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How Google Can Make or Break A Small Business
securitas writes "USA Today's Jefferson Graham reports on how Google affects small business through its rankings and text ads. The feature describes how the fortunes of small companies turned when their Google ranking rose or dropped, as well as the effects of Google's paid search text advertising model. Search Engine Watch says that Google now performs an estimated 80% of the searches (200 million) on the Internet every day. The result is that Google has become a critical part of any online marketing strategy and has spawned a whole Google-optimization industry where consultants can charge $5,000 per site for tweaking. The feature is light on technical details but the stories of those who prospered and suffered due to Google make a good read."
so the google toolbar, which is pretty cool because of the simplicity in design of the p[opup blocker, now has been twisted into a major marketing tool. Thankfully I have an earlier version I can use to install on client machines.
no more downloading the most recent version from the website.
"It is a greater offense to steal men's labor, than their clothes"
Two of our sites flat vanished from Google during the last change in the way sites are ranked. Ours had good keywords and descriptions too. Didn't matter at all.
I guess it's just part of the way things are done(tm) with computers. Every few months, everything breaks and you start over. Glad other industries don't work this way. We'd still be living in caves.
It's a wonderful way to run a business too: like running a neighborhood hardware store that teleports 500 miles every six weeks.
Business isn't willing to pay for products, innovation and careers, so we get brands, mortgage commercials and layoffs.
Then create your own, you parasitic, socialist troll. You, and other web surfers like you, MADE FUCKING GOOGLE WHAT IT IS TODAY. It's The Hangman all over again.
I want to delete my account but Slashdot doesn't allow it.