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iTunes Music Store sells 275,000 Tracks in 18 Hours

physicsnerd writes "According to this article on Billboard.com, Apple's iTunes Music store sold 275,000 tracks in its first 18 hours of operation. The Register.com estimates that this netted Apple just under $100,000! Not too bad for a 99 cents store." Impressive considering the connection problems people were having. Remains to be seen what usage will be after the hype settles down.

26 of 925 comments (clear)

  1. Re:Future looks bright by Anonymous Coward · · Score: 5, Insightful

    Can't wait for no DRM? That is like saying you can't wait until Best Buy gets rid of those pesky cashiers. Why don't they just trust me to leave an appropriate amount of money for the goods that I walk out of the store with?? They are treating me like a criminal. Wah.

  2. Re:Future looks bright by Phiro · · Score: 5, Interesting

    This should send (yet another) wake up call to the music industry. Online music trading is so pervasive only because it beats the hell out of paying $18US for a music cd. This is merely a step in the right direction - this is by no means perfect or even viable long term. I don't give this good chances over time - a pioneer is the guy (or gal) laying in the field with an arrow in their back. But, it's a start, and maybe it'll whack some of the riaa/mpaa execs with a cluebat.

  3. Re:Future looks bright by chef_raekwon · · Score: 5, Insightful

    Now all that needs to happen is for Apple to go out and get a massive catalog of Indy music they can represent, give profits to the artists and kill the big record labels.

    this is funny AND true. ever stepped into the huge conglomerate music stores of late? same music they were selling last year, just with different band names, and song titles......

    The state of music today would certainly allow Indy to take over, just because of creativity alone. Apple would be wise to catalog Indy music. (and those profits of 100,000 would be ten fold.)

    --
    We're like rats, in some experiment! -- George Costanza
  4. A nice looking service by locker1776 · · Score: 5, Interesting

    I was very envious today when my friend with his ibook was able to log into iTunes and download 15 songs in minutes. Since it stores you credit card, it is perhaps TOO easy to download songs (Parents giving credit card numbers to kids may find a large bill next month).

    I may now have to buy an Apple just to use the service. It's easy to use, has a wide selection, and is everything a music service should be. Only time will tell if they have the pricing right.

    I don't know what took the music industry so long.

    1. Re:A nice looking service by Anonymous Coward · · Score: 5, Insightful

      Why you would need a MAC to get music quickly over the net either means A) You are an idiot, B) You are an APPLE SHILL or C) You are likely both

      How about D) He actually likes the idea of some money going to the artists, rather than stealing the music.

    2. Re:A nice looking service by cnkeller · · Score: 5, Informative
      I fully plan on buying a Mac for my next system. I now can safely say I have no reason to stick to Linux, because I can still operate just as well using the BSD tools. I'm not a desktop programmer, so I don't care about that.

      I'm glad to see I'm not the only one. After being a diehard linux fanatic (yes fanatic) for the last 8 years, I've started the switch to OS X.

      Yes, it rocks. Yes, Quicken is far simpler than Gnucash. Yes, Warcraft 3 is better than Kohan. Having to learn objective-C is a little bit of a downer, but I guess you can't have everything.

      As for the cost, I don't really see it. My powerbook was three grand which is comparable for the same setup in an Intel/AMD world. A 17" flat panel developer worstation is the same price at both Apple and Dell. Yes, you can get Intel boxes cheaper, but the similar components seem to cost the same whether it's from Apple, Dell, or IBM.

      I'm not quite ready to trade in my servers for Apples yet, but my desktops are next on the list to replace. I'm looking into the Oracle developers release for Jaguar..not bad. However, I'll stick to linux there for now.

      OS X seems to be the perfect desktop blend of unix and open source functionality with a far superior user interface. When I was in college and then fresh out, tweaking linux to work with the latest hardware was fun and all, but I'm over it now. Things like this music service are just icing on the cake...

      --

      there are no stupid questions, but there are a lot of inquisitive idiots

    3. Re:A nice looking service by letxa2000 · · Score: 5, Funny
      Mice and keyboards don't count. :)

  5. Internet Crack by Cheap+Imitation · · Score: 5, Insightful
    At 99cents a track, this is a quick, easy impulse purchase for most people, with instant gratification. Far easier than heading down to the store and buying a CD... or ordering one and waiting for it to ship.

