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Amazon Sells IPAQs for $10

Posted by ryuzaki0 on from the one-click dept.

TomHoward writes "In a pretty huge blunder, amazon.co.uk have put the HP IPAQ H1910 (RRP about £300) for sale for just over £7.32 (plus postage and packing). It's very hard to get through to their site right now, but if you're quick you can have a look at their blunder here." Don't bother clicking through, Amazon has taken the items down.

5 of 306 comments (clear)

  1. An interesting sales strategy.... by jkrise · · Score: 5, Interesting

    1. Put up a product at a ridiculous price on Amazon, say about 10% normal price.
    2. Get noticed.
    3. (optional) Process about 10 orders at absurd price, to gain goodwill from market.
    4. After a threshold number of 'absurd' orders, take down product.
    5. Send link to Slashdot.
    6. Enjoy.

    Wonder what Amazon's charging HPaq for all the 'free' attention.

    --
    If you keep throwing chairs, one day you'll break windows....
  2. I ordered one! by Raumkraut · · Score: 4, Interesting

    I don't expect to get one, but I (and one of my workmates) put in an order nonetheless.

    Not mentioned anywhere else I've found was that the HP iPAQ H5450 was priced at about GB£23 also!
    Needless to say that I ordered me one of those, too. :-)

    Remains to be seen whether Amazon will honour the price, but I doubt it.

  3. Never! by benjiboo · · Score: 4, Interesting
    Some more links:

    The Register.

    ZdNet.

    People who I know must have orders 250+ between them. There is no way they would honour this - and every person who ordered realised it was a mistake, so they have nothing to whine about.

    --
    Vacancy for signature. Apply within.
  4. It's worse than that by sh00z · · Score: 5, Interesting

    Look at the Amazon URL. It includes the text "ref=sr_aps_electronics_1_1". That means that everyone following the link will get a cookie setting up a certain Amazon Associate to get a kickback of some percentage of everything you *do* happen to buy in the next couple of weeks.

  5. Early Buyers by rf0 · · Score: 4, Interesting

    Going by a mailing list I'm on it seems that some of the early buyers actually had their credit cards charged for this. Now under UK law these make a legally binding contract as payment has been made. Its going to be interesting to see how Amazon reacts to this one.

    There was a similar case a few years back with Kodak where the mispriced a camera and finally ended up honouring the deal. Details on the inquirer.

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