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Sun's President Dreams of a Linux Future

Sara Chan writes "The Economist has a story analyzing the recent Sun-Microsoft deal. What's especially interesting is the ending. Sun recently promoted Jonathan Schwartz to President and Chief Operating Officer, recognizing the need for radical change if the company is to survive. According to the story, Schwartz's dream is 'to sell deep-discount desktop computers at Wal-Mart, carrying Sun's office applications on top of a Linux operating system'!"

15 of 436 comments (clear)

  1. When sleeping with Microsoft, keep one eye open by erick99 · · Score: 5, Insightful
    This is mostly about consolidating control of not only the data center but the desktop within corporations. LINUX is making a lot of headway - probably faster than Sun & Microsoft ever imagined. Even retailers such as Sams Club has rolled out desktops with LINUX in order to provide low-priced pc's. I think this part of the article sums it up:

    When Mr Ballmer gives Mr McNealy a hug and says that "we do both believe in intellectual property", this is a not-so-veiled jab at the open-source Linux, which both men consider, in essence, communistic. Microsoft and Sun happen to be the only major backers (in the form of licence payments) of Linux's gadfly, a firm called SCO, which is trying to obtain money from Linux users with threats of litigation.

    The article also points out that LINUX hurts Sun more than Microsoft:

    Linux, however, is hurting Sun far more than Microsoft. Solaris is similar to Linux, which makes it very easy for customers to switch from one to the other. Migrating from Windows to Linux is a much more fiddly process.

    I think Microsoft is particularly wiley here. They make nice with Sun knowing that Sun will probably become marginalized as a result of the growth of LINUX and not end up being much of a competitor at all. I am not faulting Microsoft for this, but, you gotta believe that they believe, in their heart-of-hearts (do they have those?) that they will eventually own the whole pie. This sure is fun to watch.....

    Happy Trails!

    Erick

    --
    http://www.busyweather.com/
  2. Stand By For Prestige Adjustment by ackthpt · · Score: 5, Funny
    Schwartz's dream is 'to sell deep-discount desktop computers at Wal-Mart, carrying Sun's office applications on top of a Linux operating system'!"

    Whoa!

    There was a time when saying you had a Sun meant you weren't just 1337, but respectable, a power user. It may seem a cool thing to be mass marketing Linux boxen from Wally World, but that's a real comedown. Saying you have a Sun would be like saying you have a microwave oven. Is this what it takes to save Sun? Honestly, Linux boxen could easily become commodity hardware. You're not much of a player anymore when you're trying to keep your head above water by selling commodity PCs.

    "Hi, my name is Bob and I still felt 1337 with my Walmart-bought Sun."
    "Welcome Bob, to Sun-aholics."

    --

    A feeling of having made the same mistake before: Deja Foobar
  3. how things change by Tsiangkun · · Score: 5, Interesting

    It seems like just yesterday (1996) I would have killed for a Sun workstation, but made due with linux. Now I have Linux boxen being used to replace Sun and SGI hardware for image analysis, and my Servers are running MacOS X.

    --Tsiangkun
    I'll be windows free for 10 years in June

  4. Deep discounts? by EdMack · · Score: 5, Interesting

    That's not a dream. Showing the Open Source Desktop as a 'deep discount' alternative is de-grading to the community, as if we are a lower-quality brand. Gnome and KDE both strive to be the best, and should be marketted in this light too. I don't mean expensive, just quality (like Tescos has managed)

    --
    puts ("Python r0cks\n");
  5. poor sun by pizza_milkshake · · Score: 5, Funny
    Schwartz's dream is 'to sell deep-discount desktop computers at Wal-Mart, carrying Sun's office applications on top of a Linux operating system'!"

    they're fucked.

  6. Y2K called... by itomato · · Score: 5, Insightful

    It wants its computer business strategy back.

    Deep-discount computers S U C K. They *must* know this. A free office suite on top of a free OS isn't going to do anything to sell these things if people can't double click and install software, preferably the software they sell at WAL-MART.

    "I bought this here Sun computer, but it won't run these deer huntin' and bass fishin' games I bought with it. I'd like my munny back, please"

  7. Re:When sleeping with Microsoft, keep one eye open by Anonymous Coward · · Score: 5, Interesting

    Things don't neccesarily look so rosy for MS either. Think about this, if Linux does totally marginalize Sun (like SCO is now) that means Linux has moved onto the big iron. How does MS move into a market where their OS is hardly supported on the machines required to do the job, especially when the OS is free? MS thinks their getting rid of one foe, only to find in it's place is something much more flexible, modern, and can't be outpriced.

