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BitTorrent Gains Corporate Support

BitWarrior writes "Recently today it was revealed that Blizzard, the creator of many legendary games such as the Diablo, Starcraft and Warcraft franchises, will be using BitTorrent to distribute their Beta release of their latest game, World of Warcraft. BitTorrent is becoming a hit among companies required to distribute large quantities of data to their customers. Valve also jumped on the BitTorrent bandwagon last month(NYTimes, first born required, blah blah), hiring its creator, Bram Cohen. The one downside to Blizzards move is that BitTorrent has been added to many Universities black lists of clients to allow through their networks. Will the recent acceptance by such reputable companies open the possibility to Universities that not all P2P distribution is inherently bad?"

22 of 437 comments (clear)

  1. Still early for P2P apps, but BT gets a lot right by lichen · · Score: 5, Insightful

    I think p2p is here to stay, and there are still features that need to be put in place univerally before it's mature, and all the various p2p flavors are comparable. Acceptance by corporations will only speed the spread.

    The various bits are there scattered across different p2p networks. IMNSHO, all p2p networks/clients ought to have:

    -Swarming (as defined/used in BitTorrent)
    -Privacy/anonymity (perhaps as much as in Freenet)
    -Good searching (Kazaa, Napster, those types. With room for improvement all around)
    -Open-source clients with no ads/spyware
    -Decentralized/self-organizing networks (no central point of failure, or at least minimal)
    -Browser/web server hooks to autoswarm web content (there ought to be bittorrent:// links)

    All these features should someday be pushed into numerous language libraries, so that they become ubiquitous.

  2. the obvious answer by yppiz · · Score: 4, Insightful
    Will the recent acceptance by such reputable companies open the possibility to Universities that not all P2P distribution is inherently bad?"

    No.

    Many universities (my own alma mater being an exception) tend not particularly progressive in any area but instruction. IT departments at universities often have very limited staff and budget, and block P2P services as much due to the hassle or threat of lawsuits as to cut down on bandwidth (the nerve of people to actually use the network connection!)

    --Pat / zippy@cs.brandeis.edu

    1. Re:the obvious answer by danheskett · · Score: 5, Insightful

      (the nerve of people to actually use the network connection!)
      Let's get real, and drop the pretentious B.S. about progressivity.

      I've worked in a college IT department. And I've grep'd the logs for data transfer stats. When you have a small group (~7) of students sending 6000GB (Yes, 6000 gigabytes) of data a week through P2P apps you have a problem.

      I hardly think that stopping 0.25% of students from using 97% of the bandwidth is unreasonable. The small college I worked for had a 144 Mbps link to the world. At any given moment a huge percentage of that was in p2p traffic. Based on additional investigation we determined that a least 75% of that was out and out copyright infrigining data transfer - movies, games, porn, music, e-books - with another 15% or so being of questionable status (for example, game betas/samples that had license agreements prohibiting redistribution; we went easy on these people as a rule).

      When you drop the B.S. at least 9 out of 10 bits transferred into and out of our campus was in legally dubious p2p sharing. Expecting the college to put up with this, actually facilitate it, and act as a shield to protect students from the reprecussions of their actions is obscenity.

      It is a case of the bad apples spoiling it for the good, only in this real world case its the bad 90% spoiling it for the good 10%.

      Add to that the VERY real threat that lawsuits pose to IT departments, and it's a no brainer.

    2. Re:the obvious answer by ooPo · · Score: 3, Insightful

      Speaking of lawsuits, are you sure you're not opening yourself up to liability by acting as an enforcer on the network? If a piece of copyrighted material slips by and the student gets caught, do you find yourself caught as well because you were watching and didn't stop it? Anything you do not specifically disallow could imply you allow it.

      Perhaps a better solution would be to take the approach many broadband providers are using. Set a maximum percentage of the bandwidth any one user can abuse, say 10%. If this user hits this limit for over an hour, throttle the user back to a much slower speed for an hour. That gives the user time to burst and grab any large amount of needed data, lets them use games/email while they're throttled and stops excessive abuse of the network.

