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What Is The Real Cost of Spam?

securitas writes "The NY Times has a nice feature about the diverging estimates of the costs of spam (Google). The estimates vary widely from $10 billion to $87 billion per year for American workers, and even more for global costs. Critics say that research firms' estimates vastly overstate the actual cost of spam. Public institutions like Indiana University have to be sensitive to the First Amendment rights of the spammers. And at companies like Nortel Networks, security architect Chris Lewis says that the real economic burden is the 10 to 15 percent - 5,000 to 10,000 messages a day - of the spam that still gets through, which costs the company about $1 in lost productivity per message. The costs can be much higher if a top executive is upset or mad about spam. "If someone in senior management gets spammed," Mr. Lewis said, "it could take 20 or 30 hours of everyone's time, up and down the chain." A chart of the per user amount of spam and the time spent processing it, as well as the varying estimates of the per user cost of spam are included in the article."

12 of 316 comments (clear)

  1. My own thoughts by Phroggy · · Score: 5, Interesting
    --
    $x='S24;r)>63/* h@<5+oZ)32"5cz';$me='phroggy'x$];
    $x=~y+ -xz+\0-Tx+;print$_^chop$me for split'',$x;
  2. PHB Gets Spammed by Anonymous Coward · · Score: 5, Funny
    The costs can be much higher if a top executive is upset or mad about spam. "If someone in senior management gets spammed," Mr. Lewis said, "it could take 20 or 30 hours of everyone's time, up and down the chain."

    Well, yes, since the CEO needs to ask his assistant to ask a senior manager to ask the Spam Control Committee to ask a freshly-hired sysadmin to fucking hit his goddamn delete key. All that and more for just $50 million a year, plus golden parachute!

    1. Re:PHB Gets Spammed by mwolff · · Score: 5, Insightful

      Some older people do not understand spam. I found my boss replying with individual, very professional messages to the spammers. His assistant, who is not as old as my boss, caught on and then went to me for help about it. She knew what spam was, but did not know how to deal with it.

  3. A dollar a message by perimorph · · Score: 5, Funny

    ...which costs the company about $1 in lost productivity per message.

    Where can I find a job where I get paid $1 every time I press the delete button? I'll fax in my resume' right away!

    1. Re:A dollar a message by Threni · · Score: 5, Funny

      "Where can I find a job where I get paid $1 every time I press the delete button? I'll fax in my resume' right away!"

      Well, in my dreams that'd be the job description for a vacancy at the Patent Office but I don't see that particular dream coming true any time soon.

  4. 84 seconds per spam?! by mrand · · Score: 5, Interesting

    Either I'm a spam processing machine, or some of these estimates are WAY overstated. After running through two filters, I end up only seeing 20 TO 40 spam's a day, and it takes me all of 20 or 30 seconds to deal with them - for the WHOLE DAY. Do these people keep their delete key in their drawer or what?

    And the person quoted about the cost of setting up spam filters and following up on incorrect filtering seems to ignore the fact that the effort for this person to do this is spread across all the users... thousands of them (or tens or hundreds of thousands, in this case).

    Marc

    --
    -- PGP keyID: 0x4C95994D
  5. This is an issue. by AntiOrganic · · Score: 5, Interesting
    This is a big issue for me. I work for a web hosting company, and we had two options when it came down to dealing with spam:

    Sift through hundreds, sometimes thousands of messages a day searching for legitimate technical support issues

    Only accept email from addresses belonging to customers on file.

    This has had a detrimental effect, and we often do get calls from customers saying their emails never got through and that they need to know which of their email addresses is on the account because they don't remember. This is inconvenient, and these measures may have led to the loss of a few customers for us. This isn't terrible, however, compared to spending hours a day sifting through spam, which would probably cost us more than the customers we lost.

    This is still unacceptable.

  6. It's cost me a lot by geekd · · Score: 5, Funny

    Spam has cost me over $10,000, and my dick STILL isn't any bigger.

