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Microsoft Switcher Ads: Part 2

burgburgburg writes "We all recall Microsoft's last attempt to emulate the Apple Switch ads. Well, it seems they're at it again. MacNN reports that Microsoft has sent out emails to those who have recently registered MS products, looking for candidates for their 'Sensible Solutions' campaign, which will 'highlight computer professionals that have recently converted from Apple Computer products to Microsoft based systems.' Do you qualify? You must be 'a US resident with a minimum of 3 years experience as a computer professional. You must have used an Apple Computer product and a Microsoft based system as part of your work'. So when does it just stop being the sincerest form of flattery and just become utter, pathetic laziness?"

3 of 623 comments (clear)

  1. Re:Mac User by pnot · · Score: 5, Informative

    Does someone want to modernize Logo for OS X? That would rock! ;)

    Ask, and ye shall receive:

    ACSLogo for Mac OS X

  2. I did the reverse switch, as did two of my friends by jgalun · · Score: 3, Informative

    I don't see why almost everyone on Slashdot is making fun of the idea of switching from the Mac to PC. I was an Amiga (2000, upgraded with a Picasso II+ and a 68060 accelerator) owner, then an iMac owner, and now a Windows user.

    Two of my friends switched in the last two years from the Mac to the PC. Both of them were hard-core Mac zealots. One of them is married to a graphic designer, and he himself is a user interface designer, so he was naturally a Mac user for a long time. The other had been a Mac user since he was 10, and was a huge believer that Macs were superior to PCs in any and every way.

    Well, eventually MacOS X came out, and my friend the user interface designer basically made the switch to the PC. Why? Because Macs are too expensive, don't provide the benefits they used to (let's face it - there's no difference between using Photoshop and Quark on the Mac vs. the PC any more), and because Apple broke all of its own great user interface rules with MacOS X.

    My friend who had used Macs since he was 10 switched to the PC because Macs were just too fucking slow. He had a super-speedy Athlon for much less than a new Mac would cost him. He's a big geek, so he runs Linux most of the time, but he uses Windows for gaming.

    And me? I like the fact that Apple puts a lot of thought into how the software works, and how the system works as a whole. I like the fact that the computers are cool looking. But, that is not worth the premium of the MUCH higher cost of Macs (I'm sorry, for what I want to do with my computer Macs are way more expensive). Additionally, I was really, really disappointed by MacOS X's interface. The MacOS had such a great interface, and now it's as lame as Windows. So why pay a premium for it?

    On the other hand, a friend of mine who was a PC-zealot (he used to mock my iMac all the time, and thought Mac users were idiots) just visited an Apple Store and has become a total convert. It's fascinating.

    Anyway, I guess the point is, it's not ridiculous for people to switch from PCs to Macs, and it's not ridiculous to switch from Macs to PCs. Seriously, different platforms have different advantages. MS showing people who went from Mac to PC is no more ridiculous than showing people going from PC to Mac.

    (When I switched from Mac to PC, I found the PC annoying at first. But then I got used to it, and now I find the Mac annoying when I first start using it again. A lot of this is what you're used to.)

  3. Re:Legit marketing by MS by Clock+Nova · · Score: 4, Informative

    It's not that they can't do it, its that they shouldn't do it. It's such a blatant rip off of the Apple ads that it makes them seem rather foolish and desperate.

    But then, they rip off so much from so many companies, that I think we've come to expect this sort of behavior from MS.

    --
    There they were, sitting in the van with all those dials, and the cat was dead. -V. Marchetti, CIA