      This way you can remain blissfully ignorant of any specific data being transfered and can point any lawsuits in the user's direction as needed.

    3. Re:the obvious answer by Anonymous Coward · · Score: 3, Insightful

      You're actually claiming that stopping the top 0.25% of students will cause all the others to dramatically increase their bandwidth use? How about you cut the BS. If you try "stopping 0.25% of students from using 97% of the bandwidth", guess what, you just made 97% of your bandwidth available. Using the numbers you yourself pulled out of your ass, even if usage by everyone else increased 10 times, that's only using 30% of your total capacity. I fail to see what the problem is if your link is running far below capacity. This is why people complain about university IT departments...

  3. Out of a frying pan, into a fire? by LostCluster · · Score: 5, Insightful

    Bit Torrent's a lifesaver for companies that need help in distributing their content. Game downloads are a perfect example, as game publishers release huge files that everybody wants at the same moment. In order to have bandwidth that can burst up to that kind of speed, the costs would be huge. Bit Torrent is a way for fans who were lucky enough to get their copies first to help out the company by lending their most of their upstream bandwidth, which generally goes unused for the day to the company.

    But universities still fell a bit awkward about this. See, in the university's opinion, a student's dormroom bandwidth isn't really their property, it's an educational tool. So, even though the copyright concern is waived off on this kind of P2P sharing, they've still got a problem with it.

    When it comes down to it, a student's dormroom Internet conection leads to the big fat Internet pipe that is being paid for by the school, and in the case of a state school that's mostly government money. Every school has a rarely enforced clause in their terms of service for their Internet access that says its intended for educational use. There's defintely a clause that says that commercial use is strictly prohibited. Students can't run a a for-profit web hosting service out of their doomroom computers for example.

    So, actually, the commerical embrace of Bit Torrent is going to clear up one complaint universities have about P2P, but it's going to drive them straight into another. Now, instead of hurting a company's copyrights, it's going to be used to help a for-profit company avoid costs. That's another thing that gives universities that "maybe we should block this..." feeling.

  4. Inherently bad...no... by Madstu · · Score: 5, Insightful

    But torrents do inherently suck lots of bandwidth and that is expensive. Hence why they (and P2P) will continue to be blacklisted even if it is legitimate usage.

  5. We dont block it because it's bad... by bdigit · · Score: 3, Insightful

    We actually shape the traffic and give it maybe 5 mbps which pretty much blocks it as you can't upload at all really so you cant download the file you want. When we werent shaping it people were able to download blazingly fast off bittorrent files but this also took up an immense amount of bandwidth.

  6. Re:As an attorney... by Bill_Royle · · Score: 5, Insightful

    "...you can't flood sites, steal music, or copy DVDs without repercussion"

    Funny, but I seem to recall some torrents being placed here to lessen the load on some Slashdotted sites, so people could view the videos, docs, etc from those buried sites - without adding to the source's pain.

    As an attorney, perhaps you should read up on the benefits before opening your yap. Perhaps this will make sense: There are other uses for it than just piracy, just as there's more use for electricity than executing murderers.

  7. Good evidence that P2P is not bad, the user is by hattig · · Score: 5, Insightful

    When the day comes that the RIAA / MPAA try to kill off BitTorrent legally, all these valid commercial examples of use will provide a good counterargument.

    Yeah, a gun can be used to kill, but it is the user of the gun to blame for the crime. If a gun is allowed to be owned by law (a device designed to kill!), then a mere device to enable efficient publish/subscribe file distribution ... you get the idea.

  8. Internet costs money... by Tom_The_Bikeman · · Score: 5, Insightful
    I'm not sure how it is in the US, but over here in socialist wunderland, our university has to pay for any traffic generated outside of Switzerland.

    Ergo...if we would enable/promote p2p, it would rapidly increase our costs to supply Internet to our public.

