Slashdot Mirror


Nokia Losing its Cell Phone Dominance

supersandra writes "The Boston Globe is reporting that Nokia is struggling to offer features, such as cameras and flip-phones, that are luring customers away to phones by other brands such as Motorola, Samsung, and Siemens. While Nokia used to account for 1 in every 3 phones sold worldwide, they are down to 28.9 percent. Nokia plans to bring 35 new phone models to market this year to win back more users."

23 of 303 comments (clear)

  1. Re:Hmph by ets960 · · Score: 4, Interesting

    Hopefully more competition will give us new features on phones and maybe a drive for better service.

  2. Man... by aptenergy · · Score: 5, Insightful

    Is it really worth it to have 35 new phone models?

    1. Re:Man... by micolous · · Score: 5, Interesting

      What happened to mobile (cell) phones that just make phone calls and send SMS? They're turning rather rapidly into PDAs.

      --
      SSdtIGFzIGJvcmVkIGFzIHlvdSBhcmUK
    2. Re:Man... by rokzy · · Score: 5, Insightful

      yeah and what happened to PCs that just let you add numbers and print dot matrix? They're turning rather rapidly into complete work and entertainment centres.

      d'uh, it's called progress. my mobile has calendar, email, internet, mp3 and lots more and that's the way I like it.

    3. Re:Man... by hendridm · · Score: 4, Insightful
      d'uh, it's called progress. my mobile has calendar, email, internet, mp3 and lots more and that's the way I like it.

      Progress is in the eye of the beholder. Someone like me who is interested more in battery life and not getting my phone banned from certain buildings because it has a camera on it might not agree. Not to mention I like my phone to have a simple-to-navigate phonebook, which I use extensively, rather than a complex menu for games, utilities, overpriced slow Internet, settings, etc.

      My two biggest desires in cell phones I buy are a) battery life and b) simple to use interface. Also, I want my ringer to sound like a telephone ring, not Flight of the Bumblebee or the theme from Cheers. I've always thought that the selection of ring-tones that actually sound like a telephone ringer are quite lousy on some phones, but thank god they offer a cheesy MIDI version of In Da Hood by 50 Cent.

    4. Re:Man... by rokzy · · Score: 5, Insightful

      I have a Sony Ericsson P900. the battery takes ~3 hours to fully charge then lasts for 4 days typical use. it has a huge touchscreen and stylus handwriting input (plus the usual T9, virtual keyboard), plus a very well designed 5-way jog wheel. so you can't get any easier input than that.

      as for ringtones, since it can play mp3s you can have anything you want, including old-fashioned ring. it also comes with a PC sync/dock and loads of internal memory (plus flash cards) so getting a new ring tone means drag and drop from PC file manager, not phoning some crappy company that will charge you $5/min for a barely recognisable sequence of beeps.

      smartphones are fantastic. people who bitch about wanting "simple" things are either ignorant of how well-designed phones like the P900 are, or are just too poor to afford them.

  3. 35 new models? by rgoldste · · Score: 5, Insightful

    The article says that Nokia's problem is not having features that consumers want, like clam-shell phones. Yet their solution is not to include those features in their new phones, but to offer consumers 35 different models this year (only 6 of those are clam-shell). I'm all about consumer choice, but does this make sense to anyone?

    1. Re:35 new models? by sjwt · · Score: 5, Interesting

      What i think the oohone market shoudl look at moving to is custom phones, or at lest semi custom.

      Order body X, featuers Y,ZA and C.

      I put off geting a new phone becase i couldnt get what i wanted, in the end i finaly had to get a compromise, but thats life i guess.

      --
      You have 5 Moderator Points!
      Which Helpless Linux zealot/MS basher do you want to mod down today?
    2. Re:35 new models? by crackshoe · · Score: 4, Informative

      on the other hand, clamshells break regularly - and the popular motorolla line of clamshells i've seen has an antena that ops off regularly, and breaks at the hinge periodically. on the other hand, i've checked my nokia non-flip phone 50 feet, bounced it off a brick wall and a car (all in one go) and the replacable plastic case was a bit scratched, but no actual damage to the phone.

      --
      Don't worry - its just stigmata. Pass me a napkin and don't you dare tell my mother.
    3. Re:35 new models? by Reverberant · · Score: 4, Interesting
      on the other hand, clamshells break regularly

      I know the reputation that clamshells have (and it's at least partially deserved) but having owned a variety of phones (flip phones and otherwise) IMO clamshells absolutely cannot be beat for convenience.

