Infinium Targets Gamers For Stock Purchase After Split
Thanks to HeraldTribune.com for its article discussing the continuing fortunes of PC 'game console' manufacturer Infinium, following much controversy over their forthcoming Phantom console in recent weeks. Infinium CEO Timothy Roberts is quoted as saying, following a "four-for-one stock split", the second of the year, that "...part of Infinium's stock marketing effort will be aimed at video game aficionados, people who have contacted the company via e-mail because they are interested in using the product when it is rolled out and who may also have expressed interest in making a stock investment." With regard to this, it seems that, judging by current prices, "...even before it has a product to sell, Infinium has a market capitalization of $133 million ($5.80 times 23 million shares)."
The shares in small companies like these are mostly or all held by directors and venture capitalists. So liquidity (i.e. volume of trading) tends to be really small, making the quoted market cap is fairly meaningless.