    Unfortunate, really, but when you have to pay for something, sometimes it changes how you look at it.

  9. game companies won't do it by nuffle · · Score: 4, Insightful

    Universities aren't going to change their firewall policies because some of their students are unable to download game betas. Blizzard is a reputable company, yes, but their product is not something that university administrators care about.

    If instead legal business and/or education software was being distributed through BitTorrent, then you would soon see a reversal of firewall policy.

  10. Re:Legality Not the Only Problem by LostCluster · · Score: 4, Insightful

    Bit Torrent is of course going to produce a fragmented file on any FAT-based file system. The only way to not get a fragmented file is to write all of your data in sequence at that same time, and even then you have to hope that the free space you're writting to doesn't run into a used block.

    Think of it this way... since Bit Torrent doesn't get the parts of file in sequence, even on a blank disk where there's nothing to get in the way, the client is still going to write the data to the disk in the order it was recieved, not the order it's supposed to be read back. By definition, you're going to get a fragmented file since it's going to be out of proper sequence. ScanDisk will have some work to do when you're done downloading, always.

    I can't see why any college administrators would care much about fragmentation on a user's HD however unless their support desk is getting calls about that kind of non-network issue...

  11. Re:Didn't work for Kazaa, why should it for BT? by Wesley+Felter · · Score: 4, Insightful

    There's a big difference: Kazaa was designed for illegal uses (despite whatever thin veneer of legitimacy they may try to cover it with) and BitTorrent was designed for legal uses. This difference is evident in the different architectures of the two systems.

    You're right that educating the public will take time, but it is worth it.

  12. Re:Lack of Morality by drskrud · · Score: 5, Insightful

    While what you're saying is probably true, in many Otaku's defense I'd like to point out that most anime bit torrents out there are for fansub releases for series that are unlicensed in North America. These fansubbing groups obtain original Japanese versions of programs, write English subtitles themselves and release it to the community often with a message requesting that distribution be ceased when the title becomes licensed. This allows many anime fans around the world to appreciate and experience these shows almost as soon as they come out in Japan, as licensing can take quite some time. Furthermore, there are still many series that have never recieved licenses for any English format, and may never, and programs like Bit Torrent are may be the only way for the English speaking anime fan to enjoy a series without spending many years learning Japanese.

    While many young people do indeed use Bit Torrent for piracy, I don't think it's fair to generalize that a lack of morality for intellectual property rights is at heart. But many of the arguments have already been presented by people far more eloquent than I am. My point is merely that Peer-To-Peer services like Bit Torrent have plenty of potential for good, and I think it's a great thing that Blizzard is demonstrating how it can be used legally and effectively. Peer to Peer file trading has been incorrectly stigmatized before it has been completely understood, it seems. Let's not forget the birth of the videocassette (and I know this has been mentioned countless times before). People still do use it for piracy, but I think the benefits that we've gotten out of it far outweigh the few bad seeds.

  13. Re:answer by one4nine4two · · Score: 5, Insightful

    What I'd like to know is will the recent acceptance by such reputable companies open the possibility that all companies will use our bandwidth to distribute their final product for them? Why should I have to offset the bandwidth costs of these companies just to play their game? I would expect some kind of incentive, for example giving me the option to download the game directly from their servers or download via BT and they slash a few dollars off the price. If the download is free, great, I won't complain. But with talk about Valve hiring the creator of BT (likely for Steam integration), it seems that BT is being steered towards capitalist purposes. I see little benefit for us, the consumers, to download via BT as opposed to the company's servers unless there is some compensation.

  14. Re:Finally by MrPerfekt · · Score: 4, Insightful

    The genie was out of the bottle a few thousand years ago when people started the very concept of "entertainment" by sharing stories from group to group. That was entertainment. Transfering an idea (i.e. story) from person to person. And it was as free as can be. But over the years, inflation really took a toll on free. Now, that same story will cost you $20 in a book store or $10 in a movie theater for 85 minutes or $15 for 60 minutes of music which for many in this world takes them 2-3 hours to make.

