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Sony Profits, PS2 Sales Slide

Thanks to Gamesindustry.biz for their article discussing Sony's disappointing games division financial results. According to the piece: "Global sales of the PlayStation 2 may well have peaked, with Sony's results for the quarter ended June 30 revealing a steep decline in sales of the console and a drop in overall revenues for the games division of the corporation." The specific news was mixed: "The company sold some 4.59 million PS2s during the quarter last year - this year, however, the figure has dropped off to 2.65 million. As you might expect at this point in the console's life cycle, however, software sales are up - gaining four million units in during the period this year to bring the total to 31 million units."

27 comments

  1. Could it be by Kizzle · · Score: 2, Interesting

    Could it be that *gasp* most people have a ps2 or some other next gen system by now? High sales can't go on forever.

    1. Re:Could it be by Acidic_Diarrhea · · Score: 1, Flamebait
      Which is exactly why SCEA executive vice president Andrew House emplores you to buy another PS2 and keep it in the original packaging as a collector's item. He does, after all, have a family to support and not one, not two, but three houses to pay property taxes on! Please, think of Andrew and buy a PS2 for every television you own.

      And while we're at it...Hideki "Dick" Komiyama thinks you might like a brand new Sony television. You deserve it! Be good to yourself! The new HDTVs are cool!

      :P

      --
      I hate liberals. If you are a liberal, do not reply.
    2. Re:Could it be by kmak · · Score: 1

      Well, when 31 million homes have a PS2.. they tend to stop buying the same ones..

      --

      I'm not the devil.. just his advocate.
    3. Re:Could it be by mhlandrydotnet · · Score: 1
      How come when it happens to Nintendo that its a Signal That The End is Near. Or if it happens to the XBOX its because Micro$oft $UCK$!!!

      Naturally though, I agree with you. Console sales will eventually drop, despite price lowering, bundleing and other such tactics.

  2. We're #1!! We're #1!! by Mulletproof · · Score: 0, Funny

    You do know this is going to bring all the Box and Cube fanboys out of the woodwork, right? Nevermind the fact that it's a natural part of the PS2 sales cycle to finally experience a platue after over five years of undisputed industry dominance. This is the only thing that can sooth that ass-pounding their console has been recieving at the hands of the elderly piece of hardware.

    Yes, fanboys. You're console is number one. Now drop your pants and bend back over.

    --
    You need a FREE iPod Nano
    1. Re:We're #1!! We're #1!! by AvantLegion · · Score: 0, Flamebait
      Actually, many are bright enough to understand the fact that sales figures are basically meaningless to the quality of the product itself.

      Case study: Windows.

    2. Re:We're #1!! We're #1!! by NanoGator · · Score: 0, Redundant

      "You do know this is going to bring all the Box and Cube fanboys out of the woodwork, right?"

      Not really. Even the most zealous Nintendo fan such as myself knows the PS2's whompin it's butt.

      However, Nintendo is still making quite a profit, so it really doesn't matter to me. Sony is a Microsoft away from losing it's crown, Nintendo will always have fans chasing it.

      --
      "Derp de derp."
    3. Re:We're #1!! We're #1!! by NanoGator · · Score: 1

      Troll?

      Ya know, I'm a die-hard Nintendo nut. I did not find his comment offensive. I wonder if he was misinterpreted?

      --
      "Derp de derp."
    4. Re:We're #1!! We're #1!! by Moraelin · · Score: 1

      Actually, it just means that you're not quite as zealous a Nintendo fan as you think. Now honestly, I've already _seen_ this mis-represented as "woohoo, Sony is losing, Nintendo was right all along." In another forum, but still...

      --
      A polar bear is a cartesian bear after a coordinate transform.
  3. Ok... by skwirlmaster · · Score: 1, Insightful

    Well that is to be expected, as was mentioned earlier... and the fact that they *loose* money on consoles, and make it back in software means that sony might actually be duing better for it.

    --
    My inner self is ineffable, so don't eff with me.
    1. Re:Ok... by PainKilleR-CE · · Score: 1

      Except that Sony probably isn't losing money on PS2s anymore (if they ever did).

      Of course, it's possible that they make more money on each disc sold than they do on each console sold, in which case gaining 4 million disc sales and losing 4 million console sales is pretty much a good thing, unless developers look at it as a bad sign (though really, with how many PS2s already sold, who cares if they stop selling?). Maybe I'll buy another one when they're selling at $100 a pop, maybe, if I already have a 2nd GameCube by then.

      There's another point there, as well. The PS2's last price drop was expected to bring it down to $150, but only brought it down to $180 or so. How many people are really biting now because it's $20-30 cheaper? It'll probably speed up again if they bring another price drop during the XMas buying season. Increasing games sales is enough good news for any company during the summer anyway.

      --
      -PainKilleR-[CE]
  4. what were they expecting? by rj-eleven · · Score: 1

    What does it matter if their hardware isn't selling like it did last quarter or last year? They're making a profit from licensing for games, right? How are the numbers for ps2 games? If sony is making a profit, I'd say game sales must be decent at least.

    Sony still hasn't gotten my money, but it's coming. I expect console sales to rise once GT4 is released next year. I know I'll be buying one!

