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Online Newspapers Turning a Profit

Posted by ryuzaki0 on from the salon-still-screwed dept.

PCOL writes "The Asia Times reports that after years of losing money, online newspapers are starting to pay off. The New York Times has gone from losing $7.5M on their site in 2001 to an $8M profit in 2002. The new profitability is attributed to changes in the technology for delivering ads which make it possible to embed advertising in news stories and tie the ads to articles related to reader's interests without resorting to pop-ups and banners. As print newspaper readers age and die, no new readers are replacing them and one survey found that 46 percent of all journalists believe that within 15 years their publication will only be available online."

3 of 255 comments (clear)

  1. Reading print vs. screen by scrotch · · Score: 0, Offtopic

    I remember reading about a study a few years ago that found that participants reading computer monitors retained less information than people reading print outs. As in: the computer readers remembered fewer details about what they read after a few hours than paper readers. Has anyone else seen or heard this? Anyone know where I could find out more? Seems like an important thing to me.

  2. Slashdot Text Ads by PD · · Score: 1, Offtopic

    When will Slashdot have text ads available? I would buy one or two. This would be a great way for Slashdot to become profitable.

    --
    If tits were wings it'd be flying around.
  3. he's british. by zymano · · Score: 0, Offtopic

    atleast he's not french! whatever!