Mozilla Branding Strategy Clarified

Posted by CowboyNeal on Saturday April 26, 2003 @12:50AM from the all-in-the-name dept.

scottfi writes "Christopher Blizzard has published to mozilla.org an article entitled Mozilla Branding Strategy, which clarifies the position of mozilla.org on naming of the application suite and the separate applications in milestone 1.4 and beyond. The Mozilla Firebird and Mozilla Thunderbird names are simply codenames, and the resulting products will be referred to as 'Mozilla Browser' and 'Mozilla Mail'." This makes the whole name debate seem kind of moot. Luckily Futurama has yet to contact us for using their character names as our development codenames.

1 of 176 comments (clear)

Re:why now? by Anonymous Coward · 2003-04-26 03:57 · Score: 0, Troll

They were fully aware of the database project, but decided that since they were AOL and had lawyers up the ass, they could steamroll the small fries.

This was pretty evident in the Mozilla PR guy's (Asa someone) responses -- he basically said "Don't like it? Sue us."