    Once they roll this out for Windows or Linux, I'll have a hard time fighting the impulses. It's only 99 cents, right? Cheap! 15 or 20 tracks later, I'll realize I just dropped $20.

    Apple may very well succeed because of the low investment necessary... and because at only 99 cents, the instant gratification may get addictive. Smart move on their part.

    1. Re:Internet Crack by Idarubicin · · Score: 5, Insightful
      It's only 99 cents, right? Cheap! 15 or 20 tracks later, I'll realize I just dropped $20.

      Yeah, but the difference is that now you've dropped twenty bucks to get the three or four good tracks from each of a half dozen different albums, rather than paying for all the filler on one CD. Not only that, you didn't have to get in your car and drive to the mall.

      You got value for your money, and you saved the planet. Feel warm and fuzzy? Reward yourself with another couple of songs. ;)

      --
      ~Idarubicin
    2. Re:Internet Crack by rainer3 · · Score: 5, Interesting

      Apple may very well succeed because of the low investment necessary...

      Not that low of an investmet at all, actually. According to this interview:

      TIME: Can you say anything about [Music Store's] development costs or Apple's investment?

      Jobs: I had somebody comment today, "Now that you have introduced your store, do you expect a lot others?" And I guess our answer is no. This is really hard. Over the last several years we've created an infrastructure to pump oceans of bits out in the world for movie trailers and stuff, and that's tens of millions of dollars for server farms and networking farms ? it's huge ? and we've already got that in place. And to have millions of transactions, and to get our online store all tied into SAP and have the auditors bless it, that's tens of millions of dollars. We have one-click shopping, only us and Amazon have that, and then to make a jukebox ? how much does it cost to make iTunes and make it popular? A lot! But we've got that. And then iPod, if you want to make an iPod, what does that cost? Well, nobody has done it but us, people have tried, but they haven't even come close. That's a lot of money. So we've already made these investments and we can leverage them. And then we've invested more on top of that to make a store. But to recreate this, it's tens of millions of dollars and years. That's why I don't think this is going to be so easy to copy.

  6. Well... by Auckerman · · Score: 5, Interesting

    For you PC users who haven't seen the store, let me tell you, that place is addictive as crack rock. The default settings are such that you click "buy song" and it starts downloading. With a cable modem, I was able to get an album of 9 Tracks in a few minutes. All without getting my lazy ass up and going to the store.

    I expect that within a year, there will be MUG meets where the topic of discussion will be "Music Store Addiction:How I lost my wife and house downloading music".

    Just wait till Apple releases iTunes for Windows, so you PC users can join in the fun.

    --

    Burn Hollywood Burn
    1. Re:Well... by Anonymous Coward · · Score: 5, Funny

      To you Mac users who have seen the store but haven't smoked crack, let me tell you, that stuff is as addictive as the iTunes Music store. With a small pipe and a small torch, I was able to smoke crack and get strung out for a week.

  7. Re:Don't buy into the Apple hype machine, AAC by godawful · · Score: 5, Informative

    if you have a mac then you can use audio hijack with that little baby, anything that comes out your speakers you can record

    --
    Live EVERY week... Like it's Shark Week
  8. Re:Future looks bright by Dylan+Zimmerman · · Score: 5, Insightful

    Well, from what I've heard (I can't use the store since I'm stuck with Windows), you can recommend artists. So, go recomend all of your favorite independant bands. Hopefully, Apple will decide to pick some of them up.

    If Apple starts selling Indy music, then they can either do it at a lower price, higher profit, or both. Without the record labels in the way, set Apple's cut at $.33, the musicians' cut at another $.33, and that makes for a $.66 song. Pretty good competition for the RIAA, really.

    Of course, then they'd have $6.66 albums.

  9. Re:iTunes for Windows by frodo+from+middle+ea · · Score: 5, Informative
    For linux i find yammi very very useful.

    It integrats with xmms, noatun. Can build playlists, extendable via plug-ins.

    And Did i mention, extremly fast and accurate search engine. This is the feature that's most imp. to me. Just start tying in the search window, and it does an incremental search.

