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Magazine Eyeballs Its Subscribers
No_Weak_Heart writes "Talk about 'know your customers' -- the NY Times has an interesting article about Reason Magazine's upcoming June issue. Each of the print magazine's 40,000 subscribers will receive a copy of the mag with their name and a satellite photo of their home on the cover!" Although described as a "cover stunt", the magazine's editor "said that the parlor trick could have profound implications as database and printing capabilities grow."
If they sent it directly to your gmail account?
What cover will they put on newstands? The home of the person who buys the magazine? That would be impressive.
GF.
Lots of petrified grits
You mean when I subscribe to a magazine they know where I live????
So that's why the NYT wants us to register! But I'm way ahead of them... the way I've polished my tin foil hat lately all they'll pick up from my location is their own flash! Hah!
... whaddayamean satellites don't use flash photography..?
Seems something like this happened not so long ago in California and somebody got upset.
A feeling of having made the same mistake before: Deja Foobar
...the satellite image be taken? I want to do some nude sunbathing in the backyard when it happens.
What if I live underground like the Mole People?
I am defenseless. Use your button. Mod me down with all of your hatred.
they will see on the cover a satellite photo of a neighborhood - their own neighborhood. And their house will be graphically circled.
Hopefully some of the subscribers live in neighborhoods with a lot of rooftop pools--and pool parties.
The coolest voice ever.
Neat!
Now all I need is my cardboard mooning man cut out to put in my window. Hoo ha!
This signature has Super Cow Powers
My mailing address is a PO Box. Heh. Go get'em, Reason.
You mean it will be interesting for the people whose houses are more than 10 years old. The satellite photos on the public databases are so dated it's ridiculous. Wow look, I got a magazine with a picture of a corn field on the cover!
Public use of any portable music system is a virtually guaranteed indicator of sociopathic tendencies. -- Zoso
The real killer app will be when Home & Garden's magazine zooms in on your home and analyzes your landscaping and house. Different people might get different covers and articles on rejuvenating dead lawns, trimming overgrown trees, or xeriscaping. You might even discover you've won the contest for most beautiful garden with an aerial view.
And they could even analyze your house & land for marketing opportunities. If the satellite veiw is oblique and the paint is peeling, they could forward your name to the local aluminum siding company or house painters.
Time to get a PO box!
Two wrongs don't make a right, but three lefts do.
That could explain all the email I receive about suntan oil and penis enlargement......
...by the discount the post office gives them for the thoughtfully included map to the delivery address on the cover.
666-607: 6th floor apartment of the beast
My mailman will still manage to deliver it to the neighbor's house by accident.
My magazine cover would feature the goatse guy.
I like big butts and I cannot lie.
You must not be using the same internet I'm using!
cpeterso
-wife- Hey hun we just got the customized Magazine in the mail. OH kewl it even has a picture of the whole neighborhood! What quality even!
-looks closer- Hey hun is that you? What are doing with the neighbors wife? Why is she naked??
- my $.02? - you can't have it...it's all I have!!
They've been printing my ADDRESS on the cover for months.
John.
"What if you received a magazine that only had stories and ads that you were interested in and pertained to you?"
It's called Maxim.
See my Home Theater
they took the picture of your house while your mistress was parked outside?
LK
"Hi. This is my friend, Jack Shit, and you don't know him." - Lord Kano
I just got my May copy of Playboy, and it had My NAME IN BOLD PRINT AND A PICTURE OF ME NAKED ON THE COVER!!!
And that's not just my copy, that's *all of them*. I hear Hugh Hefner was pissed because I dissed him on Fark.
The Lesson? Don't mess with guys who buy ink by the barrel and can photoshop a tattoo of Fabio onto your butt.
I'm not normally an irrational zealous dickhead, but I figure "When in Rome..."
Perhaps this is their way of illustrating just how bad an idea it is to give anyone your address...Teaching by demonstration, if you will...
If a job's not worth doing, it's not worth doing right.