  7. Senior management, ugh by SuperBanana · · Score: 5, Insightful
    "If someone in senior management gets spammed," Mr. Lewis said, "it could take 20 or 30 hours of everyone's time, up and down the chain."

    That's not the fault of spam- that's the fault of whiny executives. Execs are always whining about efficiency, "making the sacrifice", cutting the fat...yet they're responsible for more productivity loss for most IT departments than other employees combined.

    When 2-3 execs moved into the office I was supporting, they were a massive drain, killing my productivity- because any time even the slightest thing was wrong, we had to drop what we were doing, and rush to make the Big Baby happy.

    Executives, hear this. One sure fire way to enhance the productivity of your IT staff is to learn how to use your #$!@ing email program, not complain when your desktop is the wrong color, learn how to back up your data, and don't make us run in circles on your bloody little pet projects. Don't even get me started about personal printers/fax machines.

  8. First Amendment rights my ass by mudshark · · Score: 5, Interesting

    Since most, if not virtually all spam is commercial in nature, it is not protected by the First Amendment. Kind of like the whiny telemarketers suing the FCC -- nobody has a "right" to try and sell me anything, thanks. And use of a recipient-pays delivery model removes them even more from the collective good graces of everyone trying to wade out from under the deluge. So screw the bogus legal pretext and lets get on with some gruesome public executions.

    --
    In other news, astrophysicists have announced that they now know what all that dark matter is: it's stupidity.
  9. Where the dollars are... by JohnGrahamCumming · · Score: 5, Insightful

    A number of people have responded "But I can delete spam really fast" etc.
    claiming that the costs quoted seem way to high. What they don't estimate is
    the full cost within an organization of dealing with a problem like spam which
    is greatly increased by a number of factors:

    1. Management get annoyed by spam and see it as a drain on their team's
    time and want to do something about it: that costs time there for them---
    because they are thinking about spam and not making widget X---and the IT
    department of the company who has to respond to the manager's questions re:
    what are we doing about this problem?

    2. Not all employees are as sophisticated as the Slashdot crowd (can't believe
    I said that) and so for them spam is a far greater time sink (== $$$). They
    start wondering why they got the spam (especially when it's pornographic) and
    wonder if they did something wrong or if someone is going to "find out". While
    they think about spam they are not working.

    3. Spam is a workplace nuisance for the HR department because offensive material
    that enters the workplace becomes the employer's problem when people go to HR
    to say that the employer should "do something" about the offensive material
    (after all an employer would "protect" its employees from a calendar of nude
    women or a harrassing coworker). More $$ spent in the time to complain and HR
    doing something about it.

    4. And finally there's the IT guy who bears the brunt trying to fight the battle
    against spam when he's got plenty of other stuff to do. And so he buys expensive
    software to deal with the problem. More $$ spent on his time and the software and
    maintaining the software.

    It's just a little more complicated than "can't people just delete the stuff". Even
    people who say "just get tool XYZ" overlook the cost of deploying (to 1000s of
    desktop machines), training employees (to use the thing) and maintaining it. That's
    a very expensive proposition.

    John.

  10. Do not delete "spam" email. by Anonymous Coward · · Score: 5, Funny

    Just as commercials on television pay for the programming you get to enjoy, advertisements in email are there to defray the cost of the email infrastructure. If you don't take the time to read these short, unintrusive messages, advertisers will be unwilling to pay to advertise on the internet. Who then will pay for the email system you take for granted?

    The evasion of commercial email is a serious ethical, moral, and legal issue. Users caught implementing "filters" to evade their responsibilities could face an expensive lawsuit or even jail time.

    We as a society must learn to respect the copyrights and first amendment rights of bulk emailers, many of whom struggle to put food on the table for their families. To summarize:

    1. Commercial email deletion is a serious moral and legal issue.

    2. "Everyone does it" or "I didn't know it was illegal to filter spam" are not valid excuses.

    3. Filter users could face an expensive lawsuit or even jail time. To avoid this threat, just delete all spam filtering software you may have installed on your computer.

    4. We will not rest until this insidious form of electronic shoplifting is eradicated for good.