    --
    for the last time people, I am "frodo from middle eaRTH", not "middle eaST".
  10. Yes it's really that cool. by Steve+Cowan · · Score: 5, Interesting

    Here in Canada I can't buy squat from the iTunes Music Store, but I have been playing with it since it 'opened for business' - we can preview, but not actually buy anything outside of the U.S.

    If I was allowed to buy, I probably would have purchased 10-20 songs by now.

    Yes I have Acquisition (a really sweet Mac Gnutella client), and I have the usual assortment of piracy^H^H^H^H^H^H file sharing tools for Windows, but in that sea of file searching it's easy to lose one's vision of a really nice way to download music.

    For example: I figured I would try to find some old Tears For Fears music. In the search field I just typed "Tears For Fears". In less than 5 seconds I had a track listing of 6 different Tears For Fears albums, including tracks I never knew they had done (did you know they covered Bowie's 'Ashes to Ashes'?)

    Let me say this another way to better illustrate just how cool it is: it was EVERY ALBUM TRACK, listed only ONCE. I pick the song and I get it, really fast. With a file sharing app I pick from a list of thousands of different rips of the same songs, all of varying quality. I hit download, and maybe the host is slow. Maybe I get a "swarmed" download that won't be reconstructed properly when it gets here. Maybe it won't even really be the song I think I'm downloading. Maybe I get "remotely queued". Maybe it looked like a good bitrate before I downloaded it, but it turned out to be a crappy rip.

    On the Apple service I hit "play" and I'm previewing the music in real time. I hit "download" and I've got the actual song I want, with no glitches.

    Seriously - with these advantages, plus the fact that it is actually legal, I can't see why people wouldn't shell out a buck a song.

    Like everybody else I hope Apple creates an indy section, maybe even something iDisk-based so that .Mac users can peddle their wares through the online store. I hope their selection grows quickly (yes there's a lot of stuff missing right now). I hope they increase their bitrate (I can hear the difference between the streamed previews and actual CD's). The DRM is not ideal, but in practice it's not imposing. Windows version is coming soon. ...And... dammit... bring it to Canada! iWant to go shopping!!!

  11. Do any shopping lately? by freeweed · · Score: 5, Informative

    Sorry for the harsh subject line, but I find it difficult to believe that a person can make it more than a few years in life without noticing that virtually every consumer product is priced this way.

    $9.99, $99.99, $17,995 (for say, a car). We've had this as long as I've been alive, and from looking into older catalogues it's been standard practice in the retail industry since at least the 60's. EVERYONE rounds their price down slightly, so it appears cheaper when you quickly look at it. In fact, in the past decade many stores have successfully gone to a '95 cents' model, where $9.95 somehow looks more appealing to the shopper than $9.99. A whopping 4 cents less profit, but an amazing increase in sales.

    Psychologists have known about this for eons, and marketing types do this routinely. 99 cents just looks cheaper than an even buck, to most people. In fact, it's so bad that if I'm in a store with someone, see something for say $395, I'll comment "wow, four hundred dollars for that?". Almost invariably, the person I'm with will say "no, it's only three ninety five". People are so used to this that rounding up prices just seems wrong, somehow.

    --
    Endless arguments over trivial contradictions in books written by ignorant savages to explain thunder in the dark.
  12. Re:Yes, it's a nice beginning... by siberian · · Score: 5, Insightful

    [Tracks drop to $0.49]

    'Yea its cool and all but I want DRM free music for $0.19'

    [Tracks drop to $0.19, DRM free]

    'Sure, thats cool and all but I want to be able to buy multiple tracks with a complex pricing algorithm that determines how mcuh to charge be based on my average usage across a limited period of time, plus the moon phase'

    [Tracks do the above]

    'Ok ok, I give up, I am just shooting holes in anything that is out there because its easier then admitting that someone MAY have gotten something right.'

    I can not even count how many people, WITHOUT EVEN SEEING THE SERVICE, have sat around bitching about it. Its hilarious. Now, days later, they are all using it quietly.

