue tree to get the right information from the caller. Without the script, you often have clueless users doing their best to describe a problem for a clueless tech support person.

    Once upon a time, I saw a place put Actual Live Techies on the tech support frontlines. Disaster. The customers didn't understand them; they didn't understand the customers. Most callers just gave up after being told, in so many words, "Nothing's wrong. You're the problem."

    --
    -- Slashdot: When Public Access TV Says "No"
  24. Re:It never was an internet company... by 4of12 · · Score: 3, Interesting

    American coffee is several orders of magnitude better than it was a generation ago.

    Add me to the list backing up this assertion.

    I've been drinking coffee in the U.S. since 1976, when all you could get typically were robusta bean variants. I remember drinking swill like dishwater that, well, at least it was hot and caffeinated...

    Since the time of Starbucks it's been possible to get good, dark, fresh-roasted arabica bean coffee that makes the old stuff taste like chicory.

    Recently I was in Europe, anticipating super excellent coffee everywhere. Guess what? Didn't happen! I got better coffee in the U.S.! (Guess I'll have to go to a coffee-growing nation to get something better than what I can find in the U.S. on every other street corner.)

    --
    "Provided by the management for your protection."