Apple and IDG Negotiate Over Macworld Expo
CableModemSniper writes "According to Siliconvalley.com:
'Apple Computer opened negotiations Monday with IDG World Expo about how to ensure Apple's participation in the Boston Macworld trade show in 2004.' So maybe Apple will actually be at Macworld." Apple threatened to stay away from Macworld East, so IDG threatened to block Apple from Macworld West. Now IDG has lifted its threat. Wheee.
Steve jobs can unveil his new toys anywhere he likes. He does not need MacWorld for that.
On the other hand, IDG needs Apple at MacWorld. Who would even go if Apple isn't going to be there?
It's easy, Apple should ask themselves, what would Ellen Feiss do ?
I'm sure she'd say that missing out on Macworld is pretty much a "bummer".
kthx
Apple already has made a habit of introducing Macs at non-MacWorld events for the last year and a half, and I suspect that trend is only going to increase.
Interesting how many people associate MacWorld
with products from Apple.
Personally, I only go to MacWorld to see all the
companies providing solutions for the Mac. This is
much more valuable than seeing any of Apple's
three ring circus.
Who want's to have their trade shows run by the "Trade Shows for Dummies" company, when instead they can have them run by the alpha geeks! Maybe Jobs could even do a switch ad for O'Reilly :)
There are 10 types of people in this world, those who can count in binary and those who can't.