  8. They call that picture an embrace? by mikeophile · · Score: 5, Funny

    It looks more like a ju-jitsu demostration.

  9. Re:When sleeping with Microsoft, keep one eye open by ackthpt · · Score: 5, Insightful
    With the recent Sun/msft deal, I mainly fear Sun's will be the only licensed Linux that'll be interoperable with Microsoft.

    More likely the hug by Ballmer was like the kiss of death. He probably whispered something into McNealy's ear like, "Sell Windows workstations and we'll let you live."

    --

    A feeling of having made the same mistake before: Deja Foobar
  10. Down the tubes, just like DEC by shoppa · · Score: 5, Interesting
    So he wants to turn Sun into... Lindows.

    Remember when Compaq bought DEC? Fired all the really good people, let the really good technology (64-bit Alpha) wither and die (not due to lack of innovation, but complete lack of marketing and executive support), and became just another brand of PC-clone?

    Then Fiorina gets involved, HP gets sucked in, and bam, another really good technology company gone, now just a PC-clone seller?

    Yeah, I have some grudges. I'm not the world's hugest fan of Sun... but I see all the really innovative stuff they've done (even though I'm not a Java nut!) going away. And the computer world will be worse off without it.

  11. Linux might well save Sun by menace3society · · Score: 5, Interesting

    I know, it's a stretch, but what about this this scenario: Sun merges all Solaris code into the linux code and the GNU/etc tools that are used with it. Then they roll out a new breed of UltraSPARC processors, and contribute code to GNU/etc/Linux so that it interfaces very efficiently with the new processors. Suddenly, the best way to get Linux is to get it on Sun's expensive-ass hardware. Many people stick with their x86 machines at first, but soon when it comes time to upgrade hardware, Linux on Sun looks more tempting than ever.
    Yeah, I know, ain't gonna happen... but I guy can dream, right?

  12. Re:When sleeping with Microsoft, keep one eye open by Erwos · · Score: 5, Interesting

    Red Hat does, actually. Everything they write is GPL'd, and they do not include non-free software with their distribution (IIRC, last thing they did that was problematic was Netscape, and that's been gone for years). In fact, one could argue that the inclusion of non-free software in the apt repositories for Debian means that Red Hat / Fedora is actually MORE free than Debian. I don't think that's true, but it's something to consider.

    I think Mandrake also GPLs everything, for that matter. SuSE recently GPL'd YaST, too, so actually, they might be totally free, too.

    I hope that educates you.

    -Erwos

    --
    Plausible conjecture should not be misrepresented as proof positive.
  13. Sun boxes = Ferraris? by twigles · · Score: 5, Insightful

    "ditching Sun's computer systems, the equivalent of Ferraris, for cheaper boxes from Dell, Hewlett-Packard or IBM that run Linux, the equivalent of Fiats."

    As someone who works in an ISP that is almost entirely Sun I believe the correct analogy would be a Rolls-Royce. Sun boxes, in my experience, are not really that fast for the money, but the quality of them is undeniable. Once you go through the pain of setting them up (Solaris=least fun Unix IMO), they sit there running for a decade. Very nice, but not exactly Ferraris.

    Linux on i386, depending on the admin's skill, I would put more along the lines of a nice VW Jetta or Toyota. Stable, quick, cheap, more than enough for most people.

  14. Re:When sleeping with Microsoft, keep one eye open by Anonymous Coward · · Score: 5, Insightful
    THe OS may be free but MS is taking over the server market.

    Dream on. I've personally plugged in so many linux boxes in small business, installing them over Small Business Servers charging $2000 per Linux install, and they have all not only been running without incident for years at a time, but all have thanked me and entrusted us for all their desktops. I am talking about law firms with revinues exceeding $11 million, manufacturing companies, and real estate offices. Web file/print, email and backup within domain logins is all it takes. And Gentoo + Samba/CUPS + postfix/courier/spamd + Apache/MySQL/PHP has done it every time. And no reboots or worms either. Software upgrades for free. What a change. I can't tell you how easy a sell it has been. Taking over the server market --- please! The only takeovers I see are the endless variety of worms every month that take over Windows servers.

  15. Re:When sleeping with Microsoft, keep one eye open by gtrubetskoy · · Score: 5, Insightful
    And who, besides Debian, distributes a completely free as in speech OS anyway?

    FreeBSD?