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Track a Soda Can with GPS?
I am Kobayashi writes "According to the Indianapolis Star Online, next summer Coca-cola will feature a promotion in which winners will be located by satellites tracking GPS devices implanted in the winning cans.... Hopefully they track you fast before you throw-away (or recycle) your winning can...." And in another bit of Coke news, they've got a new high-tech billboard: jhkoh writes "Reuters/Yahoo is reporting that Coca-Cola has unveiled an 'intelligent' billboard in London's Piccadilly Circus -- at 99 feet wide, the world's biggest -- that supposedly will respond to weather, movement, and SMS text messages. The billboard itself is 52 square meters of LED display. How soon before someone hacks it?"
"When it's raining, big drops will appear on the screen and when it's breezy, the Coke sign can ripple as if it's being blown by the wind," a spokeswoman for the company said.
Well, it sure is good to see technology used for the benefit of humanity, and not just a stupid gimmick.
Mmm, 52 square meters of full goatse glory! Remind me to avoid London...
Hate me!
Even easier: just look for the can with the antenna!
Build boards not bombs
Does this mean that the first person who hacks the transmitter's signal to track down the winning can gets to claim the prize? I don't think this will ever work because most cans are stored in places that don't get good GPS reception (buildings, steel machines, trucks, etc...) and the transmit out (presumably a cell connection?) is another matter entirely.
plus it's a little creepy having Coke track down the winners like that. What's next? A tiny transmitter in the cola itself that the "winner" swallows so Coke can track them even if they put the can down?
I read the internet for the articles.
If you start glowing green, people call in and report your location via the GPS units in their cell phones.
You can't judge a book by the way it wears its hair.
Now I'll need to buy some more tin foil. A lot more.
Where does the school board find them and why do they keep sending them to ME?
Approximately 30 seconds before "Breaking News: Tony is GAY" appears on the screen and the entire high school soccer team falls over laughing.
Avoid London.
-kgj
Once again, the English system proves superior. 560 square feet sounds way more impressive than a mere 52 square meters.
Hopefully they track you fast before you throw-away (or recycle) your winning can....
Maybe they would just award the prize to the trash can. But, how would a trash can spend a million dollars?
I'd imagine he would just waste it.
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It's the Coke can with a Pringles can attached to it.
Tuus crepidae innexilis sunt.
If I found a can with a GPS in it, I'd take it to Hippie Hollow (a local nude beach in Austin), open it, and wait for them naked.
No problem signing the piece of paper typical in such contests giving them authorization to use my image in their promotional materials.
If tits were wings it'd be flying around.
... will be *overjoyed* when Coke pulls up in an H2 with $1M in gold to give him in exchange for a Coke can in the pile in his shopping cart...
The world won't end in darkness, it'll end in family fun, with Coca-cola clouds behind a Big Mac sun.