  13. My Own 30 Second Take by Dark+Paladin · · Score: 5, Interesting

    As someone who switch to Macs last year, I read about the announcement a little after it happened, downloaded iTunes4 and gave it a test run.

    I don't know about the connection errors others were reporting, as I didn't have any. I already own an iPod, so the AAC/MP3 issue isn't one for me as it is for some others making posts here. I also had no problem setting up my account - I had an account when I bought my first Mac a year ago, and just used that.

    The biggest thing I noticed when I started it up was the ability to finally buy the 1 song off of a track I wanted. Bob Dylan is OK, but I just wanted "Growing in the Wind". That's it. A buck later, and I had it. Another 2 or 3 minutes later, it was on.

    From there, I wound up spending $20 on the service. No problems, except that it didn't have everything I wanted (I'm still trying to get Queen's Bohemien Rhapsody). But I spend more in 2 days than I've spent on music in 1 year.

    Is is perfect? No, but you don't need an iPod - you can burn the music to a regular audio CD if you like, and either rerip this to MP3 (with a loss of quality), or just play the CD in a regular player.

    But so far, it's 95% of what I've wanted with online music sales. Hopefully they'll get more music on there, maybe even some game/anime music (as that stuff is *way* more expensive than it needs to be), and more players out there will start support AAC. I'm not worried about the latter - since its part of the MPEG-4 standard, that should only be a matter of time and a firmware upgrade later.

  14. Re:Future looks bright by Anonymous Coward · · Score: 5, Informative

    Not exactly, DRM affects me after I've paid for something, a cashier doesn't.

  15. Widely varying reports of quality by Van+Halen · · Score: 5, Informative
    My biggest concern with the new music store is the quality of the tracks. To put it simply, I don't want to be able to tell any difference whatsoever between the downloaded tracks and the same off of a retail CD. Under any listening conditions.

    Apple states that the 128-kbps AAC "combines sound quality that rivals CDs with smaller files sizes (compared to MP3s)." Someone reported that Apple said during the original PR event that some of the tracks actually sound better than the original CD tracks because they went back to the original master recordings to encode. Ok, I'll buy all that. AAC offers better compression and higher quality at lower bitrates. Fine. If really true, I might even consider re-ripping my CDs to AAC and saving some disk space. IF it's really that good. But as I said, the proof is in whether I can hear a difference. All other technical mumbo jumbo is meaningless.

    I previewed a number of songs the first night it was operational and was fairly impressed. Definitely much better than 128 kbps MP3. Then I put my headphones on and started to notice possible compression artifacts. I wasn't sure if I was imagining these or whether I was really hearing something, so I started listening to the previews of tracks I already have, ripped from original CDs. I compared the preview tracks to my MP3 copies, which are high quality VBR averaging a little over 200 kbps. I went back and forth between the store preview and my copy numerous times, and always felt like I heard compression artifacts in the previews. I wanted to setup a true blind test to make absolutely sure I wasn't being biased by knowing which sample was which, but I haven't had time this week.

    Apple's Discussion board for iTunes has numerous topics debating the quality of the AACs. Some people swear that the previews are lower quality, and what you get when you buy is perfect. Others say just the opposite. Apple itself says of the previews, "You'll hear a 30-second sample that rivals CD quality sound." Doesn't exactly say that the preview is the same quality as the purchased track, but kind of implies it too. MacInTouch has tons of reader reports that are interesting as well.

    I suppose ultimately I'll have to spend $0.99 and see for myself what happens. I'll try to choose a track that I have, and whose preview sounds pretty bad. If the purchased track is indistinguishable from the CD, I'll be a happy camper. But if it's the same as the preview, I'll be severely disappointed. I'd so love for this to take off, as it is the future of music buying. I think Apple has done a good job of balancing consumers' fair use rights with the rights of the copyright holders. If this flops, it'll be more fodder for the RIAA to push legislation through that protects their dying business model. (sorry, had to get political for a second there)

    But mainly I'm excited about the prospect of buying music this way. Hopefully in the near future, they'll have liner notes, etc available as a PDF when you buy. And lots more artists, including any that are out of print. That would so rock. So many CDs on my wishlist now are so hard to find, and I'd buy them in a heartbeat if they were available this way now. So please, Apple, don't let us down on quality! And if the quality really is subpar, let's all send them feedback (link at the music store main page) until they listen!

