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Universities Mull Official Role In Music Distribution
An anonymous reader writes "News.com.com is reporting that Universities are considering ways to bring legal Internet jukeboxes to dorm rooms, including entering deals with commercial service providers that would see online music charges included alongside tuition fees or picked up by the schools themselves." Reader ajkst1 adds that "meetings were held between college representatives, music industry reps, and online music services such as Apple's iTunes Music Store, Pressplay, and Listen.com. The discussion wasn't about why they should do it, but about how they should do it. Per-user licenses or a general fee to students were discussed to make it look like the music was free. I'm broke, so free is good. Paying more to go to school is bad."
This sounds quite a bit like music vs. data CD-R's and the 'tax' to the music industry that we pay.
The real question is, what if I don't have a computer in my dorm room? Do I still have to get stuck paying this?
They're getting the idea now. The market has established exactly what it wants: easy access to media. Not free access, because many people pay for high-bandwidth connections for this purpose.
Examine what your target market is doing, then change the business model to match. It makes perfect sense and they're finally catching on.
It reminds me of George Washington Carver's solution to a problem. The university students were walking on the grass instead of the paved walks, and wearing muddy trails. Carver simply noted where the students walked, and put sidewalks there. Problem solved.
...
How about we tax our students $25-$30 apiece per term, send you the money, and you don't send us all those C&D letters and subpoenas?
CEE5210S The signal SIGHUP was received.
Surely they could make it 'free' by including advertising eg. five free plays for an advert. I guess the music biz could also use the students as guinea pigs to find out what they like to listen to. To which the answer is almost certainly 'free stuff' ...
Don't go to a brothel if you want to buy broth
so what happens if you don't like the crap they wanna force-feed everyone?
what if your style is industrial, ambient, techno, folk, noise - whatever... stuff that isn't top-40 is most likely going to be ignored completely; and these students will still be forced to pick up the tab
There's a 'field house' here at the university; a nice recreation facility, but there was a HUGE uproar from students who didn't want to foot the 40$ per semester fee to use it whether they'd actually use it or not - i forsee similar outcries about any service which likely would suck for all but the lowest common denominator - pop music is all you'll see, and it's what we're all force-fed right from the start
www.necroticobsession.com
Most universities are terrified, repeat, terrified, of being legally liable for anything. They are doubtless motivated in this case not by the desire to provide music to students, but to provide assurance that they are not going to be sued, no matter how unlikely it may be.
Does anybody remember how the RIAA quietly went around and threatened to sue universities that did not block Napster? Right after this happened, mine announced they were blocking Napster because of 'bandwidth' reasons. This is the same kind of situation, the universities are just dying to pay protection money. They will do anything to avoid the high costs and bad publicity that could come with a lawsuit.
Legality means nothing to me. I'm not going to switch to a pay service unless it can provide things that Kazaa can't. High quality, full albums, with no DRM. If I can't send copies of songs to my friends over IM, it's worthless in my book.
Also, if it became a 'fee', all hell would break loose. Colleges already charge a crapload for extra stuff lots of people never use, just on the assumption that you "might" use it.
Examples: (per semester at Virginia Tech)
Student activity fee: $113 (most student activities suck)
Athletic fee: $116 (gym crowded, and don't have to attend gym to excercise)
Rec Sports Fee: $71 (the funny thing is most people who actually do rec sports have to buy their own gear as well)
Bus fee: $30 (I use it, but many others don't)
Pay each of those twice a year and that's $660. I don't even want to think about what the "music fee" would be.
Oh great! This will be the social and technical test bed for the roll out of the RIAA's favored version of Digital Rights Management. While Johnny is off at University being taught what passes for critical thinking he can be indoctrinated into the RIAA's future music licensing paradigm. After all, why sell physical copies of licensed work just ONCE when you can continuously charge per student/per month for the same content?
*** This Month Only!: The Metallica add on pack is
only one penny more for the first three months*
*One year contract at standard pricing required.
After providing this "service" to the nation's colleges for a time the RIAA will have trained the next generation of music consumers to accept usurious licensing fees in exchange for digitally managed content without batting an eye.
*** Note: Beginning next month all Britney Spears
content will be disabled pending the release of her new masterwork - - "Ooops, I made Millions again"!
yeesh,
Fibonacci Ceres
I envision that every university could build a giant information repository in the center of their campuses. These massive edifices could act as a storehouse for books, magaizines, music cds and other forms of data. To gain entry the supplicant would need a badge of identification.
I shall call my creations LIBRARIES and students will flock to them.
Seriously folks, Universities have the infrastructure already. Have the library buy the CD. Load the CD on a server and seal the origional in a vault. Stream the cds to the users (athenticated via library card). Set the server to one stream per purchased copy and it is all fair use. How alout them apples RIAA!
SD
âoeWho knew something as harmless as willful ignorance could end up having real consequences?â
Is it just me or have unis forgotton that they're in the business of providing education?
Don't be so sure. Yes, that's the ideal, but schools are are a business, and that means their ultimate goal is to survive and make money.
Don't think for a minute that if your school pays the RIAA $10/student that you as a student are also going to pay $10. It will be more like $50 (Entertainment Fee).
Schools already do this with long distance. They pay about 2.9c/minute and charge students between 10 and 25. I know the school I worked at really hates that so many students are using cellphones with unlimited LD... it's really cut into the bottom line. I'm sure they'd love to find a way to make that back up through some kind of "communications/technology fee" that allows students to download music and gives the schools indemnity from lawsuits.
Everybody wins, except, of course, the student.