      One big issue I have is that I do a lot of travel, and depend on my cell phone for client communications. That means being able to answer the phone quickly when a client or contact calls (frequently I find that if I miss a call, it may be *days* before I can contact that client again).

      The thing I like about flip phones is that you open it to take a call, and close it to finish the calls. With non-flip phones, you can leave the keyboard unlocked to take calls, but then you have to deal with accidently dialing people when the phone is in your pocket or bag. Or, you can lock the keyboard, but that gets in the way when you want to make a call, or want to receive a call and you can't forget the unlock combination or the "quick key" to answer the call.

      My next phone will most definitely be a flip phone.

  4. Design Problems by Smitty825 · · Score: 4, Insightful

    Nokia's phones have recently been designed really poorly, IMHO. They are either too big or have a weird, non-standard design that doesn't always improve functionality.

    That being said, for the most part, their GSM phones work better than most of their competitors for call quality and reception, but their competitors are quickly catching up!

    --

    Doh!
  5. 35 New Phones? by atlasheavy · · Score: 4, Interesting

    This seems a bit overkill to me. I feel like this is more of a knee-jerk reaction than a solid business move for some reason. Perhaps the real question is not "how far can we boost our market share with these 35 new phones," but instead should be "what's wrong with our existing phones?"

    Realistically, you shouldn't have to add this many different products to your line to snag the coveted clamshell and camera buyers.

    I bought a Motorola MPX200 a little under a year ago because I could write software for the damned thing, but before that I had always been a Nokia owner. Clearly, this is not a standard line of reasoning for most buyers. Nevertheless, perhaps Nokia should make it a little more obvious where their SDKs live for their phones and hold student developer contests or something.

    --

    iRooster, the Mac OS X a
    1. Re:35 New Phones? by KillerCow · · Score: 4, Interesting

      This seems a bit overkill to me. I feel like this is more of a knee-jerk reaction than a solid business move for some reason. Perhaps the real question is not "how far can we boost our market share with these 35 new phones," but instead should be "what's wrong with our existing phones?"

      Realistically, you shouldn't have to add this many different products to your line to snag the coveted clamshell and camera buyers.


      This is what happens when the marketing group takes over an engineering company. Rather than develop a new product to fix the real reason for the slide (which takes time and money), they go for the quick fix of a new marketing push. This works in the short term (single quarter) as the old technology is not too far behind, but as this is reapplied over and over again, the products that they are pushing fall further and further behind.

      This is what happened to Palm when the guy from Pepsi took over. Rather than sink money into R&D (which made the tech company a success in the first place) they focussed on marketing and branding (that is how you sell sugar-water, after all). Then a couple of years later, palm was all marketing and hadn't improved their products while the PocketPCs had marched forward, caught up technically, and then kept going to leave Palm in the dust. Once they realised what was going on, Palm ousted the Pepsi dude and started playing catch-up.

      Just my opinion... hopefully I remember the facts correctly.

  6. Re:1/3 is still just 33% by stecoop · · Score: 5, Insightful

    No, they are down 4.4 percentage points but take (33 - 28.9) / 33 the orignal is the way to find the percentage change which is down 12.42%.

  7. Ngage! by Mr.+Vandemar · · Score: 5, Funny

    How could they possibly be doing poorly when they invented the wonder of sidetalking?

  8. Re:Hmph by Fizzl · · Score: 4, Informative

    Then....

    This model looks kinda goofy, but anyway... S90 will have full support for mp3, AAC and so on.

  9. Re:1/3 is still just 33% by angst7 · · Score: 5, Insightful

    It's 4% of the total market, but it represents a 12% loss within their customer base. Further the Cell phone market base is increasing at a fairly brisk pace, so it represents quite alot in terms of revenue $$$.

    Secondly, if you're an investor in a company that was the big player, and you see declines like this, you start thinking of other investment opportunities.

    It's a pretty big deal.

    --
    StrategyTalk.com, PC Game Forums
  10. Nokia has been tremendously successful by prostoalex · · Score: 4, Insightful

    Well, first of all, Nokia has been very successful in the cell phone market, and generally when you have high-quality competing players, the competition kicks in, and things even out. Nokia boasted 34.7% global marklet share in 2003, and in Q1 2004 grew in European region with those new concept devices like N-Gage and what not. Suchy growth is hardly sustainable, especially when competition largely is just as good.

    Second, US is a large market for cell phones in regards to global sales. However, few of US customers ever choose their cellphones, since in the United States the phones are purchased by the operator, not customer. Which still creates some sort of competition, but it's way tougher to push newer phones and newer features, while the operator still has the year-old models available and runs those commercial "and now get a free blah-blah-blah phone with the signup for 1-year plan".