    I'm rambling and I don't really have a point so don't bring up my flawed thinking because I'm tired and in Vegas. :P

    --
    I just wasted your mod points! HA!
  15. Re:answer by Anonymous Coward · · Score: 5, Insightful

    Forgive my anonymous posting, but I wish to speak my mind. The first hand experience I have with this presently is that those making the decisions have two and only two factors on their mind.

    Legal damages/responsibilities/eccetera from users on their networks violating copyright. There's a bit of a catch 22 in terms of policing this, ironically. Basically it's let it all through and say, "Sorry, we aren't a *publisher* and therefore lack editorial whatever." or shut it down completely because one illegal download through a filter puts indemnity (?) on their heads. So, which has fewer headaches.. practically no net, or uncensored net?

    Cost of bandwidth. Don't even bother being reasonable here. We have had a throttling system here, preventing the "long distance phonebill of doom". You go over your reasonable amount? No net for the week. Nonetheless, the disabling of network resources (er, the installation of a firewall) was touted as a fantastic way to reduce network traffic (and thus costs, in an increasingly underfunded arena).

    Apparently noone has thought to the point of just whiting out all the text in the libriray, because it may save them from lawsuits...

    The short of it is that universities are/will become useless as connectivity providers for their students, and one can only hope to be refunded the cost to acquire alternative service from an external provider.

    Yes, this is all a bit off topic, but I've just recently been denied my beloved Bittorrent, so hopefully I'll get a little mod slack.

  16. Re:answer by raodin · · Score: 5, Insightful

    I don't think universities care if its legit use or not, they care about strain on their network. And since I was living in a dorm when Napster first became popular, I can attest that P2P is a *huge* strain on a campus network.

  17. Being Cheap & What Happened to Shareware by Uhlek · · Score: 4, Insightful

    On the surface, if you don't pay for your bandwidth as you use it, Bittorrent seems like a great idea. In reality, though, its merely a way for the software companies to quit having to pay for all the bandwidth to serve the files that they insist on having centralized control over.

    Now -- not only can they maintain positive control over the distribution (guaranteeing advertising as people come to their sites to get the demos) but also can get the people downloading to help foot the bill for the bandwidth. Again, great if you don't pay for the bandwidth -- but pretty damned sucky if you're a college who has to pay for all the bandwidth your customers use.

    "Exclusive" demos and restrictive distribution are the causes of this. If any enthusiast site that wanted to could pick up the binary for a new demo and serve it from their server, we wouldn't have this problem in the first place.

    Let the old shareware model return -- like back in the days where every BBS around had Commander Keen and Wolf3d demos available for download.

    Don't screw the end user.

  18. Re:Speed? by lee7guy · · Score: 3, Insightful

    True. It is unfair to users with high DL/UL value. But it is still a very good idea distributing files with great demand this way. I doubt you would reach even 20 - 30 kBps when downloading a newly released counterstrike update or new Mozilla Firefox beta from hammered servers. With BT, lots of people downloading the torrent would enhance the probability you get the sought after file in shortest possible time, given that you can download the .torrent in first place.

    I tried Blizzards downloader a minute ago. Sad to say you have to download a separate Bittorrent application with an embedded torrent file for each large file you want to download. This is crazy. Why should I have to download a +3MB .exe, when a less than 100 kB .torrent would be enough? The speed when downloading that .exe file was so slow, much of the idea with BT downloads is gone allready.

    At least they could have a separate .torrent file for us who know how to use a bittorrent client.

    --
    Ceterum censeo Microsoftem esse delendam
  19. Jackholes by Queuetue · · Score: 3, Insightful

    Everyone keep in mind that this is the same Blizzard that shut down bnetd and freecraft, and now they're just trying to use your bandwidth to pay for thier beta release.

    Avoid these morons and stop giving them money until they drop the suits and make resitution over the projects they tried to destroy.