  16. Stye by limekiller4 · · Score: 5, Insightful

    I think this is going to be a major "stye in the eye" of all those who claim that Napster et al are nothing more than common theves. When people are clammoring to buy a product that can be stolen fairly safely, I think that's saying something (read; most people don't mind anteing up for what they use).

    Interestingly enough, this could VERY easily be viewed as a Very Good Thing by all the IP-based companies. Proof-positive that people will climb over each other to buy your product if you just let them but they'll obtain it by other means if you don't.

    But will the RIAA & company view it as such? No. Why? Because what they want more than revenue is control. Because control, in their current model, is equivalent to a sustainable business. When they start loosing control of how the product can get to market, when they lose their status as the so-called gatekeepers of IP whose ass you must lick to be heard, they're screwed. You can't abuse people when you aren't the only game in town.

    Then it becomes a buyer's market. Which, trust me, is the last thing these people want.

    --
    My .02,
    Limekiller
  17. That logic seems to be at the crux... by Anonymous Coward · · Score: 5, Insightful

    ...of this conflict with the Kazster crowd.

    Somehow, if people don't make purchasing something as convenient and cheap as you expect it to be, you have the right to take it.

    In the case of utilities with true monopoly on the electric power coming into your home doubling their price in a two month period, I could see the justification in say altering your meter to cut the price back down to where it was. This wouldn't seem unjust to me.

    In the case of charging too much for music (not food, not power, not water, CDs), and not making it available online with massive bandwidth and high-bit rates for cheap, I can't really see how this entitles you to buy one copy and distribute it to 400 people, any more than waiting five minutes at the QuickMart entitles you to a free magazine.

    How does this work?

  18. Re:Selling out by mritunjai · · Score: 5, Insightful

    Call me devil's advocate, but for a business to succeed it has to do one thing - make money!

    Without DRM, you can't restrict free trading of files on P2P networks. What will prevent all those AAC files from iTunes appear on Kazaa... the business model will fail that day.

    Apple has taken a sensible approach to DRM. They allow you to burn the AAC files to CDs as data files and as audio CDs. The latter will play in ALL players.

    Now Michael Robertson (of mp3.com) is bitching that users won't be able to play it in MP3 players... fine enough. MP3 SHOULD CEASE to exist.
    Better formats like Vorbis are not picking up just because every Joe is making MP3 players.

    Apple, for one, will succeed in doing one thing - making those Joes realise that there is something *else* than MP3 too!! When the HW mfgrs will realise that, they will look for major alternatives... sure 8 out of 10 will go to AAC/WMA/RM route, but 2 will also do Vorbis, and there it will break the ice.

    Today every DVD/CD player comes with MP3 support just because they are oblivious to the fact that something else exists... they just don't want to go to desk and design a decoder chip for anything else... Apple is poking them and shouting "wake up"... This is a Good Thing (TM). In the process if Apple makes some money... well good for them. Things have to start somewhere.

    Finally... get over with that "mp3 is word of god" thing. Sure you don't want to give up your existing player... but some time down the line when you'd be seaching for your next player... you'd definitely want a choice besides MP3.

    --
    - mritunjai
  19. Re:A lot of curiosity by SubtleNuance · · Score: 5, Informative

    why would you pay for CDs when you already are LEGALLY able to copy AudioCDs? Because we pay a small levy on CDRs, Ottawa has negotiated the LEGAL RIGHT for us to make copies of any audio CD we please.

    Bring your burner down the the library and copy away! Have a "burn-my-discs" party and invite all your friends!

  20. Re:We have a catch 22 by Anonymous Coward · · Score: 5, Funny

    Hey! I get it! When you wrote "Store" you replaced the S with a dollar sign, indicating money! Wait, wait... don't tell me... you were trying to associate the iTunes Music Store and the Apple Store with money, right?

    That makes sense, I guess, seeing as how both the iTunes Music Store and the Apple Store sell things.

    Kind of a lame joke, I suppose. But I can see how it will come in handy. Like, for example, I can write this:

    ¥ou're £ame!

    See? It's fun to use punctuation as words!