    Realistically I think slipping to 28.9% is not too big of a deal, and Nokia will kick back after maybe just one sweet deal with US operator like Cingular or Verizon, where new models get pushed.

  11. Too little too late, in the US at least... by Chuqmystr · · Score: 4, Interesting
    Unfortunately for Nokia they probably won't be able to win back many here in US anytime soon. Our wonderful carriers have such a convoluted aproval process that it can take over a year to get a new handset to market. The CDMA guys are the worst too. Still waiting for some sort of functional bluetooth. (Nokia has been trying to get VZW to show more interest in their CDMA chipset for a very long time now. Qualcomm has it pretty sewn up. Oh, not hold my breath for the moto V710 either) Hell, even IR ports are rare. Guess the CDMA guys here hold stock in some data cable manufacturers? Hmmm...

    N'way, my point being that by the time some of those new handsets make it to market here many consumers may just be starting to forget about Nokia. Credit where it's due though, T-mobile got the 6600 out fairly fast. But then they're not an American (or CDMA) carier either. Just my $0.02

  12. It's a shame too... by mo · · Score: 4, Interesting

    The real bummer about this is that Nokia has far and away the most open platform for development of any phone manufacturer. They provide a huge array of sdk's and example code for both symbian and j2me developers.

    Contrast this with an LG phone running brew on verizon and you have to pay all kinds of money and jump through all kinds of hoops just to write an app that verizon decides it doesn't want to distribute anyway.

    My (very small) company is developing a cellphone app, and the costly barrier for starting Brew/Verizon devleopment is preventing us from using that platform. You pay through the nose for the development suite, then it's 300 bucks to register as a qcomm developer, then you have to jump through all of these verisign hoops to get a DRM key to sign your apps with, then you have to mail in your phone to be flashed into development mode, then you have to deal with verizon for distribution.

    Meanwhile we're downloading compilers, tools, and example apps off the net for the nokia symbian platform that just work on an unmodded handset we bought at the store.

  13. Why Nokia ain't selling more phones by bmo · · Score: 5, Interesting

    Because the old models are more durable than anything by Motorola, Samsung, or the rest.

    I've dropped mine on concrete, had it go skidding 'cross the shop floor, etc etc etc.

    It still works. The only thing it could use is a new plastic shell.

    I dropped a Motorola *once*. Within a week, the screen died.

    My Nokia is an old 3390. It doesn't fold in half and doesn't have an external antenna. It doesn't have a camera. It doesn't have a fancy qwerty thumb keyboard. The display is rugged. Since the case is an external component to the phone itself, cracking the case isn't always going to crack the phone itself.

    IOW, it's well engineered, even for a cheap phone. This probably (definitely) means that people aren't replacing them as often as say...Motorola phones.

    It's like whether you buy a Federal Products dial indicator (I've got 3, plus 2 CDI indicators graduated in .0001 inches), or a cheap Chinese knockoff. I've got a Federal indicator that's pre *WWII* by the looks of it. It's just as smooth and accurate as anything new.

    You can have my 3390 when you pry it from my cold dead fingers.

    --
    BMO

  14. one thing I'm waiting for by fyonn · · Score: 4, Interesting

    is a mobile phone that takes 2 sim cards and can use both at the same time.

    I have a mobile phone of my own, up to now I've not taken a work phone as I don't want to take 2 phones with me everywhere. surely it can't be too difficult to have 2 sims in a phone, both acive so that you can get calls on either number (each having it's own contract and possibly, different operator) and the phone call tell you who it's from and what number it's going to, so you can see at a glance what the situation is. ideally you could maintain 2 seperate address books too, ie a work and a home one (possibly a field in a single address book maybe)

    yes, you can get dualo sim adapters for phones, but thats crap as it's an "either or" situation. you can only have 1 active at once which isn't good enough. I have my home phone on my desk at work and no-one minds if I get personal calls on it.

    dave

  15. Bluetooth by metamatic · · Score: 4, Insightful

    I loved my Nokia phone. But I wanted it to sync with my computer, and Nokia didn't have any Bluetooth phones for sale in the US. So, I got a Sony Ericsson.

    The Sony Ericsson is slow and poor quality compared to my Nokia, but Nokia still only have one Bluetooth phone on the market, and have a ton of stupid designs--circular keyboards, keyboards with two buttons on each key, slanted keypads, and so on. Idiots.

    --
    GCHQ Quantum Insert installed. If only our tongues were made of glass, how much more careful we would be when we speak