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MS admits Newsbot Biased Towards MSNBC

JasdonLe writes "According to this article at the Washington Post, Microsoft's recently unleashed news aggregator site, Newsbot will choose to display MSNBC articles over other articles on the same topic. "As Newsbot resides on MSNBC and is branded as such, MSNBC is considered a first among equals, meaning that if they and another top-tier source offer the same story, information, etc., MSNBC will be listed first, followed by other sources," says Elizabeth Herrera Smith, Microsoft spokeswoman."

15 of 277 comments (clear)

  1. This is a good example of MS..... by i_want_you_to_throw_ · · Score: 5, Insightful

    "not getting it". I know they have pie in the sky hopes to take on Google and bless their hearts they're gonna spend a lot of money but it's going to be largely futile. I like Google precisely because I don't get a bias. I also don't get bombarded by ad after ad after ad (or popup after popup after popup ala Hotmail).

    In many regards comparing Google search to MSN search and Google news to MSs newsbot is apples and oranges. In order for MS to unseat Google they have to be (MS execs read this carefully) BETTER. Until then ... well... good luck

    1. Re:This is a good example of MS..... by Xilman · · Score: 5, Insightful
      Not getting it?

      I'd say they are very much getting it. They are using brand recognition in one area to expand in another. Many, many successful corporations do that. Google, for instance, exploits their superb brand recognition gained from a web search engine to branch out into news.

      Anyway, it's their party and they'll invite who they want to. You don't have to go there if you don't like those terms.

      Paul

      --
      Lasciate ogne speranza, voi ch'intrate
    2. Re:This is a good example of MS..... by KefabiMe · · Score: 5, Insightful

      Precisely. I love Google because they have no bias. I just checked Google News and they have the following headline on one of their top Sci/Tech stories:

      Microsoft Deploys Newsbot To Track Down Headlines

      The Google newsbot put a front page link up about Microsoft's new newsbot.

      Do you think that Microsoft's newsbot would do the same for Google's bot?

      >
    3. Re:This is a good example of MS..... by FyRE666 · · Score: 5, Insightful

      If you've learned nothing else about Microsoft over the years, you should at least know that they haven't grown by being "better" at anything. They don't have to be better than Google; they just have to integrate their search engine in the desktop of Longhorn and its embedded web browser. Microsoft is all about removing choice and keeping its customers ignorant, so it's the logical next step.

      Google is going to have a fight on its hands in a few years time, as it will be rendered invisible to people with new PCs, hidden behind MS' own search engine...

  2. Hmm... by gid13 · · Score: 5, Funny

    Think MSNBC (and Newsbot) will carry THIS story? :)

  3. The point of this story is what exactly? by Anonymous Coward · · Score: 5, Insightful

    So the idea is that if you go to http://newsbot.msnbc.msn.com/, you get some MSNBC stories, possibly followed by related stories from other news organizations.

    Perhaps I'm thick, but this kind of seems obvious to me. How else would anyone expect them to do it?

  4. Euphamism of the Week by Airconditioning · · Score: 5, Funny

    ...first among equals.

  5. Does it matter to the masses though? by airjrdn · · Score: 5, Insightful

    Does anyone besides the /. reader base really care though? I mean first of all, most of them will never hear of this bias. Secondly, of those that do, will they really care? If they're using MyMSN or MSN.com as their homepage they'll most likely get this search engine as their default and never know the difference. Once webmasters realize this, they'll start finding ways to get their sites to be listed "2nd" on MS's engine listings.

    There are a lot of Google users out there, but MS's name is even more widely known and I hear their advertising budget isn't too shabby. ;)

  6. Hey, Taco!! Come ON!! Give Me A Break!! by RobotRunAmok · · Score: 5, Funny

    What's the problem? Don't like it? Then start your own friggin' news aggregator site!

    Oh, wait...

    never mind...

  7. Good for Microsoft! by night_flyer · · Score: 5, Insightful

    At least they have divulged thier corperate tie-ins, as opposed to 60 minutes (CBS, a VIACOM company) who did an expose on Richard Clarkes book, which is published by SIMON & SCHUSTER, also a VIACOM company, basically making the whole Bob Woodward interview an infomercial, and this isnt the first time they did that ("The Price of Loyalty" by former Treasury Secretary, Paul O'Neill)

    --


    Thanks to file sharing, I purchase more CDs
    Thanks to the RIAA, I buy them used...
  8. newsbot is moreover.com rebranded by Anonymous Coward · · Score: 5, Insightful

    check out the links, every single one of them goes via moreover.com, if this was a MSN venture then why use moreover at all ?

    eg:

    http://g.msn.com/0PNENUS/1?http://c.moreover.com /c lick/here.pl

    remember with MSN sites YOU are the product, the content is merely filler, all of their sites are just advertising and user tracking applications, not convinced ? then view source of their pages and see for yourself

    nice tracking code such as
    http://www.msnbc.msn.com/js/nmjs06.js
    adding onmouseover/onmouseout handlers to the links so you dont spot the link tracking, if its no big deal why hide the tracking ?

    if any network needs to be blocked as a security/privacy risk its MSN

  9. In other news.... by Anonymous Coward · · Score: 5, Funny

    In other news:

    Pope is Catholic

    Bear Shits in Woods

  10. And now for a taste of reality... by mhollis · · Score: 5, Insightful

    Microsoft co-owns MSNBC with NBC-Universal. Presently, MSNBC's cable ratings are in the cellar, behind CNN and Fox"news." It really sux being in last place.

    Microsoft, which is profit-minded, wishes to drive people to their product. In fact, they have taken specific steps to do that in other areas. Has anyone noticed that there is a free, installable copy of Microsoft Money given away with each copy of their operating system? (One wonders if it is ever actually installed...)

    The issue here is, while there are better news sites out there, Microsoft wishes you to try theirs. If MSNBC winds up as bad as Microsoft Money as compared to Intuit's Quicken, people will start ignoring the existence of the link, unless the provenance of the link is hidden.

    Frankly, I think both Microsoft and NBC Universal have a lot of work to do on MSNBC in making the content more compelling and more accurate. last I heard, MSNBC didn't work with Apple's browser and didn't work well with most of the alternatives to Internet Exploiter. Their content has gaps, many large. The NBC Network creates news stories that are run later (and in news time lots later on MSNBC -- in essence, the news is "repurposed" on MSNBC with the only actual news reported stuff that is freely available from the NBC affiliate stations (car chases and floods -- also re-purposed). Inviting Yet Another Talking Head to speak to your miniscule audience is not news.

    I don't think Microsoft's spider will change the fact that there is nothing compelling on MSNBC. They're facing the same problem there that they have with their personal finance program.

    --
    Gods don't kill people, people with gods kill people.
  11. In Other News... by reallocate · · Score: 5, Funny

    ...Slashdot discovers businesses prefer to sell their own products, not their competitors.

    --
    -- Slashdot: When Public Access TV Says "No"
  12. Re:Another example of MS being out of touch... by Da+Fokka · · Score: 5, Insightful

    Microsoft managers don't realize that we don't want to live in the little box that they construct for us.
    What you don't realise is that most people don't care. Most people who use a new search engine want to find relevant news. If the news is relevant, few will care whether its source is MSNBC or CNN.

    As Bill Gates and Steve Ballmer become more and more bored with their business, and more and more tired with doing every day what they have done since they were teenagers, Microsoft is slipping more and more out of control. There are Microsoft people who aren't actually doing anything for anyone, but who have jobs there and want to keep them.

    Why do you think so? Microsoft is highly profitable. I'd say that a rather robust indicator they're doing something right.
    From a business perspective their actions make total sense.