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Music Industry Compared to Movie Industry
tgibson writes "The Denver Post has an article comparing the missteps of the recording industry to the movie industry's success with DVDs: 'The best-selling "Chicago" movie soundtrack is available on CD starting at $13.86. The actual movie, with the soundtrack songs included, of course, plus additional goodies ranging from deleted musical numbers to the director's interview and a "making-of" feature, can be had for precisely $2.12 more...'"
They're nickel-and-dime-ing the consumer to death, and no one will do anything about it. What, do they think we're made of money? The surcharges and the "Artist" tax for all CDR related equipment has to stop. When will people take notice? (fp)
A programmer is a machine for converting coffee into code.
The problem with CDs is that you usually pay for one song you want to and 15 others you're not interested in. With movie DVD, you just pay for what you want.
"Two beers or not two beers. That's the question." -- Shakesbeer
How absurd to see the MPAA cast as the "good guy" on here: Wasn't this the same MPAA that was cast as Satan-in-the-flesh when the whole DeCSS fiasco took place? Indeed, the only reason why the MPAA isn't more on the Slashdot hippocrisy-hitlist is due to bandwidth constraints making it a tad onerous to download DVDs (and compressing a 9GB movie down to a CD or two makes for a vast quality difference, quite unlike CD rips where a CD rip that's perceived as the same quality is an easy download). Soon enough, as bandwidth increases, these same jokers will be yipping about how the movie business model is broken, and they should put out movies for free and make money on toys, or some such moral justification.
Yes. Part of it is the investment made in producing the product. For example, how much does it take to produce a typical audio CD? $50,000? $100,000? $250,000?
Contrast that to a major motion picture which might have cost the studio a hundred million dollars or more to create, and I can buy a copy of that production for the price of a music CD. That, to me, is not a bad value. Sure, I dislike the encryption and region coding, and frankly the DMCA is almost enough to keep me from buying DVDs at all, but really there are some damned good movies out there nowadays. Honestly, I don't mind paying $17 or so for a copy of The Hulk or Spiderman or any of the other major motion pictures in recent years. And, I find that there have been thousands of releases of older films that I can buy at Walgreen's for three bucks.
On the other hand, the music industry may or may not be in financial trouble (hard to say, they lie so often.) If they are, I can tell you this: it has nothing to do with anything they say it does. Rather, their problems are a direct result of providing a poor quality product for too much money. This translates to not being a good value for the customer, and is a typical outcome whenever monopolies are involved. What has happened is that the customer base has been exposed to alternatives (all the way from "free" music from online applications to purchased music created by independent (non-RIAA aligned) musicians) and has begin (slowly, to be sure) to wake up to what a rotten value the major music studios actually deliver.
The higher the technology, the sharper that two-edged sword.
You've vastly overestimated the costs to make a DVD from a movie. Many movies *only* make money once the DVD/video sales are factored in. I believe the original Austin Powers movie was a mediocre success at the box office, but so huge on DVD/video that it spawned an entire (unfortunate) franchise. Movies make about 50% of their profit from overseas and video $$. So the DVD isn't just gravy, it's an integral part of the business structure. As for cost of goods, in the quantities they manufacture, COG for a top of the line DVD is probably well under $2.
Dude, I think I can see my house from here.
However, you need to realize that the customer doesn't care. The question is "I have $20 to spend... What should I spend it on? Chicago DVD with the music for $15.98 or just the music for $13.66?" A heck of a lot of people are going to go for the DVD.
It's not our problem that the RIAA has a broken business model. In fact, that's exactly the problem. That's why they are suing their customers instead of selling to them. They're trying to defend a broken business model. It's unsustainable.
They have to compete for a customer's limited entertainment budget. That budget may be split over seeing movies in the theater, buying DVDs, going on a vacation to Cancun... and maybe buying CDs. Their most direct competition is DVDs and in that area they are NOT competitive.
All they can do is lower their prices DRAMATICALLY and hope that's enough. I'm not talking $10... $10 for a music CD or $15.98 for the same music on a DVD is still a hard sell. I'm talking drop the price down to $3 - $4.99. And even there it's a crapshoot as to whether or not they'll make it. Music is free now because they've overpriced their product and driven tens of millions of customers to get their music for free online. The cat is out of the bag and it's going to be hard to put it back in--even if they lower the price of a CD to $5, a price which might have prevented the original exodus to P2P music sharing, it might be too late for that to bring people back.