  5. pos hardware by Anonymous Coward · · Score: 0

    How many of those sales include repurchases after their first PS2 took a shit all over them? I hear about broken PS2's at least 10 times a week at my game retail job and know two employees who both are on their third system. At least sony fixes the disc read errors for free now (usually).

    1. Re:pos hardware by Riff10111 · · Score: 2, Informative

      I bet 60-75% of those broken PS2's could've been fixed with a CD/DVD cleaner kit. Or, if you're adventureous like me, you can open the lid and clean the lens manually with some rubbing alcohol and a Q-tip. I was getting the disc-read errors constantly, but now it loads like a dream... and I got it about a week after they hit the market.

      (note: don't try if it's still under warranty)

      --
      "When I smile, I have a mouth full of teeth; when I frown, I'm not even here."
    2. Re:pos hardware by DrSkwid · · Score: 1

      wonder how many of those ps2s were in the living room of heavy smokers?

      one great way to jam up your components would be to have a fan blowing electrically conducting tar across your motherboard

      the ps2 under the tv must take a bit of a battering

      --
      There are places where the networks are not touching,and there are places where they are-Boeing's Lori Gunter
    3. Re:pos hardware by xQuarkDS9x · · Score: 1

      A normal CD lens cleaner that can be used on audio players and in most CDROM/R/RW drives should do the trick if you really must clean the lens.

      NEVER try rubbing alcohol and a q-tip because a friend I know did this once and basically damaged his Gamecube to the point it wouldn't read anything anymore, same could happen with a PS2. If anything use a eye dropper to blow dust off it.

      --
      You must master your joystick like a fisherman masters bait! - Gimpy
    4. Re:pos hardware by Moraelin · · Score: 1
      Well, I'm a heavy duty smoker and never had a problem with my PS2 yet. Believe me, when I say heavy smoker, I mean my house is at times like a fog chamber. Forget about atomic particles. You can see _my_ trail when I move through it. :P You'd think that if it was that sensitive to smoke, it would have died a long time ago.

      I would expect though that _any_ console would see a number of returns, at the hands of clueless users. Remember that these things are not marketed at veteran IT professionals.

      In addition to smoke and dust issues, there's also the issue that a console is lightweight enough to carry around with you. Just toss it into any old bag and there you go. (I used to take my Dreamcast with me even to work at the old company, when I was between projects and with nothing better to do. Another guy took his PS2 with him.)

      Now imagine how many such consoles had to deal with various mechanical shocks (like being smashed into a wall or into a bar in the bus while in that bag) or condensation (after carrying it through a freezing winter, I don't think everyone let it warm up before turning it on.)

      --
      A polar bear is a cartesian bear after a coordinate transform.
    5. Re:pos hardware by Anonymous Coward · · Score: 0

      Canned air works well too, for top-loading systems like Gamecube and earlier-generation systems. Just don't use it at full blast.

      For PS2, use a cleaning disc.

  6. 98 by mrpuffypants · · Score: 1

    Also note that their profits dropped 98% since last quarter (I believe).

    Sounds like somebody's not getting bonuses for Crash Bandicoot this year!

  7. I know why! by Anonymous Coward · · Score: 0

    p2p file-sharing! As far as I know, that's the only thing that can cause an entertainment industry company to lose money.

  8. Way to announce the new model PS2 months early by Anonymous Coward · · Score: 0

    ..and cause everyone to wait for it instead of buying into the platform now.

  9. lose not loose by Anonymous Coward · · Score: 0

    oh and doing

  10. A variety of factors by Rakthar · · Score: 5, Insightful
    First up, the obvious "Boy there sure are a lot of PS2s out there" statement can be thrown into the mix. Most RPG gamers, Sports gamers, and all around game players have a PS2 at this point, so it makes sense that the hardware sales would slow down to a point.

    There are two figures being thrown around. That sony's profits dropped 98%, and that Sony's profits dropped 30%. Both are accurate. The 30% figure refers to the games division, and shows that while sales are slightly off, things are still going well. Sony does not make that much money off of each PS2 (though word is that they are no longer selling them for a loss) so the slowdown in base units and increase in software sales were fully expected. The 98% figure refers to Sony as a whole, which includes all their divisions.

    Basically Sony's game division is dragged down by the rest of the company, and believe me, Sony is a large company. Japan's still involved in a recession and deflationary conditions, and the Yen has risen strongly against the dollar, cutting into the profits from exports and consumer electronics sold here. So combine a slack marketplace at home, a reduction in profits from your core products due to exchange rate variances(consumer electronics often have razor thin margins to begin with), and a mature product line, and you have a worse quarter than before.

    The games division continues to be a bright spot for Sony and continues to help the company stay profitable. It's only a small part in such a large company, but it is a significant one. The games division did have a slightly weaker quarter than before, but I think this can be attributed to exchange rate variance (remember that the PS2s are largely built in asia then shipped over, meaning the real cost of those just went up), less profit per first party game sold (again, exchange rate), and the line-up of third party release.

  11. I'm still waiting for $99 by Control-Z · · Score: 1

    If they charged $99 I'd buy one. Otherwise I'm a PC guy.

  12. Well we all know... by xQuarkDS9x · · Score: 1

    We all know that PS2's are poorly put together and thus this is why they break down a year or so later forcing you to buy a new one and hoping it WONT break down.

    --
    You must master your joystick like a fisherman masters bait! - Gimpy