US Broadband ISPs Expect Price Cuts
prostoalex writes "US broadband providers are trying to avoid the price wars, but the cost of DSL and cable hookups is still headed down with major promotions from players like Comcast and Yahoo/SBC. Currently there are 22 million US subscribers, 2 million of which subscribed during the past three months. It looks like the prices for broadband Internet are headed towards $20-30/month range, although most operators prefer to lock you into a yearly contract or provide special price for the first several months only."
My employer subsidizes up to $30/month for online access, so the cable internet cost isn't as painful as it otherwise would be. But the idea that price wars with the CLECs would drive cable internet prices down seems ludicrous, at least in this market (NJ).
Heck, considering that when I moved to my current house (end of 1998), Cablevision promised broadband within 6 months, and kept making that promise every few months for 2 years, I was grateful to have broadband in the first place! And that's what they must count on. Competition from another cable company, if not Verizon, would be nice. But the market tanked just as a competitor was considering jumping in.
Mencken had it right. So glad that's old news.
I hope they manage to continue developing the infrastructure for the technology. Otherwise, we're going to end up with so many cable modems per node that there won't be appreciable speed differences between cable and dialup during peak usage times. If the demand increases, but they refuse to continue to create infrastructure due to the new, lower pricing, people will be faced with higher-than-dialup fees for not much more real speed.
well... price wars typically trigger shakeouts where smaller competitors get driven out of business, so I'm glad price wars are not going ahead... small competitors making a viable go of it in the long run means increased competition.
Price wars are also typical 'testing grounds' in oligopoly situations, sometimes where one large provider tests another (that price wars are not imminent suggests providers are in perfect harmony [unlikely] or have too tight margins to risk a price war), othertimes they are coordinated attempts to show the consumer what great value they get and are more spin than substance.
Price wars are a bad thing - they cause small competitors to be driven out of business (long term this means the market in the hands of a powerful few) and the fact a company can undertake a price war means it has room to move even with discounted prices (surely bloated prices... it is in need of competition but has the 'price war' signal to any potential competition they are alert and the going will be rough).
Price wars are never a good thing.
karma karma karma karma karma chameleon, you come and go, you come and go.