iPod Mini Ships
dave at hostwerks writes "The iPod Mini is now shipping. The number of pre-ordered units was about 100,000. CBS News has a good write-up as well as an accompanying piece they ran on the Saturday evening news report here in the U.S."
The Mac nerd at CompUSA told me that they had never seen as many girls in the store all at once as when the iPod Minis came in.
My wife and I headed to the local Apple Store on Saturday to check out the iPod minis. It wasn't my idea.
When we got to the store, we had to wait to try one out. I noticed that all the people in front of use were women.
After about 5 minutes, my wife looks at me with the "I WANT THIS" look. At no point did she ask how much hard drive space it had. Later, when filling it with music she likes, she said "look it's only half full" (and she's no dummy when it comes to computers, she's a system architect.)
On Monday, I learned that the wives of two colleagues had also gotten iPod minis over the weekend.
To me, it's clear that the fairer sex will drive the sales of this product. It took me by surprise, but I'd bet Apple's market research showed this trend.
And the really interesting part: after getting the iPod mini home and playing around with